
Season 2023 · Episode 102
Google will release helpful content updates that reward satisfying experiences - with Jonas Sickler
SEO in 2026 · Majestic.com
October 16, 202317m 46s
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Show Notes
During this conversation Jonas and David discuss:
- Understand search intent
- Measure the value of user intent?
- Build topic clusters to cover a topic completely
- Add unique perspectives while still answering the query
- Create linkable assets (spam links are being devalued more, good links still pass value)
- Be a trusted source of information beyond search (social, email, etc) because that reinforces your value