Stark Reflections on Writing and Publishing

In this episode, Mark shares a live discussion from the Rock Apocalypse conference and workshop in Cleveland, OH that took place in early May 2019. The session is a recorded panel discussion from the two day event. Zach Bohannon moderated a panel discussion with T.W. Piperbrook, J, Thorn, Jim Kukral and Mark. Prior to the interview, Mark reads a few comments from listeners from the previous episode and thanks Patrons and commenters for engaging with the podcast. He then shares a word from the episode's sponsor. You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In his personal update, Mark shares the details of how he planned a marriage proposal for his girlfriend with Alicia Witt at her recent Toronto live concert performance, and plays a few clips from the song Alicia wrote for the engagement. The panel discussion that was recorded at the Cleveland conference features Zach asking the panelists about: How they got started in publishing What's advice they'd offer their 2019 self What they think might be coming in the future of publishing Links of Interest Alicia Witt A clip from the end of the song "Liz" that Alicia wrote A recent blog post where Mark gushes about Alicia's music The Horseshoe Tavern in Toronto The Career Author Summit Findaway Voices J. Thorn Zach Bohannon T. W. Piperbrook Jim Kukral Patreon for Stark Reflections Stark Reflections Survey The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0 Additional music in this episode: "Liz" was written, composed and produced by Alicia Witt. Copyright © 2019 Alicia Witt. "Bobcaygeon" written by Rob Baker, Gord Downey, Johnny Fay, Paul Langlois, Gord Sinclair, from the album Phantom Power Copyright © 1999 by The Tragically Hip

In this solo episode Mark reflects upon the concept of Digital Minimalism that he is reading about in Cal Newport's new book. Prior to the main topic of this episode, Mark shares a personal update regarding his travel to Cleveland, OH to participate in the "Rock Apocalypse 2019" event held at the Rock and Roll Hall of Fame in Cleveland and run by J. Thorn and Zach Bohannon. The event is described, quite aptly as: "A world-building experience, writer's seminar, and your destination vacation in two epic days!" Along with the intimate and engaging world-building with the small group of writers, Mark talks about Eric and Rinn from Findaway Voices (this episode's sponsor) and things they shared with the writers. You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. Mark talks about listening to Newport's latest book on his drive from Waterloo, ON to Cleveland, OH. This book is a bid for Newport become the Marie Kondo of technology - to help people realize where digital technology bring value and where it takes away value. Mark also shares how the book references the writing and philosophy of Henry David Thoreau, and shares a clip from a radio program he hosted in 2008 that asked how much more connected we could get. He finds it startling how much MORE has happened since that 2008 reflection. He then shares a concept for his own attempt at adapting some of Newport's recommendations into his own digital life and at the importance of disconnecting from technology, connecting with the physical world, being in the moment, and the value and benefit that comes with allowing yourself to become bored. As the show ends, Mark thanks new patron Leigh Anne Beckett, as well as all patrons and listeners to the show. He also shares the winners of the prizes for comments on Episodes 70 and 71. Links of Interest Cal Newport's Website Cal Newport's Books Findaway Voices Blog post about Authors Direct StoryBundle "The Write Stuff" Bundle (limited time offer) Patreon for Stark Reflections Stark Reflections Survey The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Mark interviews Sheena Cundy, the author of the Witch Lit series of novels that include The Madness and the Magic and Bonkers and Broomsticks. Prior to the personal update, Mark shares a word from the episode's sponsor, Findaway Voices - specifically about the promotional opportunities available through Voices Plus as well as the fact that Findaway is opening their Authors Direct beta up even wider.You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In his personal update Mark talks about: The 12 hour delay in publishing of this episode due to meetings, taxes and Avengers: Endgame No spoilers, just how much Mark enjoyed the new Avengers movie (and brief reflections on previous spoilers from The Empire Strikes Back and The Crying Game) Visiting Cleveland for Rock Apocalypse event run by The Career Author Podcast folks J. Thorn and Zach Bohannon In their interview, Mark and Sheena talk about: The origin of Sheena's treehouse and the different creative tasks she does in the treehouse Sheena's interest in promoting other creative people via her Treehouse TV YouTube video The band, Morrigan's Path, that Sheena has played in for five years Her origin getting into the band with her husband as a lyrisist and vocalist based on her poetry The "single release" strategy that the band has engaged in as a lead-in to the release of their third album How, even though they get paid to perform gigs, the band and the music has always been for the love of it Sheena's Witch Lit series (about a crazy witch having a mid-life crisis) which includes The Madness and the Magic and Bonkers and Broomsticks The initial serialization of Sheena's first book on a pagan blog after writing it during NaNoWriMo The role of Mark Dawson's Self-Publishing 101 course in helping Sheena evolve from traditional and into indie publishing How Sheena divides up her time and schedule with her various creative activities The DIY approach she has taken with her publishing tasks and schedule The timing of the release of Book 2 (Bonkers and Broomsticks) on May 1st with Beltane ("May Day") a Gaelic pagan seasonal festival Sheena's forthcoming visit to 20Books50K Edinburgh and her fascination with the ethos of that group How you can become like a sponge when you're thirsty for learning The importance of being with people who are already doing what you want to do The value of networking and connecting with people in the flesh as well as on a 1:1 basis Focusing on your target audience and readers How Witch Lit is defined as being Chick Lit with Witches The creativity that all of us have and the importance of trusting that it will find its own expression in its own format After the interview, Mark reflects on what Sheena said about the importance of having good feedback and encouragement in your creative endeavors which helps provide the confidence to keep moving forward and to keep writing and to keep practicing. Mark shares one of his own experiences of a fantastic high school English teacher, Gary Furhman, whose comment on a short story he wrote in Grade 11 had a profound and lasting impact on him. Links of Interest Sheena Cundy's Website Music: https://morriganspath.bandcamp.com/ Morrigan's Path Video: TreehouseTV (YouTube) The Witch Lit Facebook Group The Witch Lit YouTube Show Promo Video for lastest Morrigan's Path Album Findaway Voices Blog post about Authors Direct CNET Article on when to take a pee break during Avengers: Endgame Public Lending Right (PLR) Program Canada Australia New Zealand United Kingdom StoryBundle "The Write Stuff" Bundle (limited time offer) Patreon for Stark Reflections Stark Reflections Survey Sheena Cundy is a witch, wife, mother, and musician. She teaches the Tarot, spiritual development and horse riding, and sings and writes songs for her pagan band - Morrigans Path. She is also the author of a non-fiction book The Magic of Nature Oracle and the Witch Lit series of novels that include The Madness and the Magic and Bonkers and Broomsticks. Sheena says that she wrote this debut novel to keep out of prison, a straitjacket and the divorce courts while battling with dodgy hormones during a mid-life crisis. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode Mark interviews USA Today bestselling author Patricia McLinn about her three decades of experience in writing and publishing. Prior to the interview, Mark shares a word from the episode's sponsor, Findaway Voices . . .You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In the personal update section Mark shares the following: A reminder about the Public Lending Right for Canadian authors (and authors from UK, AU, NZ) An article he recently wrote for Hamilton Magazine (including a bit about the TV show The Hilarious House of Frightenstein An interview he did with the guys from the Paranormal Faction Podcast in Harriston, Ontario in a haunted theatre His forthcoming visit to Book Expo America in New York An update on the prize offered for commenters on Episode 70 The deadline to comment has been extended to the end of April A new StoryBundle called the Write Stuff 2019 Spring Bundle that is available until early May. A steal for $5 for 4 books or 15 for all 12 books plus a $50 online lecture. Listeners will have a chance to win this bundle In their chat, Mark and Patricia talk about: The original publishers Patricia worked with when she had a few different series traditionally published How hearing a talk at NINC given by Chris Anderson (who coined the concept of "The Long Tail") inspired Patricia to take a fresh look at the publishing industry and to consider indie publishing opportunities The "Writer's Work" website Patricia created in 2009 as "insurance" in case the publishing industry went a little bonkers Getting the rights back for all of her previously released works (except for one German edition of a title) CONTROL being one of the main differences between traditional publishing and indie or self-publishing The difference in timeframes and how publishers will sometimes sit on a manuscript for a year The reality of the "16 days" you had on the bookstore shelves with titles published in the Harlequin Silhouette imprint What clauses and types of contracts would have to have for Patricia to consider signing one again Of course, mid-way through the interview, Patricia turns the table and starts asking Mark questions. After a brief section of talking about things publishers do well, and things they don't do so well, Mark realizes what Patricia has done (she is a great podcast host and asks great questions), and turns the tables back on her. They then talk about: What dried wallpaper paste has to do with helping Patricia make the move towards writing and publishing The one letter Patricia got back from an editor earlier in her career that said: "It's clear that you know nothing about the publishing industry" The various elements of romance and mystery that Patricia likes to include in her writing How Patricia feels that writing 3 to 5 books a year still isn't enough to keep up with the characters and ideas floating through her mind The reasons why Patricia started the Authors Love Readers Podcast and how she wanted to model over a simple conversation with a writer where readers could eavestrough Patricia's recent non-fiction book for writers called Survival Kit for Writers Who Don't Write Right How authors have approached Patricia with tears in their eyes after she delivered a presentation on this same topic because they thought they were the only ones who wrote in a more "pantsing" type of style The reason why Patricia has the book for sale for 99 cents on her own website Patricia's number one piece of advice for writers - that writing advice is a buffet. You can try a bit of this, a bit of that, go back for seconds of something else. YOU control the buffet After the interview Mark reflects on the concept of writing advice being a buffet that authors can selectively pick and choose from. Links of Interest Patricia McLinn's Website Patricia on Twitter Patricia's Author Facebook Page Patricia's Pinterest Patricia on Instagram Patricia's Podcast: Authors Love Readers Findaway Voices Public Lending Right (PLR) Program Canada Australia New Zealand United Kingdom StoryBundle "The Write Stuff" Bundle (limited time offer) Patreon for Stark Reflections Stark Reflections Survey USA Today bestselling author Patricia McLinn spent more than 20 years as an editor at the Washington Post after newspaper stints in Rockford, Ill., and Charlotte, N.C. She received BA and MSJ degrees from Northwestern University. McLinn is the author of more than 47 published novels, which are cited by readers and reviewers for wit and vivid characterization. Her books include mysteries, romantic suspense, contemporary romance, historical romance and women's fiction. They have topped bestseller lists and won numerous awards. Now living in Northern Kentucky, McLinn loves to hear from readers through her website, Facebook and Twitter. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompete

In this episode, Mark interviews author Danny Bell and voice actor and model Whitton A. Frank about The Black Pages series that Danny writes and Whitton narrates. Prior to the interview, Mark shares a word from the episode's sponsor, Findaway Voices . . .You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In the personal update segment Mark shares an update on the work for the self-narrated audiobook version of The 7 P's of Publishing Success as well as his recent guest spot on Episode 6 of Joanna Penn's new Books & Travel Podcast. In their chat, Danny, Whitton, and Mark talk about: How the initial idea for "The Black Pages" came to Danny from a variety of sources, including something he reflected upon when watching Doctor Who. Danny's interest in the deaths of secondary characters on various television shows in which are often shared as no big deal, whereas if the protagonist or their close friends suffered the same fate, it was a major trauma. Purposly not making the protagonist a straight white guy The element of humor that is a part of the narrator in Empty Threat. How Elana is a black and white character in a morally grey universe and was created with a lot of room to grow through each book. The unique experience of Whitton as both the voice and the face of Elana. How Danny and Whitton clicked when they met at a party that neither of them had been in a mood to want to be at. The way that Danny started seeing Whitton in his head when he was writing the character of Elana. Whitton modeling for the concept art for the cover, which led to the cover designer asking if she would be the model in the actual shoot. Voice Over Atlanta, the biggest VO conference in the US that Elana just got back from. The plans for the release of book three in the series and the special "full cast" production of this one (with Whitton still as the main narrator). The debate over whether or not Elana needed to have a love interest in the first two books And more . . . After the interview, Mark makes an offer to do a random giveaway to two people who comment on the show notes for Episode 70 at www.starkreflections.ca. Comments have to be posted by Noon EST on Thursday April 18th and eligible entries will be comments about one of the following: What book would you love to escape into? (the way Elana can slip into a book) What secondary character from any fictional world? (book, television, movie, etc) would you love to save (the way Elena saves the lives of secondary characters) Mark then reflects upon the concept of something Danny said in the interview - "the most important thing you can do is to FINISH." After, Mark shares a brief clip from the opening of Empty Threat. Links of Interest The Audiobook Mastering Guide (by Wesley Ingram) The 7 P's of Publishing Success (Computer Narrated Version) Findaway Voices The Books and Travel Podcast Episode 6 - Macabre Montreal Danny Bell Author Central Profile The Black Pages on Facebook Matt Altman IMDB Star Wars Toy Stories Anthony Brodeur Whitton Frank - Website Whitton Frank - ACX Narrator Profile Getting Published with Mark Leslie (The Writing Show Podcast Reality Series where Mark attempted to write A Canadian Werewolf in New York while being tracked and interviewed about his progress) Patreon for Stark Reflections Stark Reflections Survey Danny Bell is the USA Today Best Selling Author and Amazon #1 Best Selling Author of The Black Pages and he nearly had an out of body experience when he realized that the song Mr. Brightside by The Killers is thirteen years old and that would surely mean that he was also older than thirteen. Older than double in fact! Certainly not triple. He has three cats, Mister, Jameson, and Koala, and they all tolerate each other. He would never compare himself to Robocop, why would he do that? He plans to continue to write books forever with hope that one day there will be a Quantum Leap style thing where Dr. Sam Beckett will help fix his life, or failing that, the time-traveling ghost of Samuel Beckett, the author, will tell him that he has been pronouncing 'Godot' wrong the whole time. He isn't sure why anyone ever wants a bio, but if you're willing to read random things about him that may or may not be true, he's willing to provide you with them. Whitton Frank performed in her first show when she was 8 years old, and spent her summers through her high school studying at theAmerican Conservatory Theatre in San Francisco.After majoring in Acting and Creative Writing at Carnegie Mellon University, Whitton travelled to Russia to study at the Moscow Art Theatre. Following this Whitton moved to Los Angeles and was subsequently discovered by Tony Basil. This meeting led to her role in the US TV series 'Cold Case' and the films 'Amnesia' and 'Who Are You?', both of which won awards at various film festivals around the USA. In 2016 Whitton launched her own production compa

