88. How Podcasting Builds Authority, Visibility, and True Community, with Carl Richards
Soul Podcasting: Purpose-Driven Podcasting in Business for Solopreneurs · Demetria Zinga
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Show Notes
This week on the Soul Podcasting Podcast, I’m joined by Carl Richards — TEDx speaker, bestselling author, and long-time radio broadcaster — to talk about the new era of marketing and why podcasting is the most powerful authority-building tool for solopreneurs today.
We break down:
- why visibility is still the #1 struggle for entrepreneurs
- the new rules of marketing (and why the old playbook is dead)
- how podcasting builds true community and belonging
- the 5 myths holding most solopreneurs back
- what it really means to be strategic with your voice
If you've felt unseen, unheard, or unsure how to rise above the noise, this episode will flip the switch for you. It’s intentional, inspiring, and full of the clarity you need to step into your authority with confidence.