074:Instagram with Intention Series Part 3: Business Profiles and curating a Personal Brand. Is the time worth it?
Do you need a separate business profile? What is a personal brand? Can you beat the algorithm? How many hours of your 40-hour workweek should you be spending on Instagram? IS IT EVEN WORTH IT? The girls dive into these questions as well as a few apps/tools to help with business. That said, the conclusion: Be really honest about whether or not the time you are putting into Instagram is actually measurably growing your business because popularity does not necessarily equal profitability and we'd rather spending hours "making the thing" than wasting our time marketing a thing we never made.
Shailey & Katie's Lemonade Stand: Design Moms Finding the Happy Balance as Creative Entrepreneurs · Shailey Murphy and Katie Day
Audio is streamed directly from the publisher (cdn.simplecast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Do you need a separate business profile? What is a personal brand? Can you beat the algorithm? How many hours of your 40-hour workweek should you be spending on Instagram? IS IT EVEN WORTH IT? The girls dive into these questions as well as a few apps/tools to help with business. That said, the conclusion: Be really honest about whether or not the time you are putting into Instagram is actually measurably growing your business because popularity does not necessarily equal profitability and we'd rather spending hours "making the thing" than wasting our time marketing a thing we never made.
Sponsored by:
Prepdish
Enter the code SKPODCAST for your first 2 weeks of Prepdish FREE!
Chatbooks
Enter the code SK for the first book in your series FREE!
shaileymurphy.com
ohkatieday.com