AI Insights for Agencies | Samantha Bedford
Simpli.fi · Simpli.fi
Audio is streamed directly from the publisher (downloads.pod.co) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Samantha Bedford, Founder and CEO of Pico Digital Marketing
Samantha Bedford revolves discusses the impact of AI on marketing agencies in 2023. She emphasizes the need for agencies to be ready and adaptive to AI technology. She also discusses using AI to improve time management and enhance strategic focus. One challenge highlighted is the existence of silos within agencies, which can hinder collaboration. Samantha also emphasizes the importance of tracking and analyzing the customer journey for successful AI-driven campaigns. Boutique agencies are praised for their passion and client dedication.