100 Lena Göthberg, Producer and Host of the Shipping Podcast
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Show Notes
The 100th! It's a milestone! I take the opportunity to share what I have learnt by starting a podcast in the maritime industry. How it all started with a crazy idea and borrowed equipment onboard the worlds' largest container ship MAERSK MCKINNEY MOLLER and her Captain.
I got the advice to start by sharing 4 episodes, just in case the prospective listeners wouldn't get hooked if I only shared one episode and that wasn't to their taste.
1. Captain Niels V Pedersen
2. Carl Johan Hagman
3. Jonathan Wichmann
4. Thina Saltvedt
Those super interesting people were kind enough to give me the best takeoff ever, how could I go wrong when I had their support?
I speak about "behind the scenes" and what I have learned about how the companies in the maritime industry view marketing & advertisements, i.e. not at all.
It's time to rethink the branding of the entire maritime industry, we need to make changes to reach young people and attract them to the industry. I realise how us discussing autonomous shipping have effects on if young people want to study to become Master Mariners or not.
In addition, I answer the most common questions I get as the little Disrupter I have grown to be.
Do you earn any money on this?
How do you find your guests?
I would be happy to answer more questions, I just didn't want to bore you with too much information. Send in your questions, if you are tech savvy (!) you can use your mobile phone and record a voice message and send to me. That would be so much fun!
If you are shyer, use my email [email protected]
Whatever you do, give me some feedback!
/Lena