Apple's Maps Ads: New Revenue, Privacy Focus
Spokane News Today | 2 Min News | The Daily News Now! · The Daily News Now!
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Show Notes
Apples Maps app to introduce paid ads in the US and Canada this summer, targeting Googles dominant market. Businesses can claim locations using new tools, with Apple promising strong privacy protections. This move is seen as a strategic addition to Apples growing services business, potentially bringing new revenue without heavy data collection. The timing is significant as Apple faces regulatory scrutiny in Europe and competes with AI tools. Apple is also enhancing business tools for device management, positioning itself competitively.
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