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In conversation with Rory Sutherland - Part 2
Episode 36

In conversation with Rory Sutherland - Part 2

Simplifying Complexity · Sean Brady from Brady Heywood

February 19, 202435m 13sExplicit

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Show Notes

In today’s episode, we continue our conversation with Rory Sutherland, UK Vice Chairman of Ogilvy, where he discusses how our decision making, especially as consumers, while often appearing irrational, is actually the result of us deploying heuristics that have served us well in situations of low trust or when we don't have all the information.

 

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