Episode 188
Amazon's Interactive Audio, Positive Holiday Shopping Indicators, 2024 Programmatic Strategies
Sounds Profitable · Bryan Barletta
October 30, 20233m 55s
Audio is streamed directly from the publisher (rss.art19.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Here's what you need to know for today in the business of podcasting: Amazon launches interactive audio ads on both ad-supported Amazon Music and Amazon Publisher Direct on Alexa in the U.S. [Source]Consumers are celebrating (and shopping for) the holidays like its 2019 by Alyssa Meyers [Source]Ad-tech firms and political agencies prepare for another year of spending heavily on CTV by Marty Swant [Source]The JAR Audio Podcast Landscape featuring Sounds Profitable Research by Roger Nairn and Laurissa Cebryk [Source]Digiday Programmatic Selling Strategies: Navigating identity, deals and making the most of CTV and video [Source]