Why Branding Yourself Feels Impossible (And Other Designer Dilemmas)
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Show Notes
Listen in as Cass & Amanda deep dive into why creating your own branding and website design as a designer can feel so d*mn hard, and some simple ways to tackle the root cause and design an identity that sets you up for success long term. They also discuss some common service and pricing dilemmas that come up when establishing yourself as a professional designer, and their best lived-and-learned advice for solving them.
Resource mentioned:
- The Designers Den Membership Community
- Pro Design Business Course
- Find All of Foxtrot Branding's Resources for Designers at FoxtrotBranding.com/education
Timestamps:
(0:00) Intro
(3:15) The story behind our branding & web design
(6:11) The dilemmas behind struggling with your own branding
(10:57) Important mindset & positioning work before jumping into branding
(23:36) The simplest & quickest way to create your branding & web design
(30:24) Common portfolio dilemmas that can hold you back
(34:60) Dilemmas around establishing your services
(39:01) Pricing dilemmas & determining the value of your services
(41:23) The course we recommend for establishing and growing your business