PLAY PODCASTS
All Generative AI tools rely on traditional search results to answer questions - with James Hocking
Season 2025 · Episode 432

All Generative AI tools rely on traditional search results to answer questions - with James Hocking

SEO in 2026 · Majestic.com

August 6, 202517m 29s

Audio is streamed directly from the publisher (episodes.captivate.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

James Hocking shares that all Generative AI tools rely on traditional search results to answer questions, and most (Google excluded) rely on Bing for web search.

Discussion points include:

Why do AI tools rely on Bing?

What do we been to rank on Bing?

What specifically do we need to do differently to rank in AI results?

What information does Copilot, Chatgpt, and Perplexity take from Bing?

How is this different from Google?

Is this situation likely to remain the same for a while?

What else are AI engines looking for?