
Is the Best Social Media Metric Making People Care About Something?
Social Pros Podcast · Convince and Convert
August 31, 201844m 40s
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Show Notes
Cassie Roma, Head of Content Marketing at The Warehouse Group, joins the Social Pros Podcast to discuss social storytelling that makes people care.
Special thanks to our sponsors:
- Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)
- Convince & Convert (Experience This! Show: experiencethisshow.com)
- Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)
In This Episode
- Where social fits within the bigger storytelling puzzle
- How to use storytelling to show the human aspect of your brand
- How social differs between the U.S. and New Zealand
- How to "woo" your customers
Resources
Visit SocialPros.com for more insights from your favorite social media marketers.