In this solo episode, Mark shares an article that he'd had published in the summer of 2009 when he was asked to make a prediction about something that likely wouldn't exist in publishing ten years later. WARNING: This episode contains a short clip of Mark singing a parody version of "Summer of '69" by Bryan Adams. (He couldn't help it. Song lyrics haunt his brain. The minute he mentioned the summer of 2009, the classic Adams song came to mind.) Prior to the interview, Mark shares a word from the episode's sponsor, Findaway Voices . . .He talks about the sources of his latest payment from Findaway Voices, which don't include the big players, like Audible or Apple, or Google, or Kobo. You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. As an introduction to the article, Mark shares the back-story of how he wrote article for an online magazine called The Mark News (no relation) on the topic of publishing and bookselling. This had been back when he was on the Board of Directors for the Canadian Booksellers Association, an active member of a couple of Campus Bookstore associations as well, and heavily involved in using the print-on-demand technology of The Espresso Book Machine in a bookstore in Hamilton, Ontario. The reason Mark started thinking about the article in question was because of a sale he noticed on Kindle for the book that the article was republished in. A 2011 volume called Living at the Tip: Navigating the Digital Tipping Point of the Book World. This book is something Mark published in the space of a few hours when Kindle first announced KDP Select, their exclusivity program. He collected the articles together, used Amazon's cover generation tool and published it, just to have a title in the program at all times. In the article being shared, Mark explains the basic workings of territorial rights and how it has historically operated with publishers in various countries, agents, and authors. He also shares his own frustration with the fake virtual borders in a digital world that don't seem necessary because the old ones were based on warehousing books inside the borders of a country after they were shipped there, or the rights were acquired for that territory. In a digital world, the shipping of dead trees from continent to continent is not an issue, and, therefore, is something that Mark speculated SHOULD begin to disappear ten years from when he wrote it in 2009. He goes on to explain how self-published and indie authors and smaller publishers have embraced the new digital world in ways that the major or larger publishers haven't. This is most likely due to the fact that big publishers are heavily invested in printing, stocking and shipping physical books, which represents the majority of their revenue. Links of Interest Living at the Tip (Amazon link) Reflections on Digital Publishing (Video clips from an interview with Mark in 2012) Mark's Super-Brief History of Publishing (a breif excerpt from a talk about the Future of Publishing from a 2014 Writers of the Future Awards ceremony - HINT: Mark's predication was that it would involve more collaboration than ever before) Findaway Voices Bryan Adams Website Music video for "Summer of '69" Patreon for Stark Reflections Stark Reflections Survey The song "Summer of '69" was performed by Bryan Adams. It was written by Bryan Adams and Jim Vallance, a long-time writing partner of Adams. It was produced by Bryan Adams and Bob Clearmountain and released in June 1985 by A&M Records as the fourth-single from the album Reckless. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark interviews Brian Meeks, author of Mastering Amazon Ads and Mastering Amazon Descriptions. The interview was recorded during a Facebook Live video on the Stark Publishing Facebook page. Prior to the interview, Mark shares a word from the episode's sponsor, Findaway Voices . . .You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In the personal update area, Mark talks about a recent 40% off Box Set promotion that he and author Sean Costello had with Kobo, how they added their own push for the promo, and how it helped them sell more copies not just on Kobo, but also on Kindle, Apple and Nook. Mark talks about the detailed analysis of the promo which he published for Patreon supporters of the podcast and thanks them for their ongoing support. In their chat, Mark and Brian talk about: How Brian once put off launching a fiction title for 60 days because he wanted to avoid the task of writing the product description How a description done correctly will convert at about 1 in 10 (1:10) - ie, ten views of an ad will result in a click through to the product by a potential customer The most common problems that authors face when trying to write their book product description The idea of using previous or existing reviews of a book to find hints and clues to what made the book special to readers Ways authors can practice writing or creating compelling product descriptions The ultimate goal of a product description, which is to get a potential reader to READ your book Creating a log line that can be used as an "elevator pitch" How formatting of a description can be as important as the words used in that description How the main goal of the FIRST line (or opening hook) of a product description is to get the reader to read the SECOND line The concept of the call to action to request the reader to "buy" or "get" the book today Brian's story of the "miracle product description" How customers don't care so much the difference between $2.99 or $4.99 and that their TIME in reading the book is something they consider more valuable, more precious The concept of variance, and how it can take 1000 clicks before you have enough data to accurately measure the results of a data set Amazon Ads for authors who are published exclusively to Kindle (KDP Select and part of Kindle Unlimited) VS authors who publish their books "wide" to all retail platforms Why an author shouldn't spend more than 90 seconds writing up their advertising copy What is a good place to start or to learn how Amazon Advertising works for you The critical importance of patience and setting expectations and how much investment of time and energy it takes to perfect the process How "Bid Plus" is a terrible idea for authors to use in Amazon Advertising How Brian gives about 7 to 10 days for an ad to see if they are "getting turned on" and, if it isn't, he kills it The differences of playing within the Amazon Advertising world today compared to how it used to be In his post-interview reflections, Mark talks about three things from the chat that stuck with him. The idea of NOT using the "Bid Plus" option when creating Amazon Advertising Ads The concept of having a first line / log line of 4 to 6 words to grab the attention of a potential reader in your book description The methodology of incorporating elements from reader reviews of your book when revising your book's blurb Links of Interest Brian Meeks Website Mastering Amazon Ads Facebook Group Mastering Amazon Descriptions Facebook Group Brian's Amazon Page The Facebook Live video for the interview segment of this podcast Findaway Voices Patreon for Stark Reflections Stark Reflections Survey Brian D. Meeks is an author who writes under his name and the pen name Arthur Byrne. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark interviews Nancy Christie, the author of the award-winning book Rut-Busting for Writers. This episode is sponsored by Findaway Voices . . .You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In the personal update for this episode, Mark shares some of the work he has done in his "Canadian Werewolf" universe, including the recent audiobook version of the short story "This Time Around," reworking the cover for A Canadian Werewolf in New York and the short story to include a wolf image (giving the book a bit more of an urban fantasy look and feel), and the new short story he is currently working on that he is calling "Stowe Away" and which he describes as a cross between "Planes, Trains, and Automobiles" and "Logan." In their conversation, Mark and Nancy talk about: Nancy's passion for writing that started in the 2nd grade How she had never planned on being an author until she "accidentally" published her first book The two years of personal journal entries she started when her mother was diagnosed with cancer in 1999 and how that evolved into a book project The Rut-Busting workshops Nancy had been offering which ended up being adapted into a book Strategies for dealing with procrastination The concept of creating a writing roadmap The importance of consistency with devoting the time to writing The value of the 30 minute / 30 day strategy that Nancy recommends The writing toolbox and the objects Nancy uses from them in a writing workshop And more . . . After the interview, Mark reflects on a few things Nancy said, including the concept of "just get started" as well as the idea of making time to write for 30 minutes every day for 30 days. Links of Interest Nancy Christie's Website Nancy's Author Profile on Facebook Nancy on Twitter Nancy on Pinterest Nancy on Instagram Nancy on YouTube Nancy's Blog Article on Book Launch Tips Findaway Voices Scott Overton Patreon for Stark Reflections Stark Reflections Survey Nancy Christie is the author of the award-winning Rut-Busting Book for Writers, Traveling Left of Center and Other Stories and The Gifts Of Change. Her short stories and essays have appeared in numerous print and online publications. Peripheral Visions and Other Stories, Christie's second short fiction collection, won a second place award in the prestigious 2018 Royal Palm Literary Award Competition. It's scheduled for publication in 2020 by Unsolicited Press. She is currently working on Rut-Busting Book for Authors, a companion book to Rut-Busting Book for Writers, that will be released Fall 2019. A professional writer based in Ohio, Christie provides copywriting services to agencies, businesses and organizations nationwide through her company, Professional Writing Services. A member of the American Society of Journalists and Authors, Florida Writers Association and Short Fiction Writers Guild (SFWG), Christie teaches writing workshops at conferences, libraries and schools. She is also the founder of the annual "Celebrate Short Fiction" Day (www.nancychristie.com/focusonfiction/celebrate-short-fiction-day/). The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark interviews Adriel Wiggins about the behind the scenes support she provides authors as both a virtual assistant as well as a continuity editor. Prior to the interview, Mark provides a short personal update and talks about this episode's sponsor, Findaway Voices . . .You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In their chat, Mark and Adriel discuss: The backstory of how Adriel got involved in becoming an author's virtual assistant The random jobs she had been working at prior to taking editorial and VA type work The different and unique tasks that each author Adriel works with use her for What she looks for in terms of authors that she is interested in working with How an author can determine if they are ready for a virtual assistant Typical charges for a virtual assistant's various tasks What continuity editing is and why it is important The four types of editing (Developmental Editing, Copy/Line Editing, Proofreading, Continuity Editing) The eggs benedict breakfast that James A Owen hosts at Superstars Writing Seminars The importance of valuing yourself After the interview, Mark reflects on the importance of valuing yourself and your time as a writer. Links of Interest Adrielwiggins.com Adreiel's Pricing Info Adriel on Working with an Assistant Adriel's curated resources Findaway Voices Scott Overton Patreon for Stark Reflections Stark Reflections Survey Whether she is running her own business, tackling administrative duties at her local Christian school, or raising her family, Adriel Wiggins always seems to find herself the center of a situation in need of organization. Combining her passion for organization and optimization with her love of books, Adriel Wiggins now helps authors to streamline the non-writing aspects of managing a successful writing career. For more than four and a half years, she's balanced the in's and out's of book promotion, community growth, online marketing, and more for a growing roster of clients from around the world. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark shares an article that he recently had published in WRITE magazine, the official magazine of The Writer's Union of Canada. In the word about this episode's sponsor, Findaway Voices . . .. . . Mark shares a recent announcement from BookBub regarding Chirp, the new audiobook promotion service they are launching in partnership with Findaway. You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. In his personal update, Mark reflects on how procrastination recently led to him finally being "caught with his pants down" at the recent WMG Publishing anthology workshop. For the main segment of the show, Mark reads an article entitled "Two Publishing Paths Diverged in a Digital World: A Stark Look at Self-Publishing" which appeared in the Winter 1999 issue of WRITE magazine. He then talks about why he feels it was important for this article to appear in that particular magazine. Links of Interest BookBub Announcement About Chirp (Audiobook Promotion) Findaway Voices Fiction River Pulphouse Magazine WMG Anthology Workshop The Writers' Union of Canada Patreon for Stark Reflections Stark Reflections Survey The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this extremely short episode, Mark talks about Procrastination and how it has been a significant part of who he is and how he works on projects. He talks a bit about the Fiction River anthology project that he is currently in Vegas for as an editor (and how that relates to this topic), as well as Tim Urban's hilarious and yet accurate portrayal of what goes on in side the mind of a master procrastinator. Links of Interest: Tim Urban Tim Urban's TED talk on Procrastination: Inside the Mind of a Master Procrastinator Wait But Why (Blog) Fiction River WMG Anthology Workshop Patreon for Stark Reflections Stark Reflections Survey The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this solo episode, Mark plays clips from a couple of other podcasts, shares some personal updates related to his own audiobook products, and goes neck deep into his thoughts about audiobooks for authors. The episode is sponsored by Findaway Voices.. . . you can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. Some of the topics Mark covers in this episode include: How much he still loves the 1987 song "Somewhere Down The Crazy River" by Robbie Robertson A FreeBooksy promo he recently ran on an erotic horror title called SOMETHING WICKED (Nocturnal Screams 7) A BookBub promo he ran with his pal Sean Costello for the book HERE AFTER A new computer synth version of his book The 7 P's of Publishing Success that is now available and why he is pricing this version at 99 cents A sample from his new VocoCraft computer synth version of the book, as well as the same sample from the human self-narrated version of the book The recent Public Lending Right Program check he received for the appearance of his books in Canadian libraries and why authors in Canada, the UK, Australia and other countries that have a PLR program should take advantage of that His recent guest appearance on The Sell More Books Show with Jim Kukral (Mark stepped in at the last minute to replace co-host Bryan Cohen who was ill) A short clip from Episode 255 of The Sell More Books Show talking about a new "choose your own audio" project from Amazon A couple of clips from The Creative Penn podcast episode 417, where Joanna interviewed Will Dages from Findaway Voices The reveal of the new Voices Share program from Findaway Voices Mark also welcomes new Patron Sherilyn Decter and thanks all patrons who support the show and have access to additional audio content (Stark Reflections on Other Podcasts) and other material at www.patreon.com/starkreflections. He also thanks those who commented on Episode 62 and draws the name of two winners for the Mythulu creation cards. Links of Interest: Written Word Media (BargainBooksy, FreeBooksy, etc) BookBub The 7 P's of Publishing Success The VocoCraft Computer Synth Version VocoCraft Public Lending Rights Program (Canada) YouTube Video The Sell More Books Show (Episode 255) The Creative Penn Podcast (Episode 417) Mythulu Superstars Writing Seminars Patreon for Stark Reflections Stark Reflections Survey Something Wicked (Nocturnal Screams 7) Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode Mark interviews Laura Shanae Crenshaw, a writer, a world-builder, a photographer, an all around creative person, and the creator of the Mythulu creation cards. Prior to the interview, Mark shares a few details from last week's Superstars Writers Seminars that stuck out to him, both writing and business-of-writing related activities as well as an unexpected pleasant personal experience. He then talks about the audiobook panels he was on and mentions this episode's sponsor, Findaway Voices. He shares that, in 2018, 6% of his writing income came from audio, and from sources well behind the major retailers for audiobooks (such as Audible, Apple, Kobo and Google). . . . you can learn more about how you can get your work distributed not only to those top retailers, but also to other retailers and library systems around the world at starkreflections.ca/Findaway. During their chat, Mark and Laura discuss: Laura's unusual introduction into writing via imaginary stories from her older sister The basic concept behind the Mythulu creativity enhancement tool that Laura created Daniel Kahneman (author of "Thinking Fast and Slow") and how his idea that the brain can only hold 6 ideas at a time led to the six packs in Laura's deck Filling a story with rich meaning instead of tropes and cliches The archetypes used in the tool: Elements, Habitats, Characters, Relationships, Traits, and Textures Examples of "Blood" as one of the 50 archetypical elements and the various interpretations associated with it How research led to the creation of something a lot more complex than was laid out by Joseph Campbell in his mythological archetypes Mark's consideration of Laura's reading of the deck as being similar to a Tarot reading Examples of how a writer might use the deck to fill in details or answering outstanding questions Laura's passion for helping writers tell new stories and incorporate new ideas into their writing The non-fiction book that Laura ghost-wrote called "Never Boss" How Laura was introduced to and invited to Superstars Writing Seminars by James Owen After the interview, Mark reminds listeners of their chance to win a copy of the Mythulu Creation Cards just by commenting on this episode at www.starkreflections.ca. The winner will be randomly drawn from all commenters, and patrons supporting the show via Patreon.com/StarkReflections who leave a comment will get an additional bonus opportunity to win. He then reflects on how Laura was welcomed in to the Superstars Writing Seminars Tribe, discusses the concept of that incredibly powerful "family" feeling at the conference, as well as elements of Love that go beyond notions of romantic love and are more about the beautiful way that people can connect to one another and support each other. Links of Interest: Mythulu Superstars Writing Seminars Fiction River: Feel the Love Patreon for Stark Reflections Stark Reflections Survey The 7 P's of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

