
1093: Yumna Jawad, Founder of Feel Good Foodie on How to Build a Top Instagram Business
So Money with Farnoosh Torabi · Farnoosh Torabi
September 9, 202032m 57s
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Show Notes
<p>I've been cooking a lot more over the last six months and have discovered some incredible recipes from the spectacular Yumna Jawad, founder of <a href="https://feelgoodfoodie.net/">Feel Good Foodie</a> – a blog dedicated to sharing modern healthy-ish recipes with feel good ingredients. Yumna has a business degree from the University of Michigan and a background in Marketing and branding. She started micro-blogging on Instagram in July 2013 and eventually garnered over 2 million followers. She then launched the website to house hundreds of recipes, with a focus on healthy Mediterranean food. Her recipes and photos have been featured in <em>Parade, Yahoo, BuzzFeed, Food Network Magazine, and Good Housekeeping</em>. She was also named by <em>US Weekly</em> and <em>SELF Magazine</em> as a top healthy food blogger to follow and has appeared on national television on <em>Live with Kelly & Ryan</em>.</p><p>Yumna and I discuss the behind-the-scenes of running a wildly successful Instagram business, how she plans to continue growing and the lessons learned about money and negotiating at a young age. Plus, the mega brand deals she's passed on and WHY.</p><br><p>Visit www.feelgoodfoodie.com to follow Yumna and her recipes.</p>
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