Upleveling Your Book Marketing Strategy with Creative and Unconventional Methods
Marketing specialist and bestselling author, Sally Hendrick, brings unique insights into how to build your author platform and get people excited about your book.
She Gets Published - The Podcast
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Show Notes
EP 33| Marketing specialist and bestselling author, Sally Hendrick, brings unique insights into how to build your author platform and get people excited about your book.
In this episode you’ll hear about:
- Sally’s unique background and how it translates to the world of books
- Tips from Sally on building an author platform its benefits for different publishing routes
- Generating leads through the collaboration
- Unique ways to share about a book
- Bonus content and its effect on audience investment
- Intimidation and cost of Facebook ads and nurturing an audience
- Importance of working with someone knowledgeable in Facebook ads
- Engaging with the audience and sharing the writing journey in building an author platform
- Importance of data in measuring impact and success
- Starting marketing from day one of the book process
- Sally’s marketing journey for her upcoming book, Humble Pie
- Advice for new authors in creating content and building a community around their book
-And More
Stay up-to-date with Sally’s work and download a sample chapter of her soon-to-be-published book, Humble Pie, at www.shoutyourcause.com
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