Season 2024 · Episode 169
Entity building for better EEAT - with Sara Moccand-Sayegh
SEO in 2026 · Majestic.com
January 22, 202416m 21s
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Show Notes
Sara Moccand-Sayegh and David Bain discuss entity building for better EEAT.
Discussion points include:
How do you build a digital entity?
What are the key elements that search engines need to know and how do you teach them?
What content do you need before you apply your Schema?
What other sites do you need to be on to cement your entity’s authority?
You say that when there is understanding, you can get a Twitter Carousel. How does this work?
Will search engines and AI not get clever enough not to need Schema?