My Favourite Failure: We built something our customers said they wanted- Jessica Dante
March 28, 202415m 20s
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Show Notes
Jess Dante, the Founder of Love and London, shares her company's cautionary tale of attempting to launch a new product based on customer demand. Despite months of hard work and a compelling marketing push, the much-anticipated launch fell flat, leaving them with a mere single booking in the first 24 hours. What went wrong?
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