Second in Command: The Chief Behind the Chief with Cameron Herold

In today's episode of the Second in Command podcast, Cameron discusses the intricate role of a Chief of Staff with Laurie Arron, executive coach and the author of 'Who Has Your Back?: A Leader's Guide to Getting the Support You Need from the Chief of Staff You Deserve.' The conversation begins with an exploration of the Chief of Staff's role, highlighting its multifaceted nature and its evolution from military origins to a vital position in the corporate sector. Laurie emphasizes that the role is often misunderstood and varies significantly between organizations, serving primarily to align with the CEO's priorities and the company's mission.Laurie explains the distinctiveness of the Chief of Staff role from other executive positions, illustrating its depth in serving the CEO's vision and contrasting it with the broader operational scope of roles like COOs. She articulates the key functions of a Chief of Staff, including strategic support to the CEO, project coordination, and ensuring effective internal and external communication.The conversation shifts to the challenges CEOs face, such as time management and the importance of delegation. Laurie underscores the necessity of a 'handshake meeting' at the inception of a CEO-Chief of Staff relationship to establish mutual expectations and working dynamics. This meeting, akin to taking vows, sets a foundation for a successful partnership.Further, Laurie provides insights into the career trajectory of a Chief of Staff, noting that most hold the position for about 18 months to two years, with their roles evolving as the organization's needs change. The conversation also covers the recruitment of Chiefs of Staff, advocating for internal hiring due to their inherent understanding of the company's culture and operations.Cameron and Laurie discuss the importance of not just finding the right Chief of Staff but also knowing how to effectively leverage their capabilities. Laurie emphasizes the significance of trust, integrity, and clear communication in fostering a robust relationship between the CEO and the Chief of Staff.Laurie also reflects on her career journey, offering advice to her younger self and others aspiring to impactful leadership roles. She advocates for speaking one's truth, contributing thoughtfully, and always aiming to do the right thing, especially in influential roles like that of a Chief of Staff.Enjoy!In This Episode You'll Learn:The multifaceted nature of the Chief of Staff role, its evolution from military origins, and its critical importance in aligning with the CEO's vision and the company's mission.The uniqueness of the Chief of Staff's responsibilities compared to other executive roles, focusing on strategic support, project coordination, and effective communication within the organization.Common challenges CEOs face, such as time management and the necessity of delegating effectively.The significance of the 'handshake meeting' between a CEO and Chief of Staff, setting clear expectations and establishing a solid foundation for their working relationship.The career trajectory of a Chief of Staff, with insights on the typical tenure in the role and the evolutionary nature of the responsibilities as the organization's needs change.Strategies for recruiting the right Chief of Staff, with a preference for internal hiring due to the inherent understanding of the company's culture and operations.The key elements of fostering a strong and productive relationship between the CEO and Chief of Staff, including trust, integrity, and clear communication.The critical role of the Chief of Staff in steering the CEO away from micromanagement and ensuring focus on strategic initiatives and vision.The importance of self-awareness and confidence in one's contributions, particularly in influential roles like that of a Chief of Staff.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.Connect with Laurie: Website | LinkedIn Laurie's Book: 'Who Has Your Back?: A Leader's Guide to Getting the Support You Need from the Chief of Staff You Deserve'YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and Yoni Kozminski, the host of Successful Scales. Cameron shares his unique perspective on business, emphasizing the intrinsic value of community in entrepreneurial growth. His journey from grooming under an entrepreneurial family to coaching top business figures like Kimbal Musk and building the largest auto body chain in North America, Gerber Auto Collision, unfolds. Cameron's experience in varied industries, including his role as COO at 1-800-GOT-JUNK?, underlines his diverse expertise. The conversation highlights his commitment to helping entrepreneurs and COOs excel, with an emphasis on the importance of professional networks like the COO Alliance.Yoni and Cameron explore the intricacies of effective leadership and management, differentiating between the two with compelling anecdotes and practical advice. Cameron advocates for simplicity in systems and processes, drawing on his extensive experience in hiring and coaching thousands of individuals. He stresses the importance of having a clear vision, the 'Vivid Vision' concept, which he illustrates with stories from his professional journey. This vision helps entrepreneurs prioritize and align their teams towards common goals, ensuring efficient and purpose-driven business growth.The conversation takes a personal turn as Cameron shares his experiences from the Burning Man festival, reflecting on the profound life and business lessons he's gleaned from the event. His stories about introducing Tim Ferriss to Burning Man and missing an opportunity to invest in Uber offer a candid glimpse into his life, filled with both successes and learning moments. The conversation is not just about business strategies but also about the human aspects of entrepreneurship, like the importance of community, genuine connections, and understanding the deeper values that drive successful business leaders.Enjoy!In This Episode You'll Learn:How being part of professional communities like the COO Alliance can bring intrinsic value to business leaders and their organizations.The distinct roles of leadership and management in business, with practical advice on how to differentiate and excel in both areas.The importance of simplifying processes and systems within a business for efficient and effective operation, as demonstrated by Cameron Herold's extensive experience in recruiting and coaching.The concept of a 'Vivid Vision' and how a clear, detailed vision of the future can align teams and prioritize business goals for successful growth.How a family's entrepreneurial background can shape one's business approach and mindset, based on Cameron Herold's personal experiences.The parallels between sports strategies and business efficiency, understanding how skills from one area can translate to success in another.How experiences from events like Burning Man can influence business thinking, foster creativity, and encourage community and human connection.The importance of training and developing leadership skills for effective team management and business success.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron is joined by Ron Martinez, COO and co-founder of Chatavise, and of course, a COO Alliance member. Ron discusses the pivotal role of operational strategies in scaling businesses from millions to billions. He emphasizes that while marketing is a key component, operational intricacies are essential for managing rapid growth. Ron's journey with Chatavise, a comprehensive text messaging and SMS platform, showcases his strategic approach to client relationships and reputation management through innovative communication solutions.Cameron and Ron discuss leveraging texting for business growth. Ron illustrates how Chatavise excels in managing the entire customer journey, offering services beyond a conventional texting platform. He shares insights on common pitfalls in SMS marketing and emphasizes the importance of aligning text communication with a company's overall tone and marketing strategies.The discussion sheds light on the unique challenges and learning experiences in developing Chatavise. Ron discusses the importance of understanding customer needs and adapting services accordingly, particularly in different industry segments. He also shares his personal growth journey and the significance of being a member of the COO Alliance, highlighting the value of learning from peers and experiences to drive business success.Enjoy!In This Episode You'll Learn:How operational strategies are pivotal when scaling a business from millions to billions, beyond just focusing on marketing.How Chatavise revolutionizes customer interactions and reputation management through its advanced SMS and text messaging platform.Effective SMS marketing strategies and how to avoid common pitfalls, ensuring your messages align with your brand's tone and overall marketing plan.The importance and benefits of integrating texting into your business model, and how it can be more effective than traditional email marketing.How Chatavise adapts its services to suit different industry needs, emphasizing the importance of understanding and meeting customer requirements.Ron's journey of personal growth and how his experiences have shaped his professional success as COO of Chatavise.The significance of learning from peers, and how it can contribute to one’s business strategies and leadership skills.Innovative ways to enhance customer engagement and build stronger relationships using technology.Strategies for navigating the challenges that come with transitioning from a startup to a scale-up.