This short episode includes a brief chat with Adriel Wiggins about her author resource business (author assistant and continuity editing) as well as a few quick nuggets from the recent Superstars Writing Seminars that Mark attended in early February 2019. The episode is sponsored by Findaway Voices. Mark shares a fun Valentine's promotion from them called FOR THE LOVE OF AUDIOBOOKS. Readers can use a coupon code ("loveaudio") to get as many titles from this wonderful collection of romance audiobooks in time for Valentines' Day. https://shop.authors-direct.com/collections/for-the-love-of-audiobooks . . . you can learn more at starkreflections.ca/Findaway. In their brief chat, Mark and Adriel talk about: Adriel talks about how she got involved in creating services to assist authors The "I'm not letting you go ever!" response from her first author client Her specialties which are related to data analytics and promotion schedules Some of the common mistakes authors make when hiring a personal assistant Mark explains that he'll be doing a full interview with Adriel in a forthcoming episode. For the last part of this short episode, he shares three of the many tidbits of things he learned at Superstars Writing Seminars. Three Small Nuggets From the Landslide of Gold at SSWS 1. Yasiv.com - a cloud map (visual representation of also boughts for AMS ads, BookBub and Facebook targeting, etc) - a great reminder from James Hunter. 2. QUOTE: "You don't have a muse, you have a mortgage." - Jim Butcher, reminding writers what being a professional means. 3. The D10 of Power Writing - The concept of using a 10 sided die to set a writing goal before you consider yourself finished. Simple - Multiple the number rolled on the die by 1000. If you roll a 1, you write 1000 words, if you roll a 10, then 10,000 words. Mark concludes by stating that he left Superstars Writing Seminars having lined up a wonderful series of interviews from several great people that you'll hear in forthcoming episodes. For example, next episode will feature a chat with Laura Shanae Crenshaw of Mythulu and she shares the incredible intriguing Mythulu deck that helps a writer come up with insightful characters, situations and incidents in their stories that move well beyond tropes or the low-hanging fruit of "the first thing that comes to mind." Links of Interest: Superstars Writing Seminars Adriel Wiggins James A. Hunter Jim Butcher Mythulu Patreon for Stark Reflections Stark Reflections Survey The 7 P's of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Mark interviews James Fell, the author of The Holy Shit Moment: How Lasting Change Can Happen in An Instant about his new book. This episode comes with a special offer. If you comment on the show at www.starkreflections.ca (Episode 60) in the first week, your name will be entered into a random draw for winning a copy of the book. The choice of the format (Hardcover, eBook, Audiobook) will be decided by the winner. (Please note this podcast is airing Feb 8, 2019) Prior to the interview, Mark shares a bit of a personal update, which includes mention of his trip to Superstars Writing Seminars this week as well as a brief word about the episode's corporate sponsor, Findaway Voices . . . . . . you can learn more at starkreflections.ca/Findaway. In their conversation, Mark and James talk about: The approach James takes when it comes to merging research, attitude and humor in the different articles and columns he writes Where and when the submit matter of an article seems to naturally call for profanity How a cold call (and not following the "standard advice" on the matter) led to a role as a bi-weekly columnist for the La Times The dopamine rush that comes with the recognition of progress The length of time and the amount of work it takes to make it as a writer James' first book, Lose it Right, which sold only to a publisher in Canada (Random House Canada) The decision to write a book within the system of the markets that went beyond fitness and weight loss while maintaining a consistent moral code How there are plenty of self-help books out there that are absolute crap Being goal and motivation oriented Early positive feedback already received on the book and the personal revelations shared from early and beta readers How the book idea came to James in the middle of a long bike ride The concept of System 1 and System 2 from Thinking Fast and Slow by Daniel Kahneman Malcolm Gladwell as an example of an author who drilled down in a narrow and focused way into a specific subject within common knowlege, including reference to science and insightful anecdotes The concept of making this a "how to" book about making insights/epiphanies happen The outreach for personal stories and the series of interviews with field experts on the topic How running is a creative process for James The two important elements: 1) The open-ness to the belief that this (a transformative event) can happen 2) Analysis followed by distraction Giving yourself the opportunity for an ephiphany to arrive after first setting the stage by asking questions The importance of being comfortable turning distractions completely off and engaging with nature for arriving at these types of scenarios (looking out the window rather than reading or listening to music) What "shower thoughts" are and why they are important The great value of a "walk in nature" The wave of emotion that comes when "the answer" arrives How we struggle with making "baby steps" because we are not inspired - more likely we felt like it was something we "had to do" The challenging process of recording the audiobook, which was different than any of the radio or speaking experience James has had Recording the audiobook in a music studio that was most often used for "death metal" The four seven-hour days of recording the book and how exhausting the experience was After the interview Mark reflects on how writers can often experience revelations or sudden insights related to the characters in the books and stories they are writing. He also comments on the Thoreau-like perspective Fell shares, about the importance of walking in nature. Links of Interest: James Fell Website James Fell Twitter Superstars Writing Seminars Patreon for Stark Reflections Stark Reflections Survey The 7 P's of Publishing Success Killing It On Kobo James Fell, MA, MBA, is a motivation, health, and fitness writer for the Los Angeles Times and the Chicago Tribune. He has written extensively for Chatelaine and AskMen.com, and authored pieces in TIME Magazine, the Guardian, Men's Health, Women's Health, and many other publications. He has a massive and highly engaged following on Facebook and Twitter, and his blog, Body For Wife, has millions of visitors a year. He is also the author of Lose It Right. He lives in Calgary, AB. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In Episode 59 Mark interviews Sara Rider, author of contemporary romances full of heart and heat about strong women and the men who can't resist them. Prior to the interview, Mark shares a few personal updates which include: Recently reading THE HOLY SH!T MOMENT by James Fell A forthcoming trip to Colorado Springs for Superstars Writing Seminars Thanks Patreon supporters with a note that there'll be additional content posted for them upon his return from Superstars in early Feb 2019 Mark also shares a word about this episode's corporate sponsor, Findaway Voices . . . . . . you can learn more at starkreflections.ca/Findaway. In their conversation, Mark and Sara talk about: How Sara's passion for and experience in soccer and reading romance novels led to a series of romance novels that focus on professional soccer players The wishfulfilment element of those novels Sara's experience with slush piles, an agent and having her first novels published by an imprint of Pocket Books, one of the world's largest publishers The reasons why Sara decided to self-publish her next series, which included the ability to give away free books How Sara continues to work with her agent while exploring both traditional publishing and self-publishing opportunities Mark's discovery of Sara's Books and Brews series because of the unique craft brewery setting for these novels and the reasons why Sara decided to use that as part of the setting How the idea for a book can pop right into Sara's head almost fully formed The elements that connect the books in the Books & Brews series (which include the intertwined world of writers and brewers) The division of time related to working full time, raising a family and writing The role of deadlines in Sara's writing life Tips for ensuring that her break and lunch-time writing sessions are not compromised Sara's biggest regrets from when her first novel was launched and what she would have changed The approach Sara takes with her newsletter After the interview, Mark reflects on Sara's mention of the fact that readers are interested in and want to like the writers that they read. Links of Interest: Sara Rider's Website Sara on Twitter Findaway Voices Superstars Writing Seminars Superstars Writing Seminars 2018 Video Highlights Video - Using Exercise to Help Process Information Patreon for Stark Reflections Stark Reflections Survey The 7 P's of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode Mark speaks with Win Charles. Born with Cerebral Palsy, Win has defied the odds by becoming an author. Her memoir I, Win is an amazing story of how she remembers her life through the years of having a condition called "CP". Win truly is an unstoppable inspiration. Before the interview, Mark shares a brief personal update about the progress he is making on recording the audiobook for The 7 P's of Publishing Success. He also shares the sources of the most recent royalty payment he has received from Findaway Voices, indicating that the four that made up his most recent audiobook income came from: Playster hibooks Bountiful Authors Direct If you want to learn how you can leverage the power of Findaway Voices . . . . . . you can learn more at starkreflections.ca/Findaway. In their conversation, Mark and Win talk about: The 10 books that Win has written and published How easy it is to use Draft2Digital to publish eBooks Win's latest book Smile With Dictation which explains the process of how Win uses dictation to assist with writing The combination of using Siri and Dragon Naturally Speaking Dictation that Win uses to write her books How long it takes to train dictation software Win's first book I, Win, which came out 8 years ago The improvement in technology of dictation software between Win's first book and her latest one The writing space Win prefers to write in The passion for writing that Win has always held The story behind the book I, Win and how it ties in to the loss of her mother How Win does her best using social media to support independent authors The origin of Win's jewelry company Win's experience participating in the Kona Ironman The role that teaching and education has played in Win's life The journalism degree that Win is currently in the process of working towards Win's podcast (AskWin) that has reached more than 1000 episodes Existing audiobooks Win has created (and how), and the plans Win has for future audiobooks After the interview Mark reflects on Win's message of the importance of showing people what you CAN do, not what you CAN'T do. Links of Interest: Win Charles' Website Win's Books2Read Author Page Smile With Dictation I, Win Findaway Voices Draft2Digital Hibooks Dragon Speech Recognition Solutions Patreon for Stark Reflections Stark Reflections Survey The 7 P's of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In the episode Mark interviews Donna Cook who has published over a dozen books in two genres. She writes epic fantasy under her own name and writes contemporary romance as Jordyn White. Donna talks not only about her writing life as both Donna and Jordyn, but also offers up advice on the important topic of Cash Flow for Writers. Before the interview, Mark shares a word about this episode's sponsor, Findaway Voices . . . . . . which includes their recent announcement of two new international distribution options: MLOL and AudiobooksNZ. You can read more about that here: Findaway Blog. Mark provides a personal update and also welcomes new patron Pranathi K. In their interview, Mark and Donna talk about: The fact that writers and creative types don't often talk about money Donna's eye-opening experience understanding the importance of her relationship to money The importance of applying her financial know-how to her author business The basic principles of understanding money flow and cash flow The additional costs of charging and using credit Where people can go to find more information about cash flow via Donna's course and Excel tool: jordynwhitebooks.com/courses The difference between the creative writer Donna Cook and the romance author Jordyn White The fact that Donna can write contemporary romance faster than she can write epic fantasy The satisfaction that comes with the regular production of creative writing The eclectic music that Donna listens to when she is writing The Wonder Woman sound-track and accompanying poster in Donna's "power woman" room The "no need to sign up" ability to read a complete book right online that Donna has recently created and how it removes a barrier for readers The "Writer CEO" one day conference Donna and her colleague Colleen are running in Sept 2019 in Boise, Idaho The fact that Donna will be presenting at NINC in the fall of 2019 How Donna divides up the different writing, coaching and teaching work she does in order to make her writing time more effective The advice Donna would give herself when she was first starting up, including the importance of patience After the interview, Mark reflects on the importance of patience, and the hard work and blood and sweat and tears that writers put in behind the scenes. Links of Interest: Donna Cook Website Jordyn White Website Donna's Online Courses Findaway Voices Patreon for Stark Reflections Stark Reflections Survey WMG Publishing Business Master Class The 7 P's of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark speaks with Katie Cross, a writer, mother and out-door enthusiast. On her website, Katie describes herself in this way: "I am a creator of worlds, destroyer of evil, and a born wordsmith bringing light to the dark night of those that need an escape." This is the perfect description for her, which you will get a solid taste of in the interview. Before the interview, Mark welcomes new Patron Ember Casey, thanking her for her patronage of the Stark Reflections podcast. Ember and other patrons will have access to 27 patron-only posts, 3 special mini "Stark Reflections on other Podcasts" episodes and other additional audio and video content for as little as a coffee or two a month. If you are interested in the extra content or supporting the show, you can check it out at patreon.com/starkreflections. Mark also shares a word about this episode's sponsor, Findaway Voices . . . . . . as part of his personal update, which includes: 2019 audiobook plans An update on the progress with recording of the audiobook for The 7 P's of Publishing Success A detailed look at three different views of Mark's 2018 writing income, broken down by type, format and activity. In the interview Mark and Katie talk about: The inspiration behind the first YA Fantasy series that Katie wrote, which started with the novel Miss Mabel's School for Girls, which was published in 2014 The Wattpad-like platform that Katie first started releasing the book on in order to get honest feedback before she published it Learning how to read as an author rather than reading as a reader The reason why Katie has the entire Antebellum series book covers designed and ready to go even though she hasn't published them yet How the Dragonmaster Trilogy was initially supposed to be part of the Antebellum Collection, but became it's own unique project The process of finding professionals to work with, through networking, slowly, over the years The importance of Efficiency and Intention The concepts of balance and counterbalance Outsourcing particular tasks, like housekeeping and accounting, to allow for prioritizing writing activities The two businesses that Katie runs - the Fiction Business and the GhostWriting Business (ghost-writing non-fiction books for high end entrepreneurs who want to write a book but either don't want to do the writing or aren't able to) The scheduling for tasks such as social media, email, and interacting with fans The importance of scheduling "self-care" time into each day The community of about 200 people that Katie and her family are a part of The daily hiking routine that is important for the entire family (including the dogs) How Katie runs Facebook ads for her fiction and how much she spends per month on these ads The two distinct mailing lists that Katie has for her different fan bases (YA Fantasy and Chick Lit), and how she interacts with and cares for the people on each list The importance of talking to the reasons why reasons gravitate towards each of those unique genres The advice that Katie would give to her herself when she was first starting, which includes finding a good mentor After the interview, Mark reflects on the concept of Balance and Counterbalance. Links of Interest: Katie Cross Writing Katie Cross ChickLit Katie Cross Ghostwriting Findaway Voices Superstars Writing Seminars Patreon for Stark Reflections Stark Reflections Survey Jeff Goins Blog Wattpad The 7 P's of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this solo episode, Mark takes a look at his 2018 writing and publishing goals and shares the hits, the misses and the alterations that took place in the past twelve months. He feels it is important to remind writers that if they are already beating themselves up for not completing all the previous year's goals, that he didn't hit all his goals; that he failed at most of them; that he screwed up along the way; that he made mistakes. But also that he adapted several of the goals he'd set as I went along. And he inserted new goals mid-year. That can happen. It will happen. It's how you deal with those changes that can make the difference between seeing it as a complete failure, or seeing it as an ongoing work in progress. Mark then says a word about this episode's sponsor, Findaway Voices . . . Mark first talks about the goals he had set at the beginning of 2018 and how he did with them: 1) Write a non-fiction book called INDIE PUBLISHING INSIDER SECRETS 2) Finish the sequel to A CANADIAN WEREWOLF IN NEW YORK 3) Finish the sequel to EVASION 4) Pitch and write a traditionally published book SPIRITS UNTAPPED - to Dundurn 5) Compile a new full book short story collection 6) Stay retired He then shares a number of goals for 2019: 1) Publish Audiobook for 7 P's of Publishing Success 2) Publish Audiobook for Killing It on Kobo 3) Finish writing and Publish eBook/Print and audio for Indie Publishing Insider Secrets 4) Publish Audiobook for ACWWINY 5) Publish Audiobook for I, DEATH 6) Publish Audiobook for ONE HAND SCREAMING (story collection) 7) Write and release SCREAMING SKULLS: And Other Haunted Objects in eBook/print and audio 8) Finish the first draft of FEAR AND LONGING IN LOS ANGELES 9) Book new speaking gigs - Ideally, another keynote either in the last half of 2019 or the first half of 2020 Mark also shares his 2018 eBook sales percentages: Kindle - 45.97% Kobo - 20.68% StoryBundle - 20.27% BundleRabbit - 6.80% Apple - 3.25% Nook - 2.30% Direct Sales - 0.30% Google - 0.21% Scribd - 0.12% Tolino - 0.06% Smashwords - 0.04% Mark talks about what he achieved and what he didn't achieve in 2018. He talks about what he did well and what he didn't do well. He reminds writers of the importance of focusing on the forward momentum made, even where a goal wasn't completed, if there was forward momentum that is a step in the right direction. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In the final episode of 2018, Mark interviews Science Fiction and Fantasy author Lindsay Buroker, a successful author who has been indie publishing for about eight years. Prior to the interview, Mark shares a short personal update and thanks new Patron, Michael Lister; he also mentions that he recently released the third special "Reflections on other Podcasts" episodes for Patrons, which appears at www.patreon.com/starkreflections. He also thanks those who reached out to him after hearing him on episode 408 of The Creative Penn Podcast which was released on Dec 23rd. Mark then says a word about this episode's sponsor, Findaway Voices . . .In their conversation, Mark and Lindsay talk about: The main differences between when Lindsay first started out more than eight years ago releasing her first novel, The Emperor's Edge (while also producing her first podcast), and today The joy of getting to a place where each book's sales are enough to ensure paying for the cost of production The pros and cons of writing in multiple series in different genres Reasons why Lindsay released a new series of novels under a fresh and then-unknown pen name in 2014 Managing three mailing lists for the different reader bases that Lindsay has acquired over the years for different genres and pen names Maintaining a very personable persona in the mailing lists and in discussions with her fans The benefit of hosting a podcast with two other people for the SF & Fantasy Marketing Podcast, compared with the solo podcast (Saavy Self-Publishing) that Lindsay created many years earlier What Lindsay gets out of her guests from being one of the hosts of the SF & Fantasy podcast Why she is happy that she didn't experience a lot of luck early on in her writing success, and, instead, slowly built up her readership over time and how they can become loyal fans Lindsay's one experience writing collaboratively and whether or not she plans on doing that again Some of the reasons why, despite her success, Lindsay hasn't yet hired a personal or virtual assistant The early adoption of audiobooks that Lindsay invested in years before most indie authors began creating audiobooks What Lindsay would tell her younger self who was just beginning as a writer After the interview, Mark reflects on the personal connection that Lindsay enjoys and maintains as an important and authentic element of her author journey. Links of Interest: Lindsay Buroker's Website Lindsay's Facebook Page Lindsay on Twitter Science Fiction & Fantasy Marketing Podcast Findaway Voices WMG Publishing Anthology Workshop RUSH - Hold Your Fire Album Info Patreon for Stark Reflections Stark Reflections Survey Lindsay Buroker has early memories of convincing childhood friends, pets, and stuffed animals to play the roles of characters in her worlds, so it's safe to say she's been making up stories for a long time. She published her first novel, The Emperor's Edge, in December of 2010 and has written and published more than 50 novels since then, most under her own name, but a few steamier ones under a pen name. When she's not writing, she's usually hiking with her dogs, practicing yoga, playing tennis, or eating entirely too much dark chocolate (she only does one of those things truly well, and she will let you guess which it is). She grew up in the Seattle area but has itchy feet and has moved several times over the years. She most recently landed in Bend, Oregon, where she and her dogs now have eighty acres to roam around on. Someday, she may even have a house on that land. If you're interested in reading more of her work, you can download The Emperor's Edge, Star Nomad, and Balanced on the Blade's Edge for free in your favorite store. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark interviews Aaron Pogue (President), Kris Austin (CEO) and Toby Nance (CTO), the co-founders of Draft2Digital about how they worked together and played off one another's strengths to create the company. This episode is a bit of a response from a few listeners who heard Mark mention that he recently joined the D2D team, but they weren't familiar with the company. They asked if it might be possible to share a bit of information about what Draft2Digital is all about. If you're not familiar with Draft2Digital, this will provide a decent introduction. And if you think you know Draft2Digital, perhaps there'll also be some deeper info and insights for you to learn even more by pulling a bit of that curtain back on three gentlemen who usually prefer to operate behind the scenes at this author-friendly company. Prior to the interview, Mark talks about the new announcement from this episode's sponsor, Findaway Voices . . .. . . which is called VOICES PLUS. Mark then provides a personal update which includes his recent visit to Oklahoma City to visit the Draft2Digital office, his short story "The Ritual of the Drawing" which recently appeared in the anthology Amazing Monster Tales: Dawn of the Monsters. Mark also mentions his recent appearances on a few other podcasts, including the Science Fiction and Fantasy Marketing Podcast and the Disruptor Podcast. In their conversation, Mark, Aaron, Kris and Toby talk about: How Aaron has been a writer since he was six years old and how his interest in self-publishing led to his desire to have a tool to make it easy to publish The fact that the three of them became best friends in college The initial "Google Doc to eBook" conversion tool that was a command line program that Aaron had requested Toby create for him How that tool was the beginning of the collaboration between Aaron and Toby, and Kris to create a platform all authors could benefit from The business proposal Kris put together that involved making a product that gave authors power in the industry Toby's joking description of Aaron as both Draft2Digital's first user and least supported user The company's goals to offer the best customer support of any of the other players in the industry The importance of making the systems and systems easy for non-techical persons The partnership of being there to help writers achieve their writing and publishing goals The origin of Universal Book Links from looking in detail at author problems that everyone knows about but nobody has time to work on (such as allowing the author a single link to their book where readers can choose the retailer where they'd like to purchase that book) How Books to Read links work better the more readers who use it (including the ability for users to set their own prefered store that Books2Read will automatically take them directly to The recently announced Account Sharing Controls that allow for virtual assistants, for example, to manage some of an author's metadata and assets without having access to their more sensitive information, such as banking information The things that they are each most looking forward to as we head into 2019 After the interview, Mark reflects on three things this conversation and recent trip to Oklahoma City made him think about: Personal connections in a digital world, collaboration and being open minded. Links of Interest: Draft2Digital D2D Blog D2D Announcement about Shared Accounts Findaway Voices Voices Plus Announcement Science Fiction & Fantasy Marketing Podcast Episode 210 Disruptor Podcast Episode 5 Amazing Monster Tales Stark Reflections Episode with Jamie Ferguson (Episode 27) Kelsie Stelting Patreon for Stark Reflections Stark Reflections Survey Aaron Pogue is the President and co-founder of Draft2Digital, a company offering online, author-assistance tools to enhance the business of publishing. Sporting simple but beautiful ebook formatting and conversion as well as easy distribution across some of the most powerful digital stores available, D2D is growing both its market share and its influence in the self-publishing world. Draft2Digital was founded in 2012 and enjoys continued growth and success. Before taking his post at Draft2Digital, Aaron worked as both a Technical Writer with the Federal Aviation Administration and a writing professor at the university level. He holds a Master of Professional Writing degree from the University of Oklahoma. He also self-publishes novels in the fantasy and science fiction genres. His books have sold a quarter of a million copies since his debut in 2010. Kris Austin is the CEO and co-founder of Draft2Digital, a company offering online, author-assistance tools to enhance the business of publishing. Sporting simple but beautiful ebook formatting and conversion as well as easy distribution across some of the most powerful digital stores available, D2D is growing both its market share and its influence in the self-publishing world. Draft2Digital was founded

