How Qantas Uses Employees to Tell the Brand Story
Social Pros Podcast · Convince and Convert
September 8, 201558m 42s
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Show Notes
Jo Boundy, Head of Digital and Entertainment, joins the Social Pros Podcast this week to discuss employee advocacy on social media and the shift toward lo-fi content quality as marketing is expected to be more authentic and human than ever before.
Special thanks to our sponsors:
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Salesforce Marketing Cloud (The Business Leader's Guide to Becoming a Social Business: http://www.convinceandconvert.com/20)