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.Connect with Ron: Website | LinkedInYouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and Joe Polish, the host of the Genius Network podcast, Cameron discusses the intricacies of the COO role and the dynamics of a CEO-COO relationship. Drawing from his rich experience as a COO, he offers insights into effective leadership, company culture, and the importance of understanding the unique requirements of this executive position.Joe and Cameron discuss his book "Second in Command," which emphasizes the significance of the COO role in a business. Cameron shares his journey as an entrepreneur and a COO, highlighting the key aspects of his role in various companies. The discussion then shifts to the CEO-COO dynamic, where Cameron stresses the importance of alignment and communication between the two, comparing it to a marital relationship. He underscores the need for trust, mutual understanding, and regular interaction to maintain a healthy and productive partnership.Cameron offers practical advice on hiring and working with a COO. He emphasizes the importance of cultural fit and alignment with company values, alongside skills and experience. He also touches upon the challenges that come with growth and scaling, discussing how roles evolve and sometimes necessitate difficult decisions, such as parting ways with long-term team members. Cameron also shares his personal experiences and learnings, offering valuable lessons for entrepreneurs looking to strengthen their leadership teams.Enjoy!In This Episode You'll Learn:How the role of a COO evolves as a company grows, and the significance of this position in various stages of business development.The nuances of the relationship between a CEO and a COO, and why it's often compared to a marital partnership. The impact of strong leadership and a well-defined company culture on the success of a business.The critical aspects of hiring a COO, including the importance of cultural fit and aligning with company values.How to navigate the challenges that come with scaling a business, as well as making tough decisions about team dynamics.Strategies for managing the highs and lows that come with entrepreneurship, including advice on maintaining personal well-being while running a business.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron is joined by Artug Acar, COO Alliance member as well as COO of Mercury Business Services, a Boston-based tech-enabled healthcare and logistics company. Artug shares Mercury's focus on healthcare logistics, emphasizing their specialized services in shipping medical devices, diagnostic kits, and life science research products. He highlights the company's strategic shift from law firms to healthcare, leveraging their expertise in a niche market to provide valuable services. Artug's journey from VP of Product to COO reflects his deep involvement in various company aspects, from product development to operations, underscoring his comprehensive approach to leadership.Cameron and Artug discuss the challenges and strategies of managing a global team, with a significant presence in Turkey. He stresses the importance of cultural understanding, autonomy, and team integration for effective cross-border collaboration. Artug's unique position, bridging Turkish and American cultures, enables him to create a cohesive and efficient work environment, despite geographical and time differences. This global team plays a crucial role in Mercury's operations, and Artug's approach showcases his ability to navigate complex international dynamics successfully.Artug also shares insights on change management and leadership styles. He emphasizes the need to adapt leadership approaches based on situational demands, ranging from coercive to coaching styles. Artug's analogy of sailing in Boston Harbor parallels his leadership philosophy, illustrating the importance of adapting to changing environments while maintaining a clear course. His reflective approach, seeking feedback and learning from mistakes, marks his growth-oriented mindset.Enjoy!In This Episode You'll Learn:How Mercury transitioned from servicing law firms to focusing on healthcare logistics, and why targeting niche markets can be a strategic advantage.Insights into managing a multicultural team across different geographies, with a specific focus on integrating teams in the U.S. and Turkey.Artug's approach to change management and how adapting leadership styles to various situations can drive organizational success.The challenges and triumphs of developing a technology platform that supports global healthcare logistics.Artug's career progression at Mercury, the diversification of responsibilities, and the holistic understanding required in a COO role.Strategies for fostering effective collaboration between teams from different cultural backgrounds and time zones.How to adapt your leadership style during a crisis and the importance of being flexible yet directive when needed.How engaging employees in decision-making and recognizing their contributions can fuel growth and morale in an organization.Strategic planning and how anticipating future risks and opportunities can prepare a business for sustainable growth.And much more...Resources:Connect with Artug: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and Christopher Lochhead, the host of the Legends and Losers podcast. They discuss the distinct roles and personalities within corporate leadership, particularly focusing on the dynamic between CEOs and COOs. Cameron highlights the results of a personality profiling exercise conducted within the COO Alliance, revealing stark differences between the entrepreneurial, visionary nature of CEOs and the more operational, linear approach of COOs. He emphasizes the unique abilities of COOs to reverse-engineer the dreams of CEOs, underscoring their role in bringing structure and execution to the visionary ideas of their counterparts.The discussion further explores the identity of COOs, emphasizing their role as facilitators rather than aspirants to the CEO position. Cameron and Christopher agree that a successful COO is one who genuinely aims to amplify the CEO's vision, rather than using the position as a stepping stone to the top role. This concept is expanded upon through real-world examples, including a nod to Sheryl Sandberg's role at Facebook, suggesting that the best COOs are those who understand and stay true to their specialized role, much like a player in a well-coordinated team.They also reflect on the various types of executive roles and the challenges in filling these positions, particularly in the tech industry. Cameron introduces his COO Alliance as a solution to the lack of networking and learning opportunities for second-in-command executives. They share their personal experiences and observations, as well as the importance of complementary skill sets within leadership teams.Enjoy!In This Episode You'll Learn:How CEOs tend to be entrepreneurial and visionary, while COOs are more operational and linear.The concept that COOs are professionals in their own right, with a unique skill set, rather than merely waiting to become CEOs.How successful leadership teams balance contrasting skills and personalities.The importance of understanding one's role and staying true to it for effective teamwork.The difficulties companies face in filling key executive roles, especially in the tech industry.The often misunderstood and undertrained nature of the COO role.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron Herold is joined by Stacey Ryan, the COO of the School of Rock, to discuss the revolutionary impact of the business and her experiences as a woman in a C-suite role. Stacey shares the transformational journey of School of Rock, from having 16 corporate locations to expanding to 353 schools across 15 countries. They discuss the unique teaching approach of the business, which focuses on teaching music by integrating students into bands and putting them on stage, offering not just musical education but also social development and community building.Stacey shares the intricacies of managing a franchise model and the nuances of international business operations, highlighting the importance of adapting to local cultures and regulations. She talks about the success of their master franchise strategy and shares valuable lessons learned in maintaining a balance between authority and partnership in franchising. Her insights reveal the complex dynamics of franchising and the need for constant reevaluation and adaptation to ensure growth and success in diverse markets.Cameron and Stacey discuss the challenges and advancements of women in executive roles. Stacey talks candidly about the slow but positive changes in the representation of women in C-suite positions and the biases they often face. She shares her personal experiences and initiatives like "Front Women" that aim to support and empower women in leadership roles. Their conversation not only sheds light on innovative educational models and franchise management but also crucial issues of gender equality and leadership diversity in the corporate world.Enjoy!In This Episode You'll Learn:How School of Rock has expanded from 16 to 353 locations globally, transforming music education by teaching through performance.The challenges and strategies of managing a franchise model, including balancing authority and partnership.The slow but positive shift in the inclusion of women in C-suite roles, including the hurdles they face and the progress made.How School of Rock positively impacts students' mental health by providing a safe, inclusive environment where they can express themselves through music.The value of staying true to oneself in a leadership role and the importance of making decisions aligned with personal values and integrity.How personal authenticity in leadership can lead to more meaningful and successful career paths.The challenges women face in corporate