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St. Louis Startup Wants To Sell Men On Something New: Sunscreen

St. Louis Startup Wants To Sell Men On Something New: Sunscreen

St. Louis on the Air · St. Louis Public Radio

October 19, 202015m 48s

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Show Notes

A study by St. Louis University researchers last year found that incidence of head and neck melanoma among younger people rose significantly in recent decades — by 51% in fact. The researchers also found that incidence was higher among males than females, and pointed to that discovery as one to take into consideration when it comes to prevention campaigns. Central West End resident Elianna Goldstein points to it as a market opportunity.