Mark interviews author Gary Collins about the simple life, both the name of a series of books as well as the new life he enjoys after some very unique experiences that include military intelligence and Special Agent. Before the interview, Mark shares a personal update that involves flying to Vancouver for the annual CAPS (Canadian Association of Professional Speakers) Convention and then to Oklahoma City to spend some time with his colleagues at Draft2Digital. Mark then says a few words about this episode's sponsor, Findaway Voices . . . In their conversation, Mark and Gary talk about: Gary's long and circuitous approach into publishing, the great lessons learned and passions experienced along the way The concept of not just knowing how the sausage was made but actually being the sausage via his life as a government agent The early 40's burnout Gary experienced, which led to a new beginning and new passions that included health and fitness The valueable mentorship and tough love that Gary experienced from Steven Pressfield Gary's first experience in self-publishing where mistakes were made and more lessons were learned Books that were derived from trying to provide information to clients without having to repeat the same info over and over The purchase of twenty acres of land and building a house off the grid and the resulting influx of questions about it that led to another book The process of saving money for six months, then building for another six months, then working and saving money for the next period, in a repeated cycle How the sales of the book about the simple life and going off the grid attracted a distribution company The mistakes on Gary's path and how he didn't find his purpose, but his purpose found him How Gary doesn't rely on scheduling for his writing, but the disclipline involved when he actually sits down 20Booksto50K being the first writer conference that Gary has ever attended and the fortuitous break of being able to attend after being on the waiting list for the sold-out show Learning the importance of integrating oneself with other writers How Mark and Gary connected via the RUSH shirt that Gary had been wearing one day at 20Booksto50K The fact that Gary will go ahead and reach out to anyone without any fear because "what's the worst that can happen?" Gary's withdrawl from social media in the past year and his belief on how it can suck the life out of a person Advice on how to adapt the simple life methodology into one's life How a person's purpose can change over time, and the reality that the purpose doesn't have to be dramatic or enormous The importance of putting effort into the positive rather than into the negative After the interview, Mark reflects on the idea of "reaching out to anyone" and explores the possible risk along with the possible opportunity involved in that. Links of Interest: Gary's Website CAPS Findaway Voices Patreon for Stark Reflections Stark Reflections Survey Gary Collins has a very interesting and unique background that includes military intelligence, Special Agent for the U.S. State Department Diplomatic Security Service, U.S. Department of Health and Human Services, and U.S. Food and Drug Administration. Collins' background and expert knowledge brings a much-needed perspective to today's areas of simple living, health, nutrition, entrepreneurship, self-help and being more self-reliant. His website www.thesimplelifenow.com, and The Simple Life book series (his total lifestyle reboot), blows the lid off of conventional life and wellness expectations, and is considered essential for every person seeking a simpler, and happier life. Gary now lives off-the-grid part of the year in a remote area of NE Washington State, and the other part of year exploring in his travel trailer with his trusty black lab Barney. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark interviews Rachel Amplett, the author of the successful Dan Taylor and Kay Hunter police procedural thrillers as well as stand alone thrillers and mystery novels. The interview includes a lot of information related to this episode's sponsor, Findaway Voices . . .Mark shares a bit of an update about the the new Authors Direct option that Findaway Voices is beta testing. In their chat, Mark and Rachel talk about: What compelled Rachel to writing in the first place. The confusing and conflicting messages she received from different publishers when shopping her first Dan Taylor novel around. How Rachel started out in indie publishing a stand alone novel, WHITE GOLD, seven years ago after a suggestion from a friend (and how it all started with a Goodreads page and an author account at Smashwords). The emails from readers around the world that prompted Rachel to write a sequel to her first novel; something she hadn't planned in the first place. How the experience of being approached by a publisher in Italy interested in publishing an Italian version of her novel WHITE GOLD (having found her "by accident") prompted her to see what could be done by applying her experince as a project administrator into a business plan with marketing efforts, which she started at 2015. The fact that Kobo was the first retail platform where her sales really started to take off after a 99 cent BookBub deal. Being so successful that she was able to go full time as writer without having actually "broken out" in the US, the one market that seems to be the easiest for authors to break into. Getting into the audiobook market relatively early as part of a strategic business plan. Investing some of the money that was coming in from Rachel's Kay Hunter novels into the creation of the audiobooks and the stacked-up rapid release of the first several books in the series within a couple of months. The producer and narrator Rachel found in the UK for the audiobooks. How the narrator, Alison Campbell, has become the voice of Kay Hunter for Rachel and many of her listening readership. The challenge of staying on the exhausting "hamster wheel" that a writer can find themselves on working on steady releases and how Rachel is avoiding burn-out by strategic scheduling and the inclusion of passion projects. How success can come from sitting down at the end of a project and engaging in an exercise of "lessons learned." The early success Rachel has seen via Findaway Voices sales at Playster. How you can never know where in the world the sales of your books can come from. What happens when you try something a little bit different and focus on the niche markets that are working for you. How Rachel Findaway Voices Authors Direct program was a Godsend. How a large portion of Rachel's print books sell to libraries around the world - a great way for readers to read their favorite authors for free in eBook, print and audio. The things Rachel thinks will be the most important for authors to think about in the next year. After the interview, Mark shares his thoughts on the success Rachel had outside of Amazon as well as her systematic project management process that helps keep her on track and balanced in her writing life. He then shares a few appearances he had recently on the Science Fiction and Fantasy Marketing Podcast as well as in a Reedsy live webinar about selling more on Kobo. Links of Interest: Rachel Amplett's Website Facebook Twitter Instagram Rachel's Novels Kay Hunter Series English Spy Mysteries Dan Taylor Series Standalone Thrillers Rachel's Shop Direct Audiobook link (via Authors Direct) Mark's Shop Direct Audiobook link (via Authors Direct) Findaway Voices Science Fiction & Fantasy Marketing Podcast - EP 210: Selling More at Kobo and Relying Less on Amazon Reedsy Webinar (Video Replay) - Getting Your Book Featured on Kobo The 7 P's of Publishing Success Killing It On Kobo Patreon for Stark Reflections Stark Reflections Survey Before turning to writing, Rachel Amphlett played guitar in bands, worked as a TV and film extra, dabbled in radio as a presenter and freelance producer for the BBC, and worked in publishing as a sub-editor and editorial assistant. She now wields a pen instead of a plectrum and writes crime fiction and spy novels, including the Dan Taylor espionage novels and the Detective Kay Hunter series. After living in Brisbane, Australia for 13 years, Rachel has now returned to the UK. She's a member of International Thriller Writers and the Crime Writers Association, with the Italian foreign rights for her debut novel, White Gold sold to Fanucci Editore's TIMECrime imprint, and the first four books in the Dan Taylor espionage series contracted to Germany's Luzifer Verlag. Her novels are available in eBook, paperback and audiobook formats from worldwide retailers including Amazon, iBooks, Kobo, and Google Play. A keen traveller, Rachel holds both EU and Australian passports and can usually be found plotting her nex

In this episode Mark reflects on five of the many things he has learned on the journey through the first fifty episodes of this podcast. Those five things are within the theme of: GLOBAL IS MORE GLOBAL THAN JUST GLOBAL THE POWER OF AUDIENCE FEEDBACK THE POWER OF COMMUNITY & THINKING BEYOND ONGOING GROWTH & IMPORTANCE OF COLLABORATION BRANDING & PROFESSIONALISM Throughout the five points (which do overlap), Mark mentions many different episodes and interviews that came to mind as he was drawing these themes. Links of Interest: Stark Reflections Survey The 7 P's of Publishing Success Killing It On Kobo Patreon for Stark Reflections

Henry David Thoreau said: "Go confidently in the direction of your dreams! Live the life you imagined." In this episode's interview, Mark speaks with musician and writer Tommy Ray about how he had done just that. They talk about Tommy's experience of how he took a dream (an actual dream) and transitioned it into reality by listening to his heart and trusting his instincts in recreating his life. Before the interview Mark shares a quick personal update that includes: Being interviewed by Joanna Penn for a forthcoming episode of The Creative Penn podcast, which will air on Dec 24, 2018 A shout-out to Patrons of the show who support this podcast via www.patreon.com/starkreflections - By saving up the monthly funds Mark was able to order a higher quality microphone for the podcast The printed proof copies of THE 7 P'S OF PUBLISHING SUCCESS that Mark sourced locally, but will be distributing to all retailers as a POD file through Draft2Digital's new beta D2DPRINT option The "Kobo Publishing: Getting Your Book Featured" Webinar Mark will be hosting via Reedsy Live on Wed Dec 5th Mark then shares a word about the podcast's sponsor, Findaway Voices . . .In their chat, Mark and Tommy talk about: The origin of Tommy's dream mid year in 2015 that had him jumping into his pickup truck and traveling across America to play and share his music How Tommy was also inspired by books from authors Paulo Coehlo and Dan Millman as well as music from artists like Cat Stevens How long music has been a part of Tommy's life (including a memorable photo of Tommy as a young child standing next to a guitar) The concept of being "meant to live a creative life" Music Tommy wrote that was derived from the experience of following the creative dream The preplanning that involved reaching out to 100 venues Tommy had intended on playing in (but not having heard back from any of them) The two award nominations that Tommy rec'd prior to his trip (which altered his trip from a full year to 7 week one, where he drove through 15 trips and clocked 9,000 miles) Zama (population 36), the town where Tommy was born and where his father lived most of his life How Tommy's experience as a musician intertwines with his creative writing The extensive research that Tommy did to teach himself writing, and to learn about publishing and how to find support, such as editors and cover designers for his books Tommy's use of 3 editors on his book RAMBLING ACROSS AMERICA Maintaining passion, strength and integrity when the road is difficult Tommy's temporary return to a day job where he currently is: St. Croix of the US Virgin Islands The preference Tommy has for playing his own music rather than playing cover songs at the local bar The way that being on stage as a musician is easier for Tommy than the prose he shares via the page The new series of dark/horror fiction that Tommy has started writing, inspired by actual dreams and actual mental and emotional torment, starting with the book MIRROR OF PERCEPTION How you should never take this life for granted and how you can leave your mark on this world in a positive and optimistic way After the interview, Mark talks about Tommy's creativity and his relentless optimism and passion for living a creative life. He finds it fitting that, at the same time he was producing this episode he was watching his friend Julie Strauss post updates about the catch-up she has been doing on her latest novel for NaNoWriMo. What Mark loves about the past week of writing sprints in which Julie is trying to catch up for some lost writing time during the month, that love is that, as frustrated and restless as she is, she hasn't once stopped digging into the work with all her heart and soul. And she is turning the angst into hilarious and cheeky updates so many other writers are cheering her on for while being entertained by her musings of the writer's struggle. Mark then plays a short sample of Tommy's song Zama, reflecting on the creative life and the places we have all called home, lived in and loved. Links of Interest: Tommy Ray Books Tommy Ray Music Tommy Ray Insights (Blog) Tommy Ray's Email: [email protected] Tommy Ray's YouTube Channel Findaway Voices The 7 P's of Publishing Success Killing It On Kobo Patreon for Stark Reflections Julie Strauss's Website Episode 35 (Featuring Julie Strauss) Stark Reflections Survey Tommy Ray chooses to become an author to create value and inspiration to the world. He desires all to leave their mark, do not take this life for granted, as well as never give up on your dreams. He has always been inspired by travel adventure tales of real-life journeys. He always had a voice inside of him telling him he desired to live his life through a creative voice. For many years, he ignored the voice to follow other endeavors, but the voice was always there and increasing in volume. Tommy loves to travel, write, compose, blog along with performing. He decided it was how he desired to spend his life. "Difficult