environments, from being underestimated to dealing with microaggressions.And much more...Resources:Connect with Stacey: Website | LinkedIn Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and the hosts of the BiggerPockets podcast, in which Cameron shares his innovative concept of a "Vivid Vision." They discuss the importance of envisioning a detailed future for both businesses and individuals, urging people to think beyond traditional mission statements. He describes the Vivid Vision as a comprehensive, multi-page document that vividly outlines every aspect of a company or personal life three years into the future. This visionary tool aligns employees, attracts customers, and provides a clear path for growth and success. Drawing from his diverse entrepreneurial background, Cameron demonstrates how a well-crafted Vivid Vision can transform abstract goals into tangible realities.They discuss Cameron's collaboration with Hal Elrod on "The Miracle Morning for Entrepreneurs." He outlines the SAVERS routine - Silence, Affirmation, Visualization, Exercise, Reading, and Scribing - as a foundation for daily success. Cameron adds his unique perspective on productivity and focus, highlighting the need for efficient systems and processes, especially for those grappling with attention challenges. This approach is crucial for entrepreneurs to optimize their day and drive their business forward effectively.Cameron also offers invaluable advice for aspiring entrepreneurs. He introduces the "secret formula" for success, comprising focus, faith, and effort. Evaluating and maximizing these three elements will significantly increase your chances of business success. He warns against the pitfalls of generic advice without context and underscores the importance of tailored strategies.Enjoy!In This Episode You'll Learn:How creating a detailed, multi-page vision for your company or personal life can align goals, inspire teams, and drive growth.The SAVERS routine from "The Miracle Morning for Entrepreneurs" co-authored by Cameron Herold and Hal Elrod, and how it can set a productive tone for your day.Cameron's 'secret formula' comprising focus, faith, and effort, and how applying this can significantly enhance your chances of business success.How a clear vision can not only guide entrepreneurial ventures but also enhance leadership and management effectiveness.How a vivid vision can not only align but also actively engage your team towards common business goals.Cameron's early entrepreneurial experiences, including a newspaper route, and the lessons learned about customer service and handling rejection.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron Herold is joined by Amaryllis Kennedy, writer, television host, public speaker, former CIA officer, and campaign manager to Robert F. Kennedy Jr.'s 2024 presidential campaign. Amaryllis and Cameron discuss the intricate world of political campaigning. Amaryllis shares her unique journey from a CIA officer to a tech entrepreneur in Silicon Valley, and eventually to the helm of a major political campaign. She illuminates her transition from witnessing government shortcomings to actively participating in shaping a better political future. Her experiences in government service and the tech industry have equipped her with an unconventional skill set, making her an effective disruptor in the traditional political campaign sphere.Amaryllis discusses the campaign's approach, emphasizing authenticity, grass-roots engagement, and leveraging digital tools to democratize the fundraising process. The campaign has innovatively gamified fundraising and volunteer activities, encouraging widespread grassroots involvement. She highlights the importance of direct voter engagement, detailing how the campaign facilitates open and unscripted conversations with Bobby Kennedy Jr., thereby fostering genuine connections with the electorate. This strategy contrasts sharply with the conventional, often opaque approaches of traditional political campaigns.Cameron and Amaryllis also touch on the campaign's strategic vision, focusing on offering positive solutions rather than engaging in adversary-focused politics. Amaryllis explains the critical role of listening to diverse voices across the country and incorporating their needs and aspirations into the campaign's policy framework. She shares insights into managing the multifaceted aspects of the campaign, balancing strategic planning with the dynamic nature of political campaigning.Enjoy!In This Episode You'll Learn:Amaryllis' journey from CIA officer to a tech entrepreneur, leading to her role as the campaign manager for RFK Jr.'s presidential campaign.The significance of authenticity in political engagement, and how it contrasts with traditional political strategies.How the RFK Jr. campaign employs digital tools and gamification techniques in fundraising and volunteer activities, democratizing campaign processes and encouraging grassroots participation.Amaryllis' leadership style and strategic decision-making processes, including balancing various demands and adapting to the dynamic nature of political campaigning.How her experiences in government and Silicon Valley have informed her approach to managing the complexities of a political campaign.Amaryllis' personal journey from disillusionment in government service to a renewed commitment to political reform.How she balances the intense demands of a presidential campaign with personal commitments, particularly as a mother.And much more...Resources:Connect with Amaryllis: Instagram | XSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and Dev Gadhvi of the Passionpeneur podcast. During the conversation, they disucuss the intricacies of entrepreneurial success and business scaling. Cameron shares invaluable insights on the significance of attracting and nurturing the right talent. He emphasizes the importance of creating job postings that not only attract ideal candidates but also deter those who may not align with the company's vision. This approach was instrumental in scaling companies like 1-800-GOT-JUNK from modest beginnings to substantial revenues.Dev probes into the challenges and strategies of scaling a business. Cameron offers practical advice on managing growth at different stages, highlighting the crucial transition from 30 to 100 employees. He underscores the need for skill and confidence development among managers, stressing the importance of training in areas like situational leadership and time management. This focus on nurturing internal talent is key to sustaining and accelerating business growth.Dev and Cameron also explore the personal aspects of entrepreneurship. Cameron shares his journey, from the early days of striving for success to now living a fulfilling life, traveling and focusing on what truly matters. He talks about the shift from a money-centric to a time-centric approach, where the emphasis is on life experiences rather than material gains.Enjoy!In This Episode You'll Learn:How to craft job postings that not only attract the right talent but also repel those not aligned with your company's culture and values.Insights on scaling your business at different stages, especially the critical transition from a small team to larger groups.The pivotal role core values play in the growth and development of your company.How to handle the fear of failure and success in business, and why maintaining an optimistic outlook can be a game-changer for your entrepreneurial journey.The significance of investing in your leaders and providing them with the necessary training and resources to effectively manage and grow your business.The difference between having an entrepreneurial mindset and being an entrepreneur, and why both are important in the business world.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron Herold is joined by Ben Zittlau, COO, CTO and co-founder of Parakeeto, shares his journey and the philosophy behind his business approach. Ben talks about equity and long-term gains in career choices, focusing on achieving financial freedom and enjoying the fruits of one's labor. He shares his strategy of viewing businesses as systems, highlighting the significance of data in decision-making processes and the challenges of converting theoretical knowledge into practical applications.Cameron and Ben discuss the specifics of Parakeeto's operations, a company offering innovative solutions for digital agencies. Ben describes their dual model of consulting and technology, aiming to provide agencies with valuable data from their operations to enhance efficiency and profitability. He explains how their service-centric approach differs from typical SaaS models, as they use their services as a profit center to fund technological advancements. This strategy creates a virtuous cycle of profitability and efficiency.They also explore various aspects of running a tech company, such as making decisions on whether to build or buy tools, handling custom development requests, and the dynamics of co-founding a company. Ben shares insights on the challenges and advantages of being lean and agile, the importance of cash flow over theoretical equity, and the value of diversifying investments.Enjoy!In This Episode You'll Learn:Ben's approach to prioritizing long-term equity gains and financial freedom over immediate salary benefits in his career.Parakeeto's unique business model, which combines software as a service (SaaS) with consulting services to enhance digital agencies' efficiency and profitability.The complexities of translating data and theoretical knowledge into effective, practical solutions in the business world.The decision-making process behind building vs. buying technology tools, and how to handle custom development requests.The dynamics of co-founding a company, including role division, resolving disagreements, and