Episode 111
Podcasts are Growing Globally & 2 Other Stories
Sounds Profitable · Bryan Barletta
July 14, 202310m 25s
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Show Notes
Stories covered: U.S. podcasters are attracting more international listenersWhy a ‘podcast election’ is unlikelyAd overexposure on CTV hurts streamers as much as brands.
Quick Hits: Will Podcast Ad Revenues Double by 2025? Not Without These Five Things by Tom Webster.Podcasts draw devoted audiences, but ad spending lags by Catherine Wolf. The Rumors of Podcasting’s Death Have Been Greatly Exaggerated...Redux by Eric Nuzum. Why Podcast Ad Creative is Pivotal, Now More than Ever by Paul Riismandel. Cracking the Code: Gen Z Engagement through Audio Advertising by Mariam Ahmad
Quick Hits: Will Podcast Ad Revenues Double by 2025? Not Without These Five Things by Tom Webster.Podcasts draw devoted audiences, but ad spending lags by Catherine Wolf. The Rumors of Podcasting’s Death Have Been Greatly Exaggerated...Redux by Eric Nuzum. Why Podcast Ad Creative is Pivotal, Now More than Ever by Paul Riismandel. Cracking the Code: Gen Z Engagement through Audio Advertising by Mariam Ahmad