In this episode, Mark chats with Andrea Pearson, an author, a marketing guru and a mother. We talk about how she balances all three roles, about the tools she uses, her latest fiction, how she manages to get so much writing done as well as some of her personal takeways from the recent WMG Business Master Class workshop she had attended. Prior to the interview, Mark shares a personal update about the status of some of his recent November goals, which include the print version of his two recent non-fiction books about writing and publishing (The 7 P's of Publishing Success & Killing It On Kobo). Mark also shares a word about the podcast's sponsor, Findaway Voices . . . During the interview Mark and Andrea discuss: The genesis of the Self-Publish Strong podcast where Andrea and her husband Nolan discuss movies in a way that writers can learn from The motivational marketing or publishing tips/quotes provided in each and every episode of the podcast The balanced blend between comedy and instruction that the two balance in their episodes Andrea's desire to help people and how that led to various tools and resources within her Self Publish Strong brand The fiction Andrea writes, including a new urban fantasy book which is her latest release (The Shade Amulet) How having children has helped Andrea become more structured and write more books The software that Andrea uses for dictating her novels (and the high volume of works she can create in an hour of dictation) Additional take-aways Andrea reflects upon from the recent WMG Publishing workshop The work that Andrea's virtual assistant does for her vs the work she does herself How hiring a virtual assistant paid for itself because of how it cleared up Andrea more time to publish more books Marketing advice for authors who are just beginning After the interview, Mark reflects upon one of the things Andrea said regarding the needless stress authors often place on themselves when looking at their lack of sales, or, conversely, a great sales trend - particularly when that time could be better spent working on the next book. Links of Interest: Andrea's Author Website Andrea's Books Andrea's Self Publishing Strong Website Episode 38 of the Self Publishing Strong Website (Takeaways from the Vegas WMG Business Master Class) Findaway Voices The 7 P's of Publishing Success Killing It On Kobo Patreon for Stark Reflections Stark Reflections Survey USA Today bestselling author Andrea Pearson has been a leader in the indie author arena since early 2011, with 50+ books under her belt and over a hundred articles published on professional blogs and websites. She hosts the popular Self-Publish Strong podcast that focuses on both publishing and craft, and she offers multiple online courses that surround her favorite topic: marketing. Andrea was executive director for Indie Author Hub for a year and a half, and she is frequently invited to teach reader engagement through advanced newsletter marketing tactics and successful promotional campaigns at conferences and workshops. Andrea has been interviewed on the Science Fiction and Fantasy Marketing podcast, the Rocking Self-Publishing podcast, and the Author Hangout. She has guest posted on JA Konrath's A Newbie's Guide to Publishing blog, and her tips have been mentioned several times on the Sell More Books Show.

If you are familiar with the Self Publishing Formula Podcast, you'll likely recognize James Blatch as Mark Dawson's right-hand man; his co-host, or, perhaps, his co-pilot for the podcast. But in this episode Mark puts James in the pilots seat with a focus on Blatch's own writing, his background as a reporter, a videographer and, of course, as a pilot. Prior to the interview, Mark shares a word from the podcast's sponsor, Findaway Voices . . .In his personal update, Mark reflects upon the recent death of Stan Lee and talks about the impact Lee's writing had on him, and, in particular, the influence that the character Peter Parker (Spider-Man's alter-ego) had. In the interview, Mark and James talk about: The type of specific videos or books that lend themselves best to YouTube videos VS Facebook videos How videos for most authors, specifically fiction authors, is a medium that can be used to connect and engage with a community of readers The intimacy of radio and digital audio format A bit about James' experience at the BBC and how the skills, particularly of his final few years there lent to this new role as a co-host of the Self Publishing Formula Podcast James' first writing experiences as a young man and his more recent NaNoWriMo experience where his current novel came to him in a single flash of inspiration The evolution of this novel with various feedback from readers and editors The turning point moment for James of meeting and working with editor Jennie Nash Jennie's prompting question: "Why do you need to tell this story" and all that question sparked in James Other questions that Jennie asked or prompts given that helped with the re-imagining of the way the story was unrolled The origin of his love for aviation How James is an even split between the exuberant mother and his reserved and "stiff-upper-lip" father James' recent experience in Florda flying with Nathan van Coops (from episode 38) The advice that James would go back and give to himself when he was just starting After the interview, Mark reflects upon the latest "catastrophy" in the indie publishing space, the recent disappearance of the buy buttons on Amazon for thousands of titles. He offers a reflection on the likely reason for this odd phenomenon and then suggests that much time is wasted worrying over the matter instead of working on the next book. He also considers, if it truly is the negative thing authors think it might be, it's yet another reason why authors shouldn't be putting all their eggs in a single basket. Links of Interest: James Blatch's Website The Last Flight James Blatch on Twitter The Self Publishing Formula Podcast Episode 133 - The Author Accelerator with Jennie Nash Findaway Voices Stan Lee Spider-Man A Canadian Werewolf in New York Kobo NaNoWriMo Patreon for Stark Reflections Stark Reflections Survey James Blatch is co-host of the Self Publishing Formula podcast. He is a former BBC Television News reporter and is currently writing his first novel, a military thriller set in 1960s Britain. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode Mark interviews Phillip McCollum about an intriguing project of writing 52 stories in 52 weeks. Prior to the interview, Mark shares a word from the podcast's sponsor, Findaway Voices . . . . . . and then a personal update which includes a push-up challenge he participated in at the 20Booksto50K conference in Vegas. Michael Anderle instigated this challenge for a good cause, with the following companies each donating $150 to the cause LMBPN Publishing Kobo Draft2Digital BookFunnel Reedsy $750 USD was raised for two worthy charities in a push-up challenge between Mark and Christine Munroe from Kobo. Chrissy's chosen charity was Children's Book Bank and Mark's chosen charity was First Book Canada. Mark thanks the companies previously mentioned for their generosity to two great children's reading programs and then also thanks new Stark Reflections Patron, Katie Cross, for supporting the podcast via www.patreon.com/starkreflections. In the interview Phillip and Mark talk about: The genres that Phillip tends to write in most often How long Phillip has been writing Thoughts about NaNoWriMo and other similar "competitions" to help inspired writers to write Phillip's inspiration for the 52 stories in 52 weeks, which was derived from Ray Bradbury The discipline involved in undertaking such an endeavor on starting each week on Monday morning and posting the story by Sunday night The typical word count of the stories that Phillip wrote during this process The importance of being adaptable and recognizing that you might not always reach every single goal you set Plans that Phillip has for the stories which included 3 ebooks: 1 for writers (52 Stories in 52 Weeks) and 2 for readers (splitting them into two volumes of 26 stories: Fantastic Shorts Vol 1 and Vol 2) Feedback that Phillip has received on the notes added to the stories Forthcoming challenges that Phillip has in mind to keep challenging himself as a writer Things that Phillip learned about himself as a writer by taking this challenge After the interview, Mark talks about the importance of challenges that impose deadlines and require a writer to actually get their butt in the chair and their hands on the keyboard. He also reminds writers of the importance of the "fail to success" theory from Dean Wesley Smith that Phillip mentions. If you try to hit a certain word count, for example, and don't make it, instead of fretting about the missed words, focus on the words that have actually been written, or the parts of the goal that were actually accomplished. Links of Interest: Phillip McCollum's website Phillip McCollum on Twitter Findaway Voices Draft2Digital Kobo Bookfunnel Reedsy NaNoWriMo Patreon for Stark Reflections Stark Reflections Survey Phillip McCollum spent 52 weeks writing 52 short stories in an effort to prove to himself that he might be cut out for this writing thing after all. He hails from Southern California where he shares living quarters with his wife, son, an old cat, and young betta fish. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Mark interviews authors Kerrie Flanagan and Chuck Harrelson about the steamy romantic comedy novels they have been co-authoring under the name C.K. Wiles. Before the interview, Mark shares a personal update explaining why he isn't participating in NaNoWriMo (National Novel Writing Month) this year, even though he loves it. He talks about how he will be using the month of November to get caught up on previous unpublished NaNoWriMo novels - in an effort he is calling NaNoComMo (National Novel Compleition Month) as well as a few other outstanding book projects he has in the works, including print and audiobook versions of two of his recent books on writing & publishing, The 7 P's of Publishing Success and Killing It On Kobo. He then thanks new Patron of the show, Mary Jo Rabe as well as the other existing patrons via www.patreon.com/starkreflections for their support, then gets side-tracked into remembering television shows like Romper Room and The Polka Dot Door. This episode is sponsored by Findaway Voices . . .During the interview, Kerrie, Chuck and Mark talk about: How Kerrie and Chuck first met, about ten years ago, via a developmental editing project The support Chuck has offered in helping hold Kerrie accountable for various writing projects over the years The strategic decisions behind the collaborative C.K. Wiles project The origin of the psuedonym The process of how they brainstorm, map out, outline, and write each of the novels How Chuck uses AutoCrit's web-based editing software (which provides automated recommendations for improving your manuscript in over 20 areas – categories like poor dialogue, use of adverbs, and relying on cliches) The cast and universe of characters that they have created and draw upon for each novel in this series The interesting and unplanned story arc that is beginning to reveal itself as they were working on the third book The logistics of how they published the C.K. Wiles books to the various retail platforms The co-author contract/agreement that Kerrie and Chuck created regarding this author name and series The importance of trusting one another and "having no ego" on a collaborative work - looking at the work as "ours" as it is being worked on and re-written The different elements that Kerrie and Chuck each bring to the narrative that make it better Plans they have for promotions and attention for this series After the interview, Mark reflects on one of the elements that Kerrie and Chuck mentioned, which is playing off one another's strengths. He considers teamwork and the importance of recognizing strengths and weaknesses when working with others. Links of Interest: C.K. Wiles Website C.K. Wiles Books Sign up to get Book One for FREE Kerrie Flanagan Episode 31 - Interview with Kerrie about Writing Magazine Articles Northern Colorado Writers Group Findaway Voices NaNoWriMo Romper Room The Polka Dot Door Polkaroo AutoCrit Patreon for Stark Reflections Stark Reflections Survey The 7 P'S Of Publishing Success Killing It On Kobo Kerrie Flanagan is a freelance writer with over 20 years' experience and is the author of Guide to Magazine Article Writing. As a writing consultant, she works with writers, giving them the encouragement, support, resources and tools to find success on their writing journey. She is the author of 8 books under her label, Hot Chocolate Press. Chuck Harrelson resides in Denver Colorado and is an active member of both the Rocky Mountain Fiction Writers and the Northern Colorado Writers Group. His past manuscripts won the 2014 Top of The Mountain Book Award competition, the Ballot Press Competition and one was a finalist at the 2016 San Diego Writers Conference. The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Having just spent six days at the WMG Business Master Class workshop in Las Vegas, Mark reflects on the overwhelming and head-spinning influx of information, insight, wisdom, ideas, inspiriation, and perspective that he had just taken in. In this episode, he walks through some of the ideas on how authors can process such a deluge of information and adapt the curated learnings and ideas into things that are likely to best work for them. This episode is sponsored by Findaway Voices . . . Some of the elements that Mark talks about are: A few key things to remember before setting out to try to implement the ideas gathered The importance of first stepping back to take a breath and get perspective A list of questions to ask yourself when looking at all of the ideas that you have jotted down or taken in The importance not just of deciding on something, but deciding to act on that something The concept of EAT, FEED, DRAIN The FOUR-D way to update a to-do list The importance of taking responsibility for your own career Mark then thanks new Patron to the show, Matty Dalrymple, and sends a thanks to all patrons for their ongoing support of the show via www.patreon.com/starkreflections. Links of Interest: WMG Publishing Workshops Findaway Voices Dean Wesley Smith Kristine Kathryn Rusch Kevin J. Anderson Rebecca Moesta David Farland David P. Vandagriff (aka The Passive Voice) Damon Courtney (Bookfunnel) Christina F. York Andrea Pearson Donna Cook Loren L. Coleman T. Thorn Coyle Patreon for Stark Reflections Stark Reflections Survey The 7 P'S Of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode Mark chats with Dave Sweet and Sarah Graham about their new book SKELETONS IN MY CLOSET: Life Lessons from a Homicide Detective, an unorthodox police memoir taking readers on a ride-along like no other, revealing poignant truths about life and death, and how we can all work and live together. Danger and grit pair with humour and compassion in this gripping, fresh read. Dave Sweet, a conservative, veteran homicide detective has teamed up with Sarah Graham, a liberal, optimistic author to write this unconventional universal life-lessons book. Before the interview, Mark shares a personal update which includes: Why he is pushing back the release date of his book INDIE PUBLISHING INSIDER SECRETS Some reflections on how previous Stark Reflections podcast guest Dana Pharant turned a mistake into a win Mark's forthcoming trip to Las Vegas to teach at a WMG Publishing Master Class about the business of writing and publishing This episode is sponsored by Findaway Voices . . . In the interview, Mark and Dave and Sarah talk about: How Dave and Sarah first met and then decided to work on this project together The work Dave has been doing with local area writer groups looking for insights and realistic detail related to actual police work The dichotomy of "Homicide Cop" and "Life Lessons" The importance that this book be optimistic and not be gratuitous in its portrayal of Dave's experiences The transformation that is witnessed in the various people involved in a homicide investigation and the lessons learned along the way The early reader expectation of "more grit" and how the authors responded to that with respect for the victims and their loved ones The decision to release this book as by Dave with Sarah rather than keeping Sarah's name hidden like a more traditional "ghost written" book, because of the way that Sarah's voice and influence helped to smooth out some of the rougher edges that come from Dave's experience The processes and different techniques used in how they wrote this book together (actual writing, raw words, interactive presentations, phone calls) What Dave learned about writing through this process What television actually gets right about police work and police life How Sarah's experience as a writer was different than the writer/cop partnership seen on television programs like Castle The publishing options, agent feedback and choices made for the publication of this book The intriguing "sneak peak" preview eBook their publisher created in a "Behind the Scenes" chapbook The comparison between when Sarah is all-consumed when working on edits and Dave is all-consumed when focusing on a case The "Reading Guide/Study Guide" section at the end of the book Forthcoming books in this series which will each explore courage and death After the interview, Mark reflects on how Dave and Sarah kept working at testing out different ways of making the collaboration work, not giving up, but continuing to experiment and find new ways for the process to happen smoothly. He discusses their publishing path as well, which was a series of learnings and tweaks and changes, until they found the one that suited them best. He considers how they applied patience, persistence, partnership and progression in their path towards publication. Mark then thanks Patrons for their sponsorship of the show via www.patreon.com/starkreflections. Links of Interest: Skeletons in My Closet Mischievous Books WMG Publishing Workshops Findaway Voices Dana Pharant on Stark Reflections Dana's Facebook Video about mistakes & wins Patreon for Stark Reflections Stark Reflections Survey The 7 P'S Of Publishing Success Killing It On Kobo The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this week's episode, Mark speaks with Tina Dietz who is an award-winning and internationally acclaimed speaker, audiobook publisher, podcast producer, and content marketing expert. Prior to the interview, Mark shares a few personal updates that include the launch of his new traditionally published book Macabre Montreal, and how that book launch interfered with attending the NIGHT OF THE WRITING DEAD event in Pittsburgh that same weekend. This episode is sponsored by Findaway Voices . . . . . . and also by the Patrons of the show at www.patreon.com/starkreflections. All patrons will find, this week, the full audio of the first chapter about PRACTICE from Mark's forthcoming audiobook of The 7 P's of Publishing Success. In their conversion, Mark and Tina talk about The link between writing/expression and entrepreneurship How writing (particularly in print) can be an enduring format as a tangable legacy Tina's introduction into podcasting and audiobook production Tina's Forbes article "Do You Sound Like a Leader?" that focuses on the relationship between vocal qualities and how a person is viewed as a leader Getting used to and comfortable with the sound of one's own voice Breathing techniques and facial exercises used for voice or singing voice Food and drink to avoid when doing voice work (dairy and citrus, for example) The coaching Tina does helping authors getting ready to do interviews for radio or podcasting The difference between forms of media like television, radio and podcasting Trends in the audiobook industry that authors might not be familiar with The concept that anything you create needs to be an asset and not a burden The free download that Tina has on her website that helps demystifies the audiobook process - www.launchyouraudiobook.com Things to consider when deciding between narrating and producting an audiobook yourself or outsourcing that How Tina's clients often "come for the audiobooks and then stay for everything else" The pre-interview Tina sent to Mark ahead of the podcast which made things so much easier for Mark In the post-interview reflections, Mark talks about how Tina's info PDF made his job as an interviewer so much easier and he also shares a link to a WORD document template that authors can download and modify so they have something similar to use for their own podcast or radio interviews. Tina Dietz is an award-winning and internationally acclaimed speaker, audiobook publisher, podcast producer, and content marketing expert who has been featured on media outlets including ABC, Inc.com, Huffington Post, and Forbes. Tina's podcast, The StartSomething Show, was named by INC magazine as one of the top 35 podcasts for entrepreneurs. Tina's company, StartSomething Creative Business Solutions, connects leaders, entrepreneurs and experts with larger audiences, resulting in expanded influence and income. Tina divides her time between the US and Costa Rica, where she's part of a leadership team building a conscious community called Vista Mundo. Links of Interest: Tina's Website Tina on Twitter Facebook LinkedIn YouTube Goodreads Findaway Voices Patreon for Stark Reflections Night of the Writing Dead More Information about Stark Publishing Solutions Stark Reflections Survey Macabre Montreal The 7 P'S OF PUBLISHING SUCCESS The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this solo episode, Mark reflects upon some of the things that happened at NINC and why he enjoys attending it every year. One of the things, of course, was that he recently became Director of Business Development for Draft2Digital. This episode is sponsored by Findaway Voices . . . . . . and also by the Patrons of the show at www.patreon.com/starkreflections. Links of Interest: Findaway Voices Patreon for Stark Reflections More Information about Stark Publishing Solutions Stark Reflections Survey NINC (Novelists Inc) Macabre Montreal The 7 P'S OF PUBLISHING SUCCESS The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