the importance of complementary skills and values between founders.The benefits and challenges of maintaining a lean business operation, and the importance of cash flow management in a startup environment.Ben's perspective on balancing the pursuit of equity with the need for liquidity, and the risks associated with over-relying on equity in private companies.And much more...Resources:Connect with Ben: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and Roland Frasier of the Business Lunch podcast. The pair do a deep dive into the crucial role of the Chief Operating Officer for an organization. Cameron begins by emphasizing the importance of crafting a strong and polarizing job description for potential COOs. He advocates for descriptions that push away half of the candidates while strongly attracting the other half. This approach ensures that only those who are truly aligned with the company's vision and culture will apply. Additionally, Cameron suggests rewriting job postings like sales letters to further attract the right talent.The conversation shifts to discussing the key traits of successful second-in-commands. Flexibility, adaptability, and vision are highlighted as essential qualities. These traits enable COOs to lead effectively, support CEOs in their areas of expertise, and contribute to the overall forward momentum of the company. Roland and Cameron also discuss the dynamics of the CEO-COO relationship, emphasizing the need for these roles to complement each other.They touch on the challenges and strategies involved in recruiting top-level COO talent. Cameron points out that great employees are often not actively looking for a job, and hence, the approach to attracting them should be strategic and enticing. He also speaks to the emotional and professional complexities of transitioning in and out of the COO role, drawing from his own experiences. If you're looking for invaluable insights for CEOs and COOs alike, offering practical advice and strategies for strengthening leadership teams and driving organizational success, then you won't want to miss this episode.Enjoy!In This Episode You'll Learn:The importance of creating a job description that not only attracts the right candidates but also actively repels those not fit for the company's culture and vision.Essential qualities - such as flexibility, adaptability, and vision - that make an effective second-in-command, crucial for driving a company's success.The unique relationship between a CEO and a COO, and how this partnership is vital for effective leadership and organizational progress.Strategies for attracting high-caliber COO candidates, especially those who are not actively job hunting but could be the perfect fit for your organization.How to structure roles and responsibilities to ensure a significant return on investment for each employee.The importance of integrating AI and other technological tools into your business strategy to stay competitive and efficient.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron Herold is joined by Mamikon Rothberg, the Chief Operating Officer of LGFG Fashion House, a luxury custom clothing brand, as they discuss LGFG's unique business model. He emphasizes how LGFG stands apart by offering personalized, direct-to-client services, catering to successful men who prefer a distinct style without the hassle of traditional shopping. This approach, as Mamikon notes, saves valuable time for busy professionals like CEOs and presidents, who are the brand's primary clientele. The convenience of having an experienced professional come to them, combined with the opportunity to wear unique, custom-made suits, shirts, and even casual attire like jeans and sneakers, is what makes LGFG's offering exceptional.Cameron and Mamikon explore the company's operational strategies and its global reach. Mamikon explains the sales and tailoring process, where salespeople are trained as tailors to provide a comprehensive service. He discusses the challenges faced during the COVID-19 pandemic, which led to a pivot towards virtual client meetings and remote selling, and how this crisis turned into an opportunity for growth and adaptation. LGFG's emphasis on referrals, client relationships, and high-quality products has helped it sustain and grow. The company’s presence spans across the US, Canada, Europe, and Dubai, with plans to expand into retail with ready-made garments in the future.Mamikon reflects on his journey with LGFG Fashion House, from his beginnings as a salesperson to his current role as COO. He shares insights on the importance of adapting to change, managing expectations, and the value of perseverance in business. His advice to his younger self and aspiring entrepreneurs is to remain focused and remember that challenges are temporary.Enjoy!In This Episode You'll Learn:How providing bespoke services directly to clients at their homes or offices sets LGFG apart in the fashion industry.How LGFG Fashion House caters to the needs of busy professionals like CEOs, offering convenience and exclusivity in fashion.LGFG's innovative approach to training salespeople in tailoring skills to enhance customer experience.How LGFG navigated the COVID-19 pandemic by shifting to virtual client meetings and remote selling, a testament to business resilience.The importance of referrals and strong client relationships in growing a luxury brand.How to adapt to and overcome business challenges, with insights on managing expectations and the power of perseverance.And much more...Resources:Connect with Mamikon: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of an episode of the BiggerPockets podcast, hosted by Brandon Turner. The episode features a real-life coaching call between Cameron and a BiggerPockets member and CEO of New River Valley Real Estate LLC, JB Klein. The focus of the discussion is managing rapid business growth and crafting a clear, effective vision for the future. Brandon emphasizes the significance of Herold's book, "Vivid Vision," which played a pivotal role in shaping his own business trajectory.During the coaching call, Cameron Herold advises JB, a real estate entrepreneur experiencing fast-paced growth, on various aspects of business development. Cameron stresses the importance of working smarter, not harder, and the necessity of developing a vivid vision for one's company. He guides JB through envisioning his business in the future, discussing aspects like team composition, operational strategies, and core values. This future-focused approach is designed to align JB's current decisions with his long-term business objectives, highlighting the importance of honesty, quality, personal development, and efficient teamwork.During the conversation, they dive into practical strategies for business growth, including the delegation of tasks, building effective banking relationships, and the importance of investing in personal and team development. Cameron also stresses the importance of aligning learning with current business needs and focusing on tasks that offer the highest return. JB's vivid vision involves a future where his business not only excels in real estate but also contributes significantly to the community, especially supporting veterans. This vision encapsulates Klein's aspirations for a legacy that extends beyond financial success to meaningful community impact.Enjoy!In This Episode You'll Learn:The critical role a clear, vivid vision plays in managing and sustaining business growth.Efficient business scaling and the importance of focusing on strategic growth rather than operational tasks.Tips on hiring practices, team leadership, and fostering a culture that aligns with your business vision.How your business can not only achieve financial success but also make a meaningful impact in the community.Strategies for dealing with banking relationships and financing in the real estate sector.How core values like honesty, quality, and personal development can shape your business practices and reputation.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron Herold is joined by Clay Spitz, COO Alliance member and Chief Operating Officer of Chief Outsiders, a company offering fractional Chief Marketing Officer services. Clay and Cameron discuss the unique value of understanding the lifetime value of a customer and aligning marketing strategies accordingly. They look at the importance of customizing marketing approaches for different customer segments and avoiding "random acts of marketing." Chief Outsiders, with its team of over 100 seasoned CMOs, specializes in propelling growth for mid-sized companies by providing experienced leadership in marketing and sales.They also touch on the cultural aspects of Chief Outsiders and how they attract top marketing and sales executives. Clay highlights the importance of building a company culture that facilitates learning and collaboration, fostering an environment where executives can do the best work of their careers. He shares insights into managing creative talent effectively, stressing the need for aligning creative ideas with the company's strategic goals. Clay and Cameron explore the intricacies of managing offshore talent and ensuring cultural alignment for successful outcomes.They also discuss evolving roles in the corporate world, including the emergence of Chief Revenue Officers, and the importance of understanding customer needs and market dynamics, especially post-COVID. Clay reflects on his career journey, advising young professionals to be open to opportunities and listen to mentors. He stresses that understanding one's strengths and being adaptable are key to a successful career.Enjoy!In This Episode You'll Learn:How to calculate the lifetime value of a customer and align your marketing strategies to maximize profitability.How fractional Chief Marketing Officers (CMOs) and