Why the Cisco Talent Brand Program in Social Is So Fabulous
Social Pros Podcast · Convince and Convert
August 3, 201852m 1s
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Show Notes
Carmen Collins, Sr. Social Media & Talent Brand Manager at Cisco, joins the Social Pros Podcast to discuss building a successful talent brand through social.
Special thanks to our sponsors:
- Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)
- Convince & Convert (Experience This! Show: experiencethisshow.com)
- Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)
In This Episode
- How to market a talent brand through social
- How to develop "EGC," Employee Generated Content
- How to balance content geared towards consumers with talent brand content
- How to incorporate interns into social strategy and testing
- How review sites are affecting talent acquisition
Resources
Visit SocialPros.com for more insights from your favorite social media marketers.