This episode centers upon four quick chats with industry folks from NINC (Novelists Inc) 2018 in St Pete, Florida. Mark shares chats (originally posted as Facebook Live videos on Sept 27, 2018) with: Carlyn Robertson from BookBub Damon Courtney from BookFunnel Christine Munroe from Kobo Writing Life Ricardo Fayet from Reedsy Prior to the interview, Mark shares some personal updates, including some activities that happened at the conference (such as a bookstore visit to Haslam's in downtown St. Pete) as well as prior to the conference. He also shares that his book The 7 P's of Publishing Success is now live at all the major eBook retail sites, with the print and audiobook versions coming soon. He also mentions a comment on the previous episode which inspired him to make getting the audio version of the book a priority, and talks a bit about using Findaway Voices (the sponsor for this episode, to get that book distributed and into the market).After the interview, Mark reflects upon the learning that can happen, at all levels, at a conference like NINC. Links of Interest: Findaway Voices Patreon for Stark Reflections More Information about Stark Publishing Solutions Stark Reflections Survey NINC (Novelists Inc) Haslam's Book Store Tomes of Terror: Haunted Bookstores & Libraries The 7 P'S OF PUBLISHING SUCCESS The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark shares an early audio draft of the chapter on Professionalism for his forthcoming book THE 7 P'S OF PUBLISHING SUCCESS which will be released under his "Stark Publishing Solutions" imprint by the end of Sept 2018. Prior to the audiobook excerpt, Mark shares a few personal updates which include: Attending NINC (Novelist's, Inc.) writer conference in St Pete, Florida, where he will be giving a talk entitled 5 CAREER KILLING ERRORS AN AUTHOR SHOULD AVOID as well as co-hosting an open discussion entitled BRAINSTORMING "THE FUTURE" FOR AUTHORS AND VENDORS Also, while at NINC, Mark will be visiting Haslam's Book Store which is allegedly haunted by Jack Kerouac (Mark wrote about it in his book Tomes of Terror) A thank you to the Patrons supporting the podcast via www.patreon.com/starkreflections A shout-out to Rook Winters for an awesome photo of some skull plates he shared on Twitter Thanking new folks who continue to fill-out the Stark Reflections Podcast Survey (with a mention of how the show has been modified in line with a few common comments from some previously rec'd surveys Mark also talks about how the main content for this episode is a test/early draft for the audiobook version of his book THE 7 P's OF PUBLISHING SUCCESS and mentions the way he'll be using Findaway Voices (the sponsor for this episode). In the main content of the episode, Mark talks about the importance of professionalism for authors and breaks it down to three main elements: Paperwork, Contracts and Content In Person Appearances and People Skills Adversity and Rejection After the main section, Mark shares the behind a behind the scenes look at how the book this chapter is taken from came to be. Both it and another book, were originally chapters in the main book he had been working on to capture the many things he has learned in his decades of experience in the bookselling and publishing industry. But these two particular chapters grew a life of their own and became unique products as part of a larger line up of titles in the Stark Publishing Solutions Imprint/Series. These books will be: THE 7 P'S OF PUBLISHING SUCCESS (Sept 2018) KILLING IT ON KOBO (Oct 2018) INDIE PUBLISHING INSIDER SECRETS (Nov 2018) While still finalizing re-writes and edits of the books, Mark talks about the desire to get them all up for pre-order as soon as possible. He shares where people can sign up to be informed about them as well as other related "Stark Publishing / Stark Reflections" updates: www.markleslie.ca/starkpublishingsolutions Links of Interest: Findaway Voices Patreon for Stark Reflections More Information about Stark Publishing Solutions Stark Reflections Survey NINC (Novelists Inc) Haslam's Book Store Tomes of Terror: Haunted Bookstores & Libraries The 7 P'S OF PUBLISHING SUCCESS The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this episode, Mark interviews Nathan Van Coops who claims that he lives on a diet comprised mainly of tacos. He enjoys old planes, motorcycles, and Volkswagens, contends that there is such a thing as "dressy" flip-flops and is the time travel adventure series, In Times Like These, and The Skylighter Adventures. Nathan, of course, isn't just an author, but he is also an aviator and the man behind Book Faces Live and we talk about all three things, and more. Prior to the interview, Mark gives a personal update that includes: His story "Active Reader" appearing in the latest issue of Pulphouse Magazine (#3) and how that had been a long-time goal The royalty check received from McGraw/Nelson for a short story "Almost" that is being used in a British Columbia high school curriculum He considers how both of these "new" items are stories that were previously published and yet can still result in residual income Mark then thanks new Stark Reflections Patron, Amy Teegan and all existing Patrons who support the show via www.patreon.com/starkreflections In the interview, Mark and Nathan talk about: Nathan's latest book, THE WARP CLOCK and its tag-line "To save her future, he can't have one." and the stand-alone nature of this series (THE WARP CLOCK is book 4 in the series) that allows a reader to jump in at any book How time travel isn't just a trope that is being used and, instead, is an integral part of the world and story, in the same way that J.K. Rowling used magic in her Harry Potter universe The first person present tense POV that is used for the majority of these books that are told through Benjamin's perspective The genesis of the SKYLIGHTER adventures, based on the quiet and calm that Nathan experienced while flying a plane. He imagined the concept of what if the sky was actually as busy as the ocean? The advice that Nathan would give to his younger self just starting writing The branding Nathan created for his series, landing on using Damonza covers and then taking a hands-off approach to let them do what they do best The reasoning behind why Nathan started Book Faces Live (to fill a gap in his own weekly podcast listening routine) and how he use his podcast to learn and gather information The fact that, unlike many writers, Nathan is an extrovert; always where and when Nathan likes to write The deliberate placement of Benjamin from the IN TIMES LIKE THESE series in 2009 After the interview, Mark talks about the tech issue that affected the tail end of the chat, and reflects upon how Nathan handled the unexpected issue quite professionally and effectively. He reminds writers that these types of things will happen and that it is important to remember the audience is actually cheering for you and you are in this together. Mark remembers the way Nathan thought of the reader when working on his book covers, and suggests that Nathan did the exact same thing here during the tech issue - he considered the audience and did his best to safely "land" the podcast. The lesson? When things go wrong, take a breath, and consider the audience. Links of Interest: Nathan's Website Book Faces Live Nathan's Interview with Mark (Episode 37) Pulphouse #3 (featuring Mark's story "Active Reader") Damonza (Book Cover Services) Findaway Voices Stark Reflections on Patreon

Mark chats with Dana Pharant, a business owner, a speaker, an author and the host of the Inner Dominatrix Podcast, about her new book The Inner Dominatrix Guide: Become a Badass in Business. Before the interview, Mark shares a few personal updates: Misadventures of the cat and the headset cord Experience using PublishDrive Getting Sean into indie audiobooks (and a mention that this podcast is sponsored by Findaway Voices) Mark also thanks new Patrons of the show, Joanna Penn and Ellie Ashe as well as all existing patrons who support the podcast via Patreon. In their chat, Mark and Dana discuss: The back-story and where the use of "Dominatrix" comes from (Dana spent 6 years as a Dominatrix) how principles of healing were learned through that experience which Dana has been able to apply to the concept of power, space and authority that are integral to the Inner Dominatrix The intriguing parallels between the role of Dominatrix and the role of Author Where the "Badass" attitude comes from and the energy that it can put people into The way that creative people can really shrink back when it comes to the business, marketing and promoting of their work The last thing that a person who is tied up and blind-folded wants to hear The importance of leaning into being unapologetic in one's approach The energy-based concept of "practical woo" The three main principles that Dana teaches: 1) Getting you out of the "wrongness of you" 2) Connecting with and following your intuition 3) Being willing to lose it all Her forthcoming book launch (October 15th) and the early-preview launch speaking event on Sept 26th After the interview, Mark reflects about the concept that Dana mentions of "stepping into authority" and how he believes this to be important for authors. He also talks about his friend James A. Owen, who regularly reminds authors of not downplaying the importance and value of what they do. Links of Interest: Dana Pharant: The Dominatrix's Guide to Inner Power in Business Stark Reflections Episode 30 (previous appearance by Dana): Target Markets & Relationships Episode 77 of Dana's podcast (Dana interviews Mark about the Transition in his life) Findaway Voices PublishDrive CAPS: Canadian Association of Professional Speakers Dana's CAPS Speaker Profile Mark's CAPS Speaker Profile Stark Reflections Listener Survey Patreon for Stark Reflections Sean Costello James A Owen Superstars Writing Seminars The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

In this solo episode, Mark talks about two specific examples from his own publishing experience, where having a crappy cover didn't help sales. He walks through the back-story for the eBooks in question, his reasoning behind the initial crappy cover as well as the positive results that came after he recognized his mistake and created a better cover. He explains that he is using personal examples for a few reasons, which include: the fact that it's easier to see fault in someone else's mistakes - perhaps seeing the mistakes Mark made makes it easier for an author to understand for their own purposes to illustrate that, even though he has fourteen years of experience in self-publishing and more than twenty-five years in bookselling, and should know better, he still makes mistakes - which means everyone can and will make these mistakes (so don't beat yourself up over it) Prior to the main content of the podcast, Mark provides a personal update about two items. 1) Recently received audiobook royalties from ListenUp Audiobooks and Findaway Voices. (With a mention that this podcast is sponsored by Findaway Voices - because he's just that cool at slipping it into the conversation) 2) A recent promotion that Mark ran on his book A CANADIAN WEREWOLF IN NEW YORK in order to help support the Kobo/Walmart promo that is taking place. Mark walks through the logistics of how some of the Kobo lists are set up and explains the third-party promo from Written Word Media that he used to help elevate the ranking and status of his book in the Kobo/Walmart list. He shares the numbers and results (so far) for this promo (the details from this are shared with Mark's Patreon supporters) The two examples of book cover updates that Mark walks through are: Spirits - a 6,000 word short story that Mark originally launched in eBook in June of 2011. Mark walks through the reasoning behind publishing this short story as an eBook in terms of the financial return based on his original goals to sell the story to a pro market. Snowman Shivers - Two snowman-themed tales that Mark launched in 2012 that required BOTH a cover and a sub-title makeover. Mark closes up the podcast by thanking his Patreon supporters as well as explaining a new option that Kobo Writing Life recently announced to authors, the ability to transfer ratings and reviews to new eBooks, and what that can mean from authors interested in updating/changing their distribution to Kobo methods. Links of Interest: Findaway Voices Episode 33: Two Wrongs That Make a Writer Spite Episode 8: Author Promotions with Ricci Wolman from Written Word Media (BargainBooksy/FreeBooksy) Transfering Your Ratings & Rankings on Kobo Details about Canadian Werewolf Promo Cost, Numbers, Results, for all Patreon Supporters The music for this podcast ("Laser Groove") was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