Chief Sales Officers (CSOs) from Chief Outsiders can drive growth in mid-sized companies.The unique culture at Chief Outsiders that fosters learning, collaboration, and enables executives to deliver their best work.The challenges and strategies for managing offshore talent, ensuring cultural and strategic alignment for successful outcomes.Clay's personal journey and learn why being open to opportunities and adaptable is crucial for career success.How to determine the right amount to invest in marketing based on the desired growth rate and customer acquisition costs.And much more...Resources:Connect with Clay: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a recast of a conversation between Cameron and Neal Conlon, host of the Press Forward and Neal podcast. Cameron shares his remarkable journey, highlighting his achievements that include authoring six books and establishing the COO Alliance. They discuss Cameron's formula for success, which emphasizes the combination of focus, faith, and effort. Cameron talks about the importance of maintaining a high degree of focus in business, ensuring confidence in oneself and one's team, and the necessity of putting in substantial effort. This formula is instrumental in achieving predictable success, as it multiplies the potential outcomes. He offers practical examples, demonstrating how even a seemingly high individual score in each category can still result in a moderate chance of success, thus underscoring the need for near-perfection in all three areas.Neal and Cameron also explore the evolving role of COOs and the importance of adapting leadership styles to different stages of business growth. Cameron shares his experiences, particularly from his time at 1-800-GOT-JUNK, emphasizing the need for COOs to complement the CEOs' strengths and weaknesses. He discusses the establishment of the COO Alliance, its genesis, and its objective to provide a platform for COOs to learn and grow. They also touch on leveraging AI in business, efficiency, and the criticality of high-performance relationships in personal and professional realms.Enjoy!In This Episode You'll Learn:The Importance of having diverse experiences in shaping a successful career.How Cameron's unique formula for success - 'Focus times Faith times Effort' - multiplies outcomes and why high scores in all three areas are crucial for substantial success.The dynamic role of a COO and how it adapts across different stages of a company's growth.The necessity of adapting leadership styles to suit different situations and team needs, a key skill for any executive or manager.The importance of embracing and integrating AI into business practices for staying competitive.The creation and mission of the COO Alliance, and how it serves as a crucial resource for COOs around the globe.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron is joined by Jamal Al Awadhi, the COO of WiO UAE, a platform bank based in Abu Dhabi. Wio Bank represents a paradigm shift in banking as a platform bank, deeply rooted in digital innovation and strategic growth. Jamal, with his rich background in marketing and strategy, brings a unique international perspective, having studied in the U.S. and marrying into a Canadian family. His leadership style, honed by working with three executive coaches, focuses on strategic priorities, innovation, and cultivating effective teamwork, which are pivotal in navigating Wio Bank through its rapid growth phase.Cameron and Jamal discuss the challenges of establishing a new bank in a traditional industry, particularly in a highly regulated environment like the UAE. Jamal discusses how Wio Bank navigated these challenges, emphasizing their digital-native approach, which contrasts the conventional brick-and-mortar model of traditional banks. He talks about building trust with customers in a digital platform, highlighting the importance of strong shareholder support and the power of word-of-mouth in growing their customer base. Jamal shares his vision for WiO Bank and personal insights on leadership. He discusses the balance between strategic oversight and operational management, the importance of team support and resilience, and the adaptability required in a fast-paced, high-growth environment. His personal journey of continuous self-improvement and his unique approach of working with multiple coaches for diverse perspectives is a testament to his commitment to leadership excellence. Jamal also offers advice to young professionals: to trust the process and understand the importance of assertiveness without conflict.Enjoy!What You'll Learn in this Episode:How WiO UAE is challenging the traditional banking landscape with its innovative platform bank model.Jamal’s leadership style, as well as the challenges and rewards of leading a bank through a period of significant expansion and change.The value of diversity in building a business that caters to both local and global markets.The balance between technological innovation and maintaining a human touch in customer interactions.The complexities of launching and growing a new bank in a highly regulated environment.Strategies for fostering resilience and adaptability in teams, especially in a high-growth and fast-paced business environment.And much more...Resources:Connect with Jamal: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today's episode of the Second in Command podcast is a little special. It's an example of one of Cameron's platinum coaching calls, in which he addresses the dynamics of workplace communication and project initiation, focusing on the interaction between two archetypal roles: a CEO, Nick, and his COO, Lacey. Cameron emphasizes the importance of understanding individual work styles, especially in how different people start projects. He notes that Lacey, in her role, tends to ask numerous questions to grasp the full scope of a project, covering aspects like who, what, when, why, how, budget, and priorities. This approach however, frustrates Nick, who perceives her thorough questioning as argumentative rather than an attempt to understand his vision. Cameron points out that while Nick has been mulling over the project internally and expects Lacey to immediately catch up, she requires detailed information to begin work effectively.To address such disparities in work styles, he suggests that everyone in leadership positions should complete the Kolbe A profile – a tool that helps in understanding how individuals initiate projects. He presents the differences in Kolbe scores between himself and Lacey as an example, highlighting that these scores reflect their distinct approaches to project initiation and management. Cameron suggests using these various personality profiles at least once a year to foster better understanding and synergy within teams. He elaborates that CEOs, like Nick, often prefer quick summaries and bullet points rather than detailed reports, which contrasts with Lacey’s detail-oriented approach. Cameron also discusses the concept of 'fact-finder' in Kolbe profiles, which influences how people like Lacey start projects by gathering extensive information. On the other hand, CEOs often think in approximations and prioritize momentum over precision. Cameron explores the concept of 'follow-through,' which is typically high in CEOs and revolves around establishing systems and processes before embarking on projects. This need for organization can clash with the entrepreneurial spirit of starting immediately and figuring things out along the way. He advocates for the Kolbe A profile not only as a tool for understanding but also as a means to facilitate effective collaboration, akin to relationship counseling. He also touches upon the cyclic nature of marketing and operations in businesses, observing that a focus on marketing leads to operational efforts, which then slow down marketing activities, creating a cycle that can affect business flow.Enjoy!In This Episode You'll Learn:How different individuals, like CEOs and COOs, approach project initiation and management, and the need to recognize and respect these differences for effective collaboration.Why thorough questioning at the start of a project is crucial for effective execution, despite misunderstandings it may cause with those who prefer a more direct approach.The utility of tools like the Kolbe A profile in understanding how different team members initiate projects, and how this can enhance team dynamics and productivity.Strategies for tailoring communication to suit different personalities within a team, such as providing concise summaries for quick decision-makers and detailed reports for those who prefer in-depth information.The significance of 'Follow-Through' in high-ranking roles, which involves setting up systems and processes before starting projects, and how it contrasts with an entrepreneurial mindset.The cyclical nature of marketing and operations in businesses, and the importance of continuous marketing efforts to maintain a steady flow of work and revenue.And much more...Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today's episode of the Second in Command podcast, Cameron Herold is joined by Scott Buchanan, COO of Bitcoin Depot as they discuss the evolution of Scott's role from a finance-focused position to overseeing various departments. They explore the importance of building trust with team managers to effectively delegate responsibilities. Scott reflects on his journey with Bitcoin Depot, noting the company's growth from a startup to a major player in the Bitcoin ATM market, serving underbanked communities and providing an alternative to traditional exchanges. He also touches on the challenges and learning experiences encountered during the company's transition to a publicly-listed entity on NASDAQ.Cameron explores the strategic decisions and partnerships that have driven Bitcoin Depot's success, particularly the significant partnership with Circle K. Scott details the process of securing this pivotal relationship, as well as the importance of educating potential partners about the benefits of Bitcoin ATMs and navigating competitive bidding processes. He also discusses the company's profitability strategy, avoiding external funding by focusing on generating revenue from the start, and the company's plans for future growth, including potential acquisitions to consolidate their market position.Cameron and Scott also discuss Bitcoin Depot's approach to market education and targeting consumers. Scott explains that their marketing efforts are focused on reaching those already interested in purchasing Bitcoin, leveraging the visibility at the bottom of the sales funnel. He shares insights on the operational and logistical aspects of managing a vast network of Bitcoin ATMs, including dealing with compliance, site selection, and cash logistics. Finally, He also offers personal reflections on his growth as a COO, stressing the value of diversifying skills and being open to learning from various business areas.Enjoy!In This Episode You'll Learn:The importance of building trust with team managers for effective delegation.Bitcoin Depot's growth and how they cater to the underbanked with Bitcoin ATMs.The challenges and opportunities of transitioning to a publicly-traded company on NASDAQ.The competitive bidding process and educating potential partners about the Bitcoin ATM industry.The importance of robust internal processes and compliance in a volatile industry like cryptocurrency.Scott's journey of learning and adaptation as a COO in a fast-growing company, as well as the value of skill diversification and continuous learning in leadership roles.And much more...Resources:Connect with Scott: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today’s episode of the Second in Command podcast, Cameron Herold is joined by Kim Roberson, COO of Nelson Elder Care Law and a COO Alliance Member, as she shares her journey and insights into effective leadership and organizational growth. Known for her expertise in identifying and nurturing talent, Kim emphasizes the importance of aligning individual growth with organizational objectives. Her approach centers not just on finding the right people but also on fostering their development, whether it’s within the firm or beyond.Kim’s leadership philosophy has been instrumental in Nelson Elder Care Law’s remarkable growth, including a doubling of the company’s size during her tenure. She also made a strategic move from HR to COO within two years. The firm, under her leadership, focuses on providing comprehensive elder care legal services, distinguishing itself in estate planning and long-term care preparation. This focus on “preparing for life’s curveballs” demonstrates a unique approach to legal services, prioritizing clients’ peace of mind and family well-being.Cameron and Kim discuss her leadership journey, offering valuable insights into effective team building and management in a rapidly growing company. Her experience transitioning a management team, integrating new roles, and maintaining a cohesive work culture amidst growth provides practical lessons for leaders and managers. They also explore the strategic use of the Entrepreneurial Operating System (EOS) in driving organizational focus and addressing key business challenges.Enjoy! In This Episode You’ll Learn:How Kim transitioned from HR to the COO role in just two years, with insights into navigating leadership roles within a rapidly expanding company.Identifying and developing the right people for a team and the importance of aligning personal growth with organizational goals.The role of strategic planning and adaptability in doubling the company size.The challenges of integrating a new management team, as well as tips for maintaining a cohesive culture during periods of significant change.How Nelson Elder Care Law utilizes EOS for focused growth and issue resolution.Strategies for gaining client trust and the significance of referrals in the legal industry.And much more… Resources:Connect with Kim: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today’s episode of the Second in Command podcast, Cameron chats with Bastian Bergmann, co-founder and COO of Solsten, an AI firm engaged in understanding human behavior in the digital world to power the future of customer experience. During the conversation, they explore the intricacies of managing globally distributed teams. Emphasizing the importance of good communication, proactive work ethics, and cultural sensitivity, Bastian highlights how these elements are vital for remote teamwork. He shares Solsten’s approach to fostering a cohesive culture despite geographical distances, including annual team offsites and encouraging cross-functional team gatherings. They discuss the revolutionary intersection of gaming and business strategy. Bastian illuminates how Solsten harnesses consumer insights to redefine customer engagement in the gaming industry. He discusses innovative strategies like product placement and interactive game integrations for brands, showcasing examples from companies like Burberry and Mountain Dew. He also offers a window into the future of digital marketing and consumer engagement, emphasizing the growing significance of the gaming platform in global business strategies.Bastian also reflects on his journey as Solsten’s COO and co-founder. He shares the foundation of his long-standing friendship and partnership with Solsten’s CEO, underscoring the importance of trust and effective communication in their professional relationship. He also offers candid insights into the challenges and rewards of entrepreneurship, including navigating venture capital and maintaining a balance between personal connection and professional growth.Enjoy! What You’ll Learn in this Episode:The importance of effective communication and proactive work ethics in remote teams.Strategies for fostering a cohesive culture despite geographical distances, like annual team offsites and regular cross-functional gatherings.The impact of cultural backgrounds on communication styles and the importance of mutual understandingInsights into how consumer engagement is being redefined in the gaming industry.The personal journey of being a COO and co-founder, as well as the role of trust and communication in co-founder relationships.The importance of focusing on building a profitable business versus solely relying on venture funding.And much more… Resources:Connect with Bastian: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In this episode of the Second in Command podcast, Cameron chats with Eric Ortiz, COO at Leveled Concrete. Eric oversees sales, marketing, and operations for the leveling and repair company, which is based in Texas. He has over a dozen years of experience in retail, finance, and construction, and has developed a strong entrepreneurial mindset. Eric is a member of the COO Alliance, a certified Lean Six Sigma Yellow Belt and an Extreme Ownership Foundation Course graduate, which enables him to implement best practices and continuous improvement across the organization. He also co-founded Concrete Rocket, a consulting firm that helps contractors overcome bottlenecks and grow sales at a faster rate than the industry average.Cameron and Eric discuss his remarkable journey from being a young, insecure sales rep to assuming the COO role at Leveled Concrete, offering valuable insights and lessons learned along the way. He emphasizes the importance of vulnerability, transparency, and being present in both personal and professional life. The conversation explores the power of embracing one’s true self and focusing on creating a positive work environment that fosters growth and success.They touch on various aspects of leadership, including the significance of knowing your “why,” personal growth strategies, and the challenges of maintaining a healthy work-life balance. Eric’s journey from a young, uncertain sales rep to a confident and compassionate COO is not only inspirational but also serves as a reminder that believing in oneself and fostering positive relationships are key ingredients for achieving success in both business and life. Enjoy!In This Episode You’ll Learn:How Eric applies the principles from Michael Gerber’s “The E-Myth” to create flexible, yet structured systems for business operations for adaptability and efficiency.The skills and mindset shifts required for the transition from sales rep to COO.The strategies behind scaling a business, from focusing on systematization to planning geographic expansion while ensuring operational consistency.Eric’s approach to personal and professional development, and how investing in team growth leads to overall business success.The challenges that come with rapid business growth, such as maintaining quality, system integrity, and team cohesion.How Leveled Concrete innovates in the concrete raising industry and its impact on customer satisfaction and business growth.And much more…Resources:Connect with Eric: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In this episode of the Second in Command podcast, Cameron chats with Bryce Keffeler, Managing Partner at Dew Wealth Management. Bryce discusses the company’s growth trajectory, crediting it to a harmonious blend of skills between the entrepreneurial CEO and his own operational expertise. Dew Wealth has seen a significant 5x growth over five years due to this strategic partnership. They discuss Dew’s niche approach to wealth management, likening their services to a family office for first-generation business owners, offering an array of financial services and acting as a virtual CEO for clients’ wealth management needs.Cameron and Bryce explore the importance of