Episode 66: Empowering Entrepreneurs: Katie Blanchard on Leveraging Webinars and Social Media
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Show Notes
Get your tickets now: https://sshclive2024.com/
Join us in this episode as Katie Blanchard shares her journey from treating women's basketball players to becoming a recognized expert in scoliosis care. Learn how she built a thriving online business and rapidly grew her Instagram following.
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03:05 PT with passion for entrepreneurship and mentoring.
08:51 Discovered love for helping kids with scoliosis.
11:29 Passion alone isn't enough, research is key.
13:04 Started online business, Schroff Boss, shared content.
16:53 People pay for community and unique experiences.
21:03 Started Instagram, focused on scoliosis, gained followers.
25:15 Webinars replicate clinic evaluations; visual aids important.
29:29 Proud of healthcare provider helping hundreds.
30:48 Mixed responses to Katie's virtual coaching services.
36:01 Focus on 90-minute work and potential growth.
39:33 She created two successful communication vehicles/webinars.
40:45 Katie can attract 300-400 people to event.
43:29 Teaching people to present better yields success.
Follow Greg on Socials:
https://www.Instagram.com/gregtoddpt
https://www.Facebook.com/gregtoddpt
https://www.tiktok.com/gregtoddpt
https://www.linkedin.com/in/gregtoddpt
Follow Katie on Socials:
https://www.instagram.com/schrothboss/
https://www.facebook.com/katie.blanchardPT/
https://www.linkedin.com/in/katiebudz
https://www.youtube.com/channel/UCRgbeaif9OFgc0ahHK6y9OQ
https://www.schrothboss.com/