This episode includes a conversation with three guests: Ara Grigorian, Janis Thomas and Julie Strauss. Ara and Janis are the brains and brawn behind the Novel Intensive Seminar and Workshop and Julie was a writer who has attended and benefited from these sessions. The Novel Intensive Workshop is a hands-on full day collaborative workshop in which writers are able to apply the Novel Intensive Tools and Principles to their current work in progress. Guided by best-selling author Janis Thomas and award-winning author Ara Grigorian, the workshop gives writers an opportunity to share their writing, ask questions, focus on their own and unique challenges, and receive immediate feedback. Hands-on exercises are provided which are designed to help writers hone their storytelling skills. For this episode's personal update, Mark shares the fact that this week he is embarking on a two day personal writing retreat to a location that is about a two hour's drive from home; while there, he will be focusing on finishing the first draft of a non-fiction book for writers that will be released under his Stark Publishing Solutions imprint. The book shares Mark's what he has learned about the business of writing and publishing in the more than 25 years he has been a writer, a bookseller and an industry representative. He also shares that he recently secured the audio rights for his novel I, DEATH back from Edge Publishing and plans on posting the project to Findaway Voices, this episode's sponsor. Mark thanks his Patreon sponsors and then moves to the main interview feature for this episode. In their conversation, Mark, Julie, Ara and Janis discuss: How the Novel Intensive workshop first came together (Janis and Ara's own "meet cute" style reciprocal teaching relationship which led to the eventual collaborative workshop The way that the workshop was born out of the desire to gather all the things Ara and Janis have learned about writing and then package it into an easily digestible info-filled interactive workshop that other writers could benefit from Julie's discovery of the program via a presentation (a significantly abbreviated and truncated version of the full day workshop) that Ara gave at an annual RWA (Romance Writers of America) Conference and how, half-way through that session, she had that "a-ha" moment which helped solve a dilemma she'd been struggling with on a novel in progress Why Julie plans on returning to some of the same workshops she has already attended for insights and inspiration on future projects, and how Ara and Janis always keep one of their own works in progress in the back of their minds while teaching, to draw similar inspiration How Ara and Janis use the Novel Intensive principles in different ways they adapt into their own distinct writing processes The thing that surprised Julie the most about the way that Janis and Ara teach together and the way that each of the 10 students in one particular workshop had their own unique "a-ha" moments at different times throughout the day The underlying messages of the Novel Intesive workshop, such as "formula doesn't have to mean formulaic" and the importance that a writer fights for fully realizing the emotional moments in the story The use of popular or well-known movies from multiple genres in teaching and highlighting examples of story and character moments through a workshop How it's not about plot VS character, but rather how those two elements interact and play off one another Julie's thoughts on what her investment in the Novel Intensive workshop (both money and time), has meant to her writing The reason why this course is an in-person experience and the value that comes from the intimacy of the group (between 10 and 20 people per session) A series of excellent tips for how writers can apply Novel Intensive techniques to being their own story coach A look at the opening scene in Julie's Prosecco Heart and the way that the Novel Intensive workshop helped her with that novel Forthcoming projects that Julie, Ara and Janis are each working on After the interview, Mark shares thoughts on two things. The first is the value of how you can learn something new from re-reading, re-watching, re-listening, re-learning, re-experiencing something. The second is magic and serendipity that can happen during physical encounters with other writers at workshops, conferences, etc which can be far more powerful than the experience of a digital or virtual one. ARA GRIGORIAN is the international award-winning author of Game of Love (2015), and Ten Year Dance (2017), his critically-acclaimed second novel. Ara is a technology executive in the entertainment industry. True to the Hollywood life, Ara wrote for a children's television pilot that could have made him rich (but didn't) and nearly sold a video game to a major publisher (who closed shop days later). Fascinated by the human species, Ara writes about choices, relationships, and second chances. He is a public speaker, a sto

Mark interviews Alberta writer Samantha Davidson a writer he met at the recent When Words Collide conference in Calgary about the author branding of hers that immediately caught his attention immediately and about her next plans while being just at the point of finishing the first novel she plans on publishing. They also talk about the way that she helps to inspire creative people, not just writers but creatives from all pursuits. Prior to the interview, Mark shares a personal update, including a few of the talks he presented at WWC. Knowing the Basics and Steering Clear of the Pitfalls of Digital Publishing What 25 Years as a Bookseller and Industry Rep Taught Me About the Business of Writing & Publishing The 2nd presentation is a bit of an early look at the non-fiction book on writing and publishing that Mark plans on releasing later this year. Links to PDFs of both presentations are available to all Patrons of the Stark Reflections Podcast. Mark also shares some info about a talk he did on the art and business of telling ghost stories, as well as the #FreeFridayFrights performed at WWC in front of a live studio audience and a chat about audiobook options for writers. This episode is sponsored by Findaway Voices. You can learn more about them via www.starkreflections.ca/findaway In their chat, Mark and Samantha talk about How Samantha has always been interested in writing and other creative pursuits, including photography; and the suspense novel that she finished years ago that is still sitting on a shelf The way that NaNoWriMo (National Novel Writing Month) re-inspired her to get most of the first draft of a YA novel completed after being previously disheartened about her writing (with that book being the "first act" of something that appears to be a four-act series of books Samantha's experience at When Words Collide, including details on how much value she took away as well as a negative experience with the "Live Action Slush" editor panel critique sessions (a live critique of anonymous submissions of first page readings of various submitted pieces), and how, this time around, with another year of experience writing under her belt, she has been able to recognize some of those writing rookie mistakes that she hadn't been able to see the first time through Why Samantha did not give up even after getting her writer ego beat up a little Some of the highlights from Samantha's experience at When Words Collide, which include recognition of how important that sense of community can be for a writer The author branding that Samantha has already started on, which comes from her experience as a graphic designer and her long-time desire to create a community of followers sharing meaningful things and feeling inspired Samantha's podcast "The Inspired Author" The mentoring and coaching program where Samantha helps creative people with how to adapt their creative passions into a sustainable career, and the fact that she has a few open spots starting at the end of September The "bookish soap company" that Samantha operates called "A Novel Idea" – soaps and similar products all inspired by classic literature - http://shopanovelidea.com/ The important things Samantha has learned about writing, including getting over the "downward" moment that comes right after that initial "getting-started high" that new writing and creating projects can come with as well as the risks that come with the pursuit of perfection The recognition of the "sometimes it's not okay" dark moments and struggles that writers regularly deal with (but which usually stay hidden) The next steps that Samantha is taking with her YA series, including the process of working with her editor, the query process and the open-ended approach After the interview, Mark reflects upon perfection, sharing the darker sides, "the good, the bad and the ugly" of a writer's life and the struggle of introversion that he regularly faces when at conferences. Links of Interest Samantha Davidson Website Facebook (AuthorSamanthaDavidson) Instagram Twitter Podcast YouTube When Words Collide Jonas Saul Darren Lacroix Stark Reflections Survey Patreon for Stark Reflections Findaway Voices Samantha Davidson is a world-travelled photographer, who began her career as an editorial journalist for a weekly publication in British Columbia, Canada. After touching many of the arts, her heart brought her back to the written word. She is currently working on her debut series – a young adult fantasy due to be published in 2019. Samantha offers mentoring and coaching services to "creatives" who are looking to build a career in writing, photography, or any creative business endeavour; truly believing her purpose is to inspire aspiring authors and artists in their dreams of marrying their passions and career. Samantha lives in Alberta, Canada with her husband. Her work is the result of passion, positivity and perseverance.

This week's episode is a solo one, where Mark reflects on reflect the Two Wrongs That Make a Writer Spite. He takes a look at two negative things that writers often focus on which can be demotivating and make them hateful or spiteful - all things that detract from what writers should be focusing on to move onward and upward in their writer journey. Before the main content, Mark shares a few personal updates, one of which is related to the sell-direct BookFunnel and audiobook sell-direct option recently offered by Findaway Voices via Authors Direct. This week's episode is sponsored by listeners and Patreon supporters to the show. Mark explains that his nickname for listeners have been christened as Reflectives, and the outlines who he believes his ideal listening audience to this podcast is. He also outlines the ways that listeners can help support the show, which are: a) continuing to listen to the podcast b) sharing the podcast with someone who would likely get value from it c) becoming a Patreon supporter for as little as $1 a month d) leaving a review on the podcasting/podcatcher platform of your choice e) filling out the recent podcast listener survey f) leaving a comment on show episodes where applicable. Writers have a difficult time. Just the creation aspect of writing is a tremendous feat in and of itself. There's so much to learn, so many mistakes to make along the way. And yet, writers tend to put more on their own shoulders that cause more pain, more angst, more anxiety, more self-doubt. Those two things are COMPARISON and REJECTION. Mark talks about each of them and shares his own reflections on ways that he attempts to overcome them and turn these two negatives into a positive. He looks at some personal fitness running goals recently achieved and the possibility of what might happen if he were to compare his personal achievements and goals with those master runners. He parallels that to the goals and comparisonitis that writers struggle with. Then he uses an analogy that author Kerrie Flanagan writes about in a recent book she wrote for writers, comparing the rejection a writer feels from either submissions not accepted or self-published books that haven't been selling. He looks at how a waiter might react to restaurant patrons NOT choosing the "daily special" and asks writers to consider the reasons for not choosing that special, which likely have NOTHING to do with the quality or value of that special, and thus shouldn't be taken personally. He reminds writers that they already have enough self-doubt and anxiety and needn't put the additional COMPARISON and REJECTION issues on their own shoulders. Links of Interest: Joanna Penn's Interview (Episode 2) Kerrie Flanagan's Interview (Episode 31) Bookfunnel Findaway Voices - Authors Direct Books2Read.com Mark's US Authors Direct Page for Stark Publishing Mark's home-page for EVASION (with links to ebook and audiobook purchasing)

The feature interview in this episode is with C.C. Humphreys, an actor, playwright, fight choreographer and novelist. Chris has ten novels that were all traditionally published, several of which have been Globe and Mail Bestsellers and his historic novel "Plague won the Crime Writers of Canada's Arthur Ellis Award for Best Crime Novel in 2015. Prior to the interview Mark shares a few personal updates that include being in the Sudbury area to participate in a multi-author event in support of a book launch for his friend Mathew Del Papa for his latest book, Capreol at Bat. He also talks about how he has been slipping in the uploading of his #FreeFridayFrights weekly videos to YouTube as well as an update on how the free first in series sales for the Nocturnal Screams series are going on Kobo and iBooks. Mark then talks about how this podcast's sponsor, Findaway Voices, has soft-launched a new product called Authors Direct, a platform and app that allows authors the ability to sell their audiobooks directly and keep 70% of the income. Mark's store that includes four of his audiobooks is live at . . . https://stark-publishing.myshopify.com . . . and he shares his excitement for what is likely to prove to be a major and game-changing tool for authors to be successful with audiobooks. In their conversation, Mark and Chris talk about: Chris's new historical thriller, CHASING THE WIND, about a young woman aviatrix named Roxy Loewen and how Chris fell in love with Roxy as well as historical figures like Amelia Earhart while working on this book Writing historical fiction and incorporating real-world figures into the fiction text and honoring who these people were by "fictionalizing real people and realizing fictional ones" The difference between writing "modern" historical fiction (1930s) and writing earlier historical periods (such as the 1450s of the 1600s) The amount of time and type of research that Chris does when working on a historical novel, including the risk that "research" can be procrastination The cedar octagon hut in a luscious forest where Chris does most of his writing (and the back-chat he gets from other authors about this) which is just the right distance from the house The changes to the publishing industry that have changed for mid-list authors, which is what led to Chris's latest novel being a hybrid published book (traditionally published in Canada by Penguin Random House) but indie or self-published by Chris in the US and the rest of the world The Creative Academy that Chris learned from before starting on his self-publishing journey Chris's decision to publish the book to Kindle exclusive for the first three months before going wide with it in 2019 The debate of the $4.99 USD price point Chris struggled with (which is far cheaper than the Canadian traditionally published price), or the US price of his traditionally published book The countdown deal that Chris is running this week, the third party services he has used, such as Written Word Media, to help boost the sales and ranking for the title and the great service they provided to ensure that Chris would be pleased with the results of this investment The rights Chris still has and has received back for a few of his previously published novels, such as Plague and Fire and the "soft-launch" he is conducting for Plague Advice Chris offers to authors on the "performance" involved in doing author readings as well as a reminder that the people in the audience WANT the author to succeed and are there to be entertained and engaged with A bit about Chris's parents, including that his dad was a fighter pilot and his mom was a spy, and his intrigue in the world and the drama that brought them together How Chris's father met famous English playwriter Noel Coward and the very frank letter and writer advice that he wrote back on a manuscript his father sent to him which began with "Dear Peter, be prepared, I'm going to be rather beastly to you." but ended with amazingly safe advice: "You must read more, you must write much more, and let your characters dictate your plot rather than your plot dictate your characters." How that advice leads to the oscillation between plot and characters that Chris talks about when teaching other writers Chris's favorite advice to share with writers including removing the words "good" and "bad" from the writing of the first draft of a manuscript Links of Interest C C Humphreys Website Facebook Author Page Twitter Author Central Page Pinterest Chasing The Wind Findaway Voices Free Friday Frights

Mark interviews Kerrie Flanagan, author of the author of Guide to Magazine Article Writing by Writer's Digest. Kerrie is a freelance writer with over 20 years of experience. As a writing consultant, she works with writers, giving them the encouragement, support, resources and tools to find success on their writing journey. She is the author of 8 other books published under her label/publishing company Hot Chocolate Press. Prior to the interview, Mark shares a message from this episode's sponsor, the BOOKS GONE BAD BUNDLE from BundleRabbit, which features about 260,000 words from 11 authors in 2 books and 10 stories of "Speculative Visions of a Uniquely Portable Magic." You can learn more about the bundle via BundleRabbit or check it out at your favorite eBook retailer. http://books2read.com/booksgonebad Mark shares a few personal updates, which are: The new FREE email course he launched via Reedsy called Kobo Hacks for Optimizing Sales. It is a series of 10 emails that each take about 5 minutes to read that will be automatically delivered to those who sign up His story "Active Reader" appearing in the latest issue (#3) of Pulphouse Magazine and how that ties back to a goal/dream Mark had several decades ago when he first started writing In their conversation, Mark and Kerrie discuss: How Kerrie hadn't been someone who had always dreamed about being a writer; and how it was her role as a teacher that ended up leading her down that particular path The submission process she originally went through to get her first book published, and how that led to her self-publishing that book back in 1997 when self-publishing was an almost taboo path for a writer to take The local writer critique group that first exposed Kerrie to the idea of magazine article writing Kerrie's first magazine article query, which was to Better Homes & Gardens magazine The genesis of a Colorado winery article that Kerrie wrote, based on her interest in wine The biggest mistakes that writers make when trying to pitch article ideas to a magazine, which include not doing one's homework or properly researching and understanding the readership/audience of the magazine One of the things that surprised Kerrie about the writing of this book after she had begun the process The many hats that Kerrie has worn as a writer and publisher The thrill of having a hugely respected publisher of books for writers behind her on this new book The importance of building connections with people (as an underlying factor that contributed to this book happening) The work Kerrie did as an event coordinator for Writer's Digest The very meta experience of using an article from Writer's Digest to help Kerrie with negotiating the contract she signed with Writer's Digest for this new book Hot Chocolate Press, the publishing company Kerrie heads up that has 18 books and 8 different authors The challenge of balancing the various hats that Kerrie wears as a writer, a ghost-writer and a publisher The three conferences that Kerrie will be speaking at in the next little while Mendocino Writer's Conference in CA (August), The Writer's Digest Conference in NYC (August), the new Indie Lab Writer's Digest Conference in Cincinnati (Sept) How Kerrie connected with Angela MacKintosh, Editor-in-Chief of WOW! Women on Writing magazine and landed her first assignment with that market The use of magazine article writing for building your author brand and expanding your reach in a way that isn't as likely via standard social media How libraries and the internet have made the process of researching magazines so much easier than it used to be The advice that Kerrie would give to a writer wanting to get started Her avoidance of the use of the term "rejection" when a magazine article isn't accepted by an editor The importance of not giving up, and how it took Kerrie 20 years of hard work to get where she is today After the interview, Mark shares his reflections on what the conversation with Kerrie and reading her new book made him think of, including his own rise through publishing selling short fiction to magazines (comparing that to non-fiction selling to magazines), and a few ideas he is planning on implementing related to niche article writing. He also talks about selling articles to magazines as an additional revenue source for a writer, helping to balance out dependencies and income streams. Mark then thanks listeners and Patreon supporters and closes off the show. Links of Interest: Kerrie Flanagan's Website Hot Chocolate Press Writer's Digest Guide to Magazine Article Writing Writer's Digest BundleRabbit Findaway Voices