understanding problem statements to effectively handle the constant influx of ideas from entrepreneurial leaders like Jim Dew. Bryce details his method of framing problem statements to dissect and assess them before presenting potential solutions, ensuring that initiatives align with core objectives. This approach underscores a collaborative relationship with the CEO, fostering trust and minimizing micromanagement. Additionally, he touches on the transformation of Dew Wealth into an ESOP (Employee Stock Ownership Plan), which not only aligns employee interests with enterprise value but also provides a unique exit strategy for the founders without compromising the company’s fiduciary standards.Finally, Bryce reflects on his journey from corporate finance to wealth management, driven by a desire to make a more meaningful impact on individual lives. Growing up in an entrepreneurial family, he developed an early appreciation for financial literacy, which became a competitive advantage in his career. He shares insights on the power of networking and building relationships, offering advice to his younger self on creating opportunities through proactive engagement.Enjoy! In This Episode You’ll Learn:How Dew Wealth’s 5x growth over five years comes from a strategic partnership leveraging operational expertise and the CEO’s entrepreneurial vision.Why Dew Wealth operates similarly to a family office, targeting first-generation business owners and providing comprehensive financial services.Bryce’s method for managing numerous ideas by focusing on the root problem and developing aligned solutions.The collaborative relationship he has with the CEO, building trust and allowing for efficient operations without micromanagement.Dew Wealth’s transition to an ESOP, aligning employee interests with enterprise value and offering a beneficial exit strategy for the founders.Bryce’s personal career shift from corporate finance to wealth management, fueled by a desire for impactful work.And much more… Resources:Connect with Bryce: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today’s episode of the Second in Command podcast is a recast of a conversation between Cameron and Brad Johnson, host of the Elite Advisor Blueprint podcast. In this episode, Cameron shares his personal journey and philosophies, delving into various aspects of entrepreneurial success, personal development, and strategic business practices. He recounts his commitment to running a marathon, revealing not only his dedication to personal goals but also highlighting the discipline and structure he applies to both life and business. The conversation shifts from personal achievements to professional coaching, where he has been guiding entrepreneurs and CEOs, including notable figures like the CEO of Sprint and a monarchy in the Middle East. Cameron speaks extensively about the power of specialization and niche targeting in business, advocating for a focused approach rather than trying to appeal to everyone. He discusses his own experience in coaching, the value of his COO Alliance, and the importance of creating unique offerings like hiking trips for clients instead of traditional meet-and-greets. He further emphasizes the importance of strategic delegation and leveraging the gig economy, using personal examples of how outsourcing tasks, like design work on Fiverr, contributes to efficiency. Cameron also touches upon his experience with burnout and how it profoundly changed his view on work-life balance, reinforcing the necessity of carving out time for personal well-being alongside professional endeavors.Cameron reflects on his network’s impact on his net worth, stressing the significance of surrounding oneself with successful individuals for mutual growth and inspiration. He also discusses his books, such as “Meeting Suck” which aims to improve meeting efficacy within companies. Enjoy!In This Episode You’ll Learn:Cameron’s personal and entrepreneurial journey.The founding of the COO Alliance for second-in-command executives.The importance of specialization and niche targeting.Why strategic delegation and utilizing the gig economy is vital.Cameron’s experiences with burnout and the importance of work-life balanceThe importance of making connections with successful individuals for growth.And much more… Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Are you struggling to enhance your leadership skills to thrive in the entrepreneurial world?In this podcast episode, the Operations Manager of Cheeri Home and a member of COO Alliance, Talisa Young, shares her journey and insights into leadership.Talisa Young talks about various aspects of leadership, including servant leadership, dealing with imposter syndrome, and the challenges of managing a distributed team.You will also learn:how to create a strong company culture to pave the way for success in a startup landscapetransitioning from a corporate environment to an entrepreneurial worldfostering an environment for your team to succeedDon’t miss this episode that has the potential to harness your full leadership power.Enjoy listening! What You Will Learn In The Show:The concept of servant leadership and its role in supporting and empowering employees.Strategies for dealing with imposter syndrome and gaining self-confidence.We build and maintain a vibrant company culture in a remote work setting.Talisa approached the crucial first 90 days in a new leadership role.The importance of learning to say no and practicing self-compassion. Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Today’s episode of the Second in Command podcast is a recast of Cameron’s conversation with Brandon Fong of the Beyond Curious podcast. They discuss the critical role of the COO, paralleling it with Cameron’s entrepreneurial evolution that includes childhood business endeavors and his impactful role at 1-800-GOT-JUNK. He advocates for comprehensive leadership training, as evidenced by his “Invest in Your Leaders” course which encompasses interviewing techniques and hiring strategies. Cameron’s early ventures, from trading coat hangers to his strategic leadership roles, illustrate the developmental arc of a successful executive.Brandon and Cameron discuss the dynamic between a CEO and COO, framing the COO’s role as an integral counterbalance to the CEO — implementing the vision with precision and fostering a synergistic partnership, often strengthened through innovative practices like “date nights.” Cameron outlines the transformative power of a “vivid vision,” an extensive blueprint for a company’s future that streamlines decision-making and aligns with organizational aspirations.They also discuss Cameron’s personal philosophy following his tenure at 1-800-GOT-JUNK, where he prioritizes life’s enjoyment, personal passions such as skiing, and a harmonious work-life integration. He introduces the unique concept of a personal “Operating Manual” for leaders, enhancing interpersonal dynamics within teams. Enjoy!In This Episode You’ll Learn:The COO’s role as a complement to the CEO, and Cameron’s journey to becoming the COO of 1-800-GOT-JUNK.The importance of leadership training, highlighted by Cameron’s course “Invest in Your Leaders.”The COO’s responsibilities in executing the CEO’s vision and nurturing a collaborative relationship.The concept of a “vivid vision” – a detailed plan for a company’s future that aids in decision-making and aligns with the company’s long-term goals.Cameron’s post-1-800-GOT-JUNK philosophy on enjoying life, pursuing passions like skiing, and balancing work with personal life.And much more… Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today’s episode, Cameron introduces Rodolfo Lanzagorta, a COO Alliance member from Mexico and COO of Linko. Rodolfo provides insights on the cross-border business dynamics between Mexico and the United States. He also shares his personal growth journey as a COO Alliance member and his transition from larger tech and consulting firms to a smaller entrepreneurial organization.Discover Linko’s fascinating history and gain valuable insight into Rodolfo’s decision to become part of this company. He reflects on his early days at Linko, including adapting his leadership style and cautious approach to integrate with Linko’s existing team dynamics. In addition, Rodolfo emphasizes the crafting of Linko’s 2026 vision. He also shares strategies to effectively decline ideas from team members without diminishing their enthusiasm or creativity.Tune in to this enlightening episode!What You’ll Learn in this Show:About Linko Tech Solutions and their expansion operations into the United States.Entrepreneurial growth and Mexico’s digital banking advancements. Challenges and opportunities for a Mexican company entering the US market.Adapting leadership style for a diverse team.The importance of preparation and support for changes in the organizational structure.Proper training of your employees on essential tools. Sales strategies for the financial services industry.And so much more… Resources:Connect with  Rodolfo Lanzagorta: LinkedIn | WebsiteSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In this episode of the Second in Command podcast, we’re featuring a conversation between Cameron and Roland Frasier, host of the Business Lunch podcast. The focus is on the crucial role of the second-in-command in an organization and the key traits that make them effective supporters of CEOs. During their conversation, Roland and Cameron discuss the importance of flexibility, adaptability, and vision in a successful second in command. These individuals play a pivotal role in steering the company forward, allowing CEOs to concentrate on their areas of expertise. They explore the need for CEOs to recognize their own strengths and delegate tasks that fall outside their genius zone, such as investor relations, leading to improved