Season 3 · Episode 39
Gaining Media Attention for Authors... in 8 seconds
Public relations and marketing expert, Liz Kelly shares insights on pitching media in attention grabbling ways
She Gets Published - The Podcast
August 30, 202324m 10s
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Show Notes
EP 39 | In this episode, public relations, marketing expert, and author of 8-Second PR, Liz Kelly, shares insights on pitching media.
Listen to learn about...
- The significance of 8 seconds when it comes to marketing
- Creating emphasis statements to grab attention
- Writing a great subject line
- Finding a unique angles
- Nuances specific to media sources
- Creating a WOW story and why you need one
- Bestseller vs Book Award – which carries more weight
- Liz's personal mantra when it comes to pitching
- And more
Resources:
Learn more about the Goody Business Book Awards (September 30 deadline for applications)
Pick up Liz’s book, 8 Second PR
Follow her on social @8secondpr
Learn more about your ad choices. Visit megaphone.fm/adchoices