Mark chats with Dana Pharant and Barb Stuhlemmer about elements of running their own businesses that also apply to writers. Mark, Dana and Barb are 3 of 5 members of a recent business mastermind that took place where 5 business owners from different industries and areas of expertise all work together to hold one another accountable for business plans, visions, goals and next steps for growth. Mark shares his perspective on this first business mastermind group he has been a part of and then talks about his own specific takeaways, including the publication of a book he is 20,000 words into called INDIE PUBLISHING INSIDER SECRETS: What Running Kobo Writing Life, a Print-on-Demand Business and 25 Years of Bookselling Taught Me About Success for Authors, Publishers & Self-Publishing Services. He shares how the group is holding him accountable for a proposed publishing and delivery schedule for this book that he has already dropped onto the back burner. In their chat, Mark, Dana and Barb discuss: Strategies on how to find and define your core audience, with an example that Dana shares about not doing it right the first time and how it lost her about 6 months of traction * The challenges of taking money from the people who aren't part of the ideal target audience and the related "Steak and Burger" analogy Barb's experiences of knowing what company needs a service, but the challenge of finding the specific person within that company to speak to and to sell to, which can relate to sub-genres and other more specific niche targeting for authors Targeting the right people, but with the wrong product How Dana and Barb, who have been friends for about eight years, originally met How in relationships, if you are GIVING, in the right aspect and for the right reasons, you get back a huge amount The people and the relationships and the circles that can be cultivated among your peers who are willing to rise How knowing who you can count on (not just for support, but for honesty) in your inner circle can really make a difference Authenticity in engagement with one's audience, mailing list, and core followers or fans How you can't impress people with things that you're not; you can only impress people with what you have The concept of creating the "ideal reader" as a character sketch the same way one might sketch out a character in their book Advice on success in turning passion into profit After the chat, Mark shares his reflections on the importance of taking insights, wisdom and learning from people and industries outside one's own area of expertise and perspective and how, listening to the business intelligence and strategies of 4 women from different business pursuits helped Mark to grow his own knowledge and strategy in writing and publishing. Links of Interest: Dana Pharant Dana's Podcast: Inner Dominatrix Barb Stuhlemmer Barb's Book: Entrepreneur Awakening

This episode features an interview with Canadian author Terry Fallis. who is a two-time winner of the Stephen Leacock Medal for Humour, the winner of CBC Canada Reads for "the essential novel of the decade" the winner of the CBA Libris Author of the Year Award for 2013, and someone who has had a 6-part mini-series based on his first novel appear on CBC Television. Prior to his personal update, Mark delivers this episode's Tongue Twister, which is something Stephen King fans might be familiar with: the mantra that Bill practices when working on his stutter. "Amidst the mists and fiercest frosts, With barest wrists, and stoutest boasts, He thrusts his fists against the posts, And still insists he sees the ghosts" The Tongue Twister segment is sponsored by Findaway Voices. Learn more about how they can help authors control their audiobook production and distribution at www.starkreflections.com/findaway For his personal update Mark shares how he has been overwhelmed with tasks and a growing list of unfinished projects, and talks through 3 things that have helped him deal with the feeling of being overwhelmed 1) Unplugging and Recharging 2) Listing the Things Making You Feel Overwhelmed 3) Listing the Small Surprise Accomplishments Already Achiveved In their chat, Mark and Terry discuss: The process of writing a novel and then sending query packages and sample chapters to agents and editors, followed by the "radio silence" from the industry that Terry experienced (not even generating an automated rejection letter) What led to his deciding to try both self-publishing the novel as well as releasing it as a free podcast novel in 2007 How some of the little things along the way (a suggestion from his wife, a single response from one agent, a bookseller who wanted to host a book launch party, comments from the podcast audience, a single box of ten copies of the self-published books sitting in a box by his desk), could lead to a dramatically defining moment in Terry's career as an author The "you've written a satirical novel of Canadian politics – what were you thinking?" line that keeps coming up How listening to Terry's podcast was all it took for Mark to become hooked on Terry's first novel THE BEST LAID PLANS The New York Times article about Scott Sigler and his podcast novels that had inspired Terry to begin podcasting his first novel Why Terry is convinced that more physical books have been sold via the process of giving away the audio/podcast version for free The chills Terry gets when thinking about doing his very first book signing The factors that led to Terry deciding to enter his first self-published novel into the Stephen Leacock Medal for Humour (which included that the award didn't have a clause that said self-published novels couldn't be entered) Details about being nominated for and then winning the Leacock Medal for Humour Terry's email to the only agent who had bothered to reply to his original query (who is still his agent to this day, ten years later) The Canada Reads win and how that likely created the climate for the book to be optioned for film and television, where it was made into a 6 part television movie as well as a staged musical What it was like being in full control versus having to hand complete creative control over to the film production folks How impressed Terry was by the script writers for the series, Susan Coyne and Jason Sherman Why Terry believes that the New York Times called him to comment about a recent disagreement between Trudeau and Trump The effective use of humor in addressing serious issues, content and situations – in particular, the important elements of feminism and women's rights in Terry's novel POLES APART How Terry used his own experience as an identical twin when writing the novel ONE BROTHER SHY A bit of a teaser about Terry's work in progress, IF AT FIRST YOU SUCCEED The fact that Terry's publisher, Penguin Random House Canada, has, for his first six novels, allowed him to begin to release his weekly serialized podcast for his novels in the month prior to each novel's release How doing the reading/recording for the podcast has helped with Terry preparing sections for public readings of his novels; as well as being a great editing/proofreading tool The value that Terry places in booksellers, in particular the independent booksellers who have supported his career from the very beginning Terry's favorite advice for authors about writing with authenticity and passion. "It's hard to write your best work when you're not writing about something that you care about." Links of Interest: Terry's Website Terry's Twitter Account: @TerryFallis Terry's Author Facebook Page Findaway Voices Mark's Stark Publishing Survey

Solo Episode After providing a personal update on a few of the "Free" experiments he has been running, Mark reflects on inspiration drawn from reading the book THE POWER OF MOMENTS by Chip Heath and Dan Heath. The Tongue Twister segment of the show is sponsored by Findaway Voices. Mark also talks about (and yes, it was certainly inspired from reading the aforementioned book), a survey that he has launched to get more detailed feedback from listeners on this podcast. If you wish to fill it out, you can do so at the following site: www.markleslie.ca/starksurvey Links of Interest Chip Heath & Dan Heath - The Power of Moments Mark's Free Kobo Tracking Details Mark's Free Friday Frights Video View Tracking

The feature interview in this episode is a chat with Jamie Ferguson about her writing, the thing that made the difference in terms of kick-starting her writing productivity, and the various collaborations and curation she has done by leveraging BundleRabbit as a collaborative tool. Mark then shares a quick personal update, about the fact that there's nothing like screwing up to get views on a video. The Tongue Twister segment, sponsored by Findaway Voices includes Mark reading the following: I thought a thought. But the thought I thought wasn't the thought I thought I thought. If the thought I thought I thought had been the thought I thought, I wouldn't have thought so much. In the interview, Mark and Jamie talk about: How Jamie had wanted to be a writer from when she was a child and had started and stopped various projects, but that it wasn't until she joined a workshop started by Edward Bryant about fifteen years ago that prompted her to actually complete the projects How finishing something can actually be scary ("OMG, somebody could read it!") The recent YA contemporary fantasy story by Jamie that appears in the new WISHES anthology from WMG Publishing The collaborative publishing project bundles & collections that Jamie has created using BundleRabbit that include: Fantasy in the City The Witches' Brew Haunted The Faerie Summer Bundle and more (see all the bundles here) The basic differences between curating bundles and creating anthologies (called collaborations) using BundleRabbit and the process that a curator goes through How BundleRabbit assists the curator by allowing the tools that make the curation, collaboration and payment distribution easier (and the time that has saved Jamie, who likely wouldn't have been able to budget the time for the aforementioned projects How the Faerie Summer Bundle has been the most successful, which has led to Jamie adapting it into an ongoing series Factors in bundles/collaborations Jamie has created that contributed to their success How an author's web and social media presence can make a positive difference in terms of curating their work into a bundle or collaboration The unexpected additional time required related to editing and formatting in the anthology collaboration projects Jamie's plan for a forthcoming non-fiction book sharing what she has learned Some of Jamie's favorite writing advice The forthcoming Amazing Monster Tales project Jamie is working on with DeAnna Knippling Links of Interest Jamie's Website Jamie's Social Media Facebook Author Page Twitter Pinterest Goodreads Instagram BlackBird Publishing Website Facebook Twitter Blackbird Publishing Collections Jamie's Article on the differences between bundles and collaborations Findaway Voices Stark Reflections Patreon Page Jamie Ferguson focuses on getting into the minds and hearts of her characters, whether she's writing about a saloon girl in the Old West, a man who discovers the barista he's in love with is a naiad, or a ghost who haunts the house she was killed in – even though that house no longer exists. She's curated 8 short story bundles and anthologies to date, and is working on several more, including a monster-themed anthology series she's co-editing with DeAnna Knippling. Jamie lives in Colorado, and spends her free time in a futile quest to wear out her two border collies, since she hasn't given in and gotten them their own herd of sheep...yet...

In episode 26, Mark chats with author Armand Rosamilia who is originally from New Jersey and currently lives in sunny Florida with his wife. Armand is not only a hybrid author with more than 150 stories, and numerous books published both via traditional publishers and via indie-publishing methods, but he is also a podcaster and the co-owner of the Project Entertainment Network. This episode's tongue twister, sponsored by Findaway Voices comes from Edward, who sent the short quick tongue twister "Eddie edited it" which Mark is to say 5 times really fast in a cartoonish character voice. Mark then thanks Patreon patrons who support the show and reminds users they can support the show via Patreon or by simply sharing the show with a friend or leaving a review. In their chat, Mark and Armand talk about: How Armand prioritizes his time with all of the various tasks on his plate, and the important support from his wife who helps keep him on track The opportunities that allowed him to leave his job 7 years ago to begin writing full time The fear that continues to drive his writing to this day The difference between creative writing on his own (as an admitted pantser) and adapting a screenplay into a novelization The "what if" that drives most of Armand's writing, including looking at a group of people on the beach and imagining what if zombies started to appear coming out of the surf How Armand was able to adapt his "pantser" habit when collaborating with another writer who was a "plotter" The combination of working with traditional publishers and self=publishing that allows Armand to embrace the best of both worlds How the desire to write a single zombie novel just to "get it out of his system" turned into "The Dying Days" series of nine books that are among his top-selling books The radio DJ work that Armand used to do which led to a couple of podcasts that he is host/co-host of The "Mando Method" of writing that Armand practices (named after him), in which he writes for the first 15 minutes of every hour, and then has the remaining 45 minutes of that hour to play, check emails, do whatever. Doing this 3 or 4 times a day gets him 2,000 or 3,000 words written per day Project Entertainment Network, which Armand and his wife owns (see links below for the great podcast lineup from this Network) The amazingly supportive community that surrounds the "Scares that Care" convention held in Williamsburg, Virginia in August The Beers N Fears Brewery Tour that Armand started and how it has worked as it has grown over the past three years The "Any Book for $10 or 3 books for $20" model they use for simplicity on the Beers N Fears tour; with a reminder that it's not about how much profit they can make off each book sale, bur rather more about reaching new readers The "Belford Stories" series set in the town that he grew up in that Armand has written about and how the series has been popular with the local community How Armand uses his Patreon page to connect with and provide unique, early and exclusive content for his reader community Common advice that Armand offers to authors regarding a common "how much do you need to earn to consider writing full time" question Links of interest Armand's website The Mando Method Podcast Arm Cast Podcast Project Entertainment Network Three Guys With Beards The Horror Show with Brian Keene Lunch Ladies Book Club Beers N Fears Book Tour Links Tim Meyer Blog Chuck Buda Blog Findaway Voices Mark's Nocturnal Screams Series (First in Series FREE Promo Test) Kindle Kobo

In this solo episode, Mark shares 10 Ways of Thinking Outside the Ad: Book Marketing ideas that appeal to your target audience. Prior to the main content, Mark gives a bit of an update on how his Kobo Writing Life FREE first book in series is going two weeks out. Then he does the Tongue Twister, suggested by his friend Pete, and sponsored by Findaway Voices. In brief summary, here are the 10 Ways of Thinking Outside the AD that Mark shares: 1) FOOD & DRINK & BOOKS Mark shares a few thoughts about Julie Strauss with her "Chef in Love" romance books - in particular the amazing Prosecco Heart novel and how that could so brilliantly be tied in to delightful pairings. Food and drink and reading. This would be the ideal book to give to a wine lover and romance reader. Or maybe package a CD, a book and a bottle of wine with it - it wouldn't have to be a Prosecco although that does nicely tie-in with the title, placed on an author table as a suggestion for how it could be part of an excellent creative gift package. 2) ATTENTION MARKETING PROMO INFO & SWAG Mark talks about a few examples from The Jewels of Historical Romance - and how they sent the chocolates to the retailers. Puts them above and beyond. Chris Mandeville - and her book Seeds - brilliant idea Deborah Cooke's Book Charms Glynnis Campbell's Bookish Swag - Lords with Swords letter opener 3) ATTENTION MARKETING PACKAGING Based on a few packages mailed to Mark when he was at Kobo from Publishers Group Canada, Mark shares how the inventive packaging for the following books created a memorable and sharable entity: Peter James LOVE YOU DEAD Anne Cleaves COLD EARTH 4) UNIQUE & BOOK-SPECIFIC SWAG How Madison Avery created an enscribed penny based on the "Penny for your thoughts" story from her erotic romance collection CAPTURING THE MUSE (all the stories involve female writers and erotic entanglements with her muse, who often takes the form of a sexy man) Mark's own idea for using t-shirts to advertise local bookstores and libraries where he had scheduled book events that included an "I love to haunt [LOCATION] motif advertising the bookstore 5) PROPS Mark talks about his his of the full life skeleton Barnaby as a prop that he uses as a way to draw in the ideal target readers for his books (as well as to keep away those who are not interested in the macabre), as well as the way that a visual prop specifically related to the book content, can be an easily identifiable differentiator 6) HIGHWAY BILLBOARDS Though it's not an easy or common thing to do, Mark has witnessed how effective a series of highway billboard ads can be. He shares the huge success that author Brian Horeck saw with his books Minnow Trap and Frozen Beneath. This is a demonstration of strategic marketing to a target audience (Northern Ontario readers) and aggressive and intelligent salesmanship to ensure the book was available at various non-traditional stores on that northern highway. 7) VEHICLE ADVERTISEMENTS Similar to highway signs is the concept of advertising using your own vehicle. Mark was inspired by T S Paul and his car wrap concept. Mark invested in a much more cost-effective car magnet purchase for his own vehicle. Since Mark's skeleton Barnaby is already sitting in the car all the time, why not put something on the side of the car that explains why the skeleton is there? 8) COMIC CONS Mark took advantage of a specific target audience to start buying tables to sell print books (which still represent 70 to 80% of the book industry overall market) to the core group of fans most likely to enjoy his books. He also talks a bit about Armand Rosamilia and the Beers N Fears Tour and how this unique merger of local interest with craft beer worked extremely well. 9) LOCATION BASED APPS & SHARING Mark talks about sharing content and quotes from his books on Foursquare (Swarm) as well as using apps like Squirl to introduce locations from where books are set. Mark also shares the Spirits Untapped Google map that he and Liz created and as well as the Macabre Montreal map as a no cost (except for time) way of increasing SEO for content based on locations from books. 10) LIVE VIDEOS & SMALL FISH Mark shares his experiences experimenting with live videos via his #FreeFridayFrights. He shares a bit about the explosion that happened with a video he recorded just this past Friday while up in my home town of Levack Ontario His "Facebook Live" video about a ghost on Level 2650 of Levack Mine reached well over 3500 views and continues to get re-shared. Compared with the standard dozen to two dozen views most of his videos have received, this is a blockbuster. It speaks to something Mark learned from his friend Robert J. Sawyer years ago - and that is the importance of defining yourself as a big fish in a small pool. Mark shares how that "big fish in small pool" has elevated sales of one particular book.