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SoS #43: Building the World’s Largest Corporate Coral Reef Restoration Program
Season 4 · Episode 11

SoS #43: Building the World’s Largest Corporate Coral Reef Restoration Program

State of Sustainability

April 10, 202533m 23s

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Show Notes

What does it take to build a successful coral reef restoration program? In this episode, Saif Hameed dives into SHEBA®’s groundbreaking coral restoration program with Mars’ Chief Marine Scientist Prof. David Smith and SHEBA®’s Global VP of Marketing Mindy Barry. Points covered:

  • Business + Science = Impact: How applying process engineering to conservation created unprecedented restoration scale
  • Project set up: Why success starts with understanding local needs, empowering communities, and tailoring interventions to context
  • Measuring what matters: Beyond basic coral counts, why and how the team tracks ecosystem health, skills transfer, and ROI.
  • Practical takeaways: Consumer insights, cross-team collaboration, and stakeholder alignment strategies

Read more about the SHEBA® Hope Program here: https://www.shebahopegrows.com/uk