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From side hustle to nearing $1M revenue - with Michael Houck of Houck's Newsletter
Episode 24

From side hustle to nearing $1M revenue - with Michael Houck of Houck's Newsletter

Send & Grow by SparkLoop · SparkLoop

September 12, 202338m 10s

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Show Notes

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Michael Houck of Houck's Newsletter, a newsletter for startup founders. 


Michael has worked for world-renowned startups like Uber and AirBnB. Those experiences—along with building his own startup—have helped him build Houck's Newsletter to over 63k subscribers while quickly approaching $1M in total revenue, including $250k in ARR. And it all started as a side hustle.
 

In this episode, Louis & Michael discuss…

  • How Michael has grown his newsletter by 50k subscribers in a few months
  • The key mindset shift more newsletter operators can benefit from
  • All the ways Houck's Newsletter earns revenue (not just paid subscription!)
  • The most important metrics Michael's focused on for revenue growth
  • How Michael drives paid subscribers with free content
  • ...and much more!

Other Links Mentioned
Houck's Newsletter
Megaphone
Michael on Twitter
Louis on Twitter

Topics

sparkloopconvertkitmailchimpnewslettersreferralscampaign monitoractive campaignmailerlitesailthruemailhubspotbeehiivupscribepaid recommendations