#52: Effie Kats The #1 Way To Stop Your Business From Failing

On this week's Episode of Startup Diaries, Kyle sits down with Effie Kats, the Founder of Effie Kats Official and Co-Founder of Bayse. At only 23 years old, Effie built the brand 'Zachary The Label', which saw unprecedented growth, with the likes of Kendall and Kylie Jenner wearing it regularly. Fast forward only 4 years, 'Zachary The Label' went into administration. Effie reveals her rise from loosing her business, the #1 reason why businesses fail, how to launch a label from nothing, her time management secrets, advice for future women in business and much more! 0:00 - Introduction 1:29 - Effie's Journey 3:50 - Starting A Fashion Label... 6:10 - Effie's Rise From Loosing Her Business 12:50 - The #1 Reason Why Businesses Fail 16:20 - When You Shouldn't Make Decisions! 26:50 - The Importance Of Social Media With E-Commerce 35:00 - Launching A Label From Nothing 42:00 - The Evolution Of Startup To A Mature Company 48:00 - Time Management Secrets Revealed 56:20 - Advice For Future Women In Business GET BUSINESS INSURANCE HERE: BIZCOVER | https://www.bizcover.com.au/?utm_source=pivotal_conversations&utm_medium=referral&utm_campaign=podcast  SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840 FOLLOW PIVOTAL CONVERSATIONS: PODCAST: INSTAGRAM | https://instagram.com/pivotalconversations TIKTOK | https://tiktok.com/@pivotalconversations FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor FOLLOW EFFIE: INSTAGRAM | https://www.instagram.com/effiekats 

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