results. Cameron also highlights the significance of aligning passion and proficiency, encouraging CEOs to hire individuals who are passionate about areas they may not love, ultimately contributing to a well-rounded and successful leadership team.Roland and Cameron explore the role of CEOs in external-facing activities and the importance of finding a complementary counterpart in their second in command to balance leadership responsibilities. Cameron also reveals a key indicator for CEOs and entrepreneurs: when they find themselves too occupied with managing people rather than fostering growth and leadership, it’s time to bring in a second-in-command. Ultimately, the primary role of leadership is to nurture individuals’ growth, enhance their skills, and cultivate a positive organizational culture.Enjoy!What You’ll Learn in this Show:The importance of understanding the cultural DNA of a company when finding a second in command.The importance of building a strong job description and scorecard to attract top talent.Why compensation for roles should match job title, description, and performance, with equity playing a significant role.The challenges of growing a company from $2 million to $106 million, including the difficulty of maintaining culture and leadership as the company expands.And so much more… Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Our guest today is Olivia Micallef, Chief Operating Officer of Settle Inc., an all-in-one fintech platform built to help e-commerce brands scale seamlessly. Olivia is a cross-disciplinary leader in fintech and banking, with expertise across strategy, product and business operations. Her current focus is on driving growth and managing operations. In her past role as VP of Venmo Commerce, she was responsible for the payment brand’s 80M+ customer retention and continual acquisition. Olivia has also held a variety of roles at PayPal, with increasingly larger roles as the company evolved and went through hyper growth – including multiple acquisitions like Xoom and iZettle, 100%+ revenue growth, and leadership of large product and growth teams at-scale. In today’s episode, Cameron and Olivia discuss her insights on what’s happening with the current recession and how they’ve received financing and funding from Silicon Valley banks. They also discuss the separation of PayPal from eBay, as well as the advice she would give to her 21 year-old self.In This Episode You’ll Learn:How Settle helps businesses in the B2C space better understand cash flow and inventory turns.The tell-tale signs of a soft landing.The difference between a revenue-based and invoice-based financing model.The challenges of moving from a large company to a small company. Resources:Connect with Olivia: Website | LinkedInSubscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Are you curious about the secrets to successful female entrepreneurs? In this podcast episode, Cameron Herold, renowned business coach and entrepreneur, engages in a captivating conversation with Christopher Lochhead.  Together, they explore essential topics that will transform how you think about business, leadership, and the impact of women in the workforce. Here’s a glimpse of […]Resources: Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Ever wondered how a Chief of Staff’s journey from studying astrophysics to space medicine and working on quantum secure data encryption led her to become a key player in a fast-growing AI company, ElevenLabs? Brace yourself for a fascinating story that spans across continents and fields. Victoria Weller, the Chief of Staff at ElevenLabs, takes […] Resources: Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Are you struggling to maintain a work-life balance while working from home? In this podcast episode, Cameron Herold, a seasoned entrepreneur and author, shares valuable insights on various topics.  From balancing work and family life to the power of vivid vision in growing a business, Cameron provides practical advice and inspiration. Discover how to maintain […]Resources: Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Have you ever wondered what it takes to triple the size of a team in just 18 months? Get ready to dive into the world of team building, culture, and exponential growth with Alexa Lowe, COO at Huber Equity Group. In this episode, Cameron Herold talks to Alexa about the incredible journey of Huber Equity […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In this episode of the Second in Command podcast, host Cameron Herold engages in a conversation about internal leadership development with a seasoned CEO. The discussion kicks off with the significance of the cultural aspect in business, emphasizing the “why” behind actions. The CEO stresses the importance of creating training videos for consistent and efficient […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Have you considered being a successful CEO-COO, sitting in the company’s C-suite line? Do you want to learn how shared values and mentorship can contribute to the success of your bottom line? In this episode of the Second In Command Podcast, we dive into the leadership journey of Peter Chapa. With a nine-year career within […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Do you feel lost in the journey of supercharging your entrepreneurial success? If so- then this podcast episode is for you. In this episode, a seasoned entrepreneur and advisor, Cameron Herold, shares invaluable wisdom on business growth, leadership, and harnessing the power of having a vision. He emphasizes hiring the right team, delegating effectively, and […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today’s episode, we have the pleasure of welcoming Tim Calderala, who is not only a valued member of the COO Alliance but also COO of Collins Builders. Tim has a background in residential construction and real estate and has worked with four different home builders, all of which have been acquired by publicly traded […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Are you struggling to find the perfect person to be your company’s second-in-command? In this episode, Cameron Herold, an expert in building effective leadership teams- shares invaluable insights on hiring the right fit for this critical role. This episode will allow you to discover the art of: Polarizing job postings Evaluating core behavioral traits in […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

In today’s episode, Cameron talks to Raquel Izumi, PhD, who is COO at Vincerx Pharma. Raquel shares her remarkable career path and her transition from a science-oriented background to taking on a leadership role in the competitive biotechnology industry. She candidly shares about the company’s growth and challenges, including going public and navigating a stock […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In today’s episode, Cameron delves into the crucial role of the COO and introduces the COO Alliance, a community exclusively for COOs or second-in-command professionals. He also mentions the recent launch of The Ops Spot for operations professionals reporting to the COO. The discussion touches on the importance of CEOs understanding […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In today’s episode, Cameron talks to Rohit Sheth, the COO of GrowRev. Rohit and his brother Rohan have successfully built a thriving digital marketing agency with remarkable growth. Rohit discusses how GrowRev has achieved exceptional growth, the shift to managing their own marketing, sponsoring mastermind events, their unique internal culture, and […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In this episode, Cameron and Mike Arce, hosts of the GSD Show, take a deep dive into core values and their practical application in the workplace. Cameron introduces a powerful alternative to conventional vision statements by unveiling the concept of vivid visions. They explore the significance of categorizing tasks into four […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In this episode, we dive into a conversation with Johan Stoop, who shares insights from his experience at “Pause Breathwork,” a wellness company founded by Samantha Skelly. Johan discusses the importance of alignment within a leadership team and how it contributes to effective decision-making and growth. He also reveals the journey […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: Have you ever felt the need to crystalize your company’s future in a way that attracts the right people and resources while propelling you toward your goals? What if I told you there’s a game-changing concept that can make your vision a magnetic force for your business? In this thought-provoking episode, […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In today’s episode, Cameron talks to Andrew Cariboni, COO at Unbound Merino. Andrew discusses various aspects of his role as the second-in-command, including the company’s growth, his long-standing relationship with the CEO since childhood, hiring his spouse, dealing with cash flow challenges, and managing the company’s rapid scaling. The episode also […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In this episode, Cameron talks to Matthew Graham, COO of Fastgrowingtrees.com. He shares some funny yet effective marketing tactics that caught people’s attention. He recounts the time when Jeff Booth, CEO of BuildDirect, playfully used military helicopters for delivering construction materials instead of drones, leaving people in splits. Another successful campaign […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In this episode, Cameron Herold talks to Brian about the crucial stages of an entrepreneurial journey. As an experienced business mentor, Cameron sheds light on the different growth phases, from small startups to scaling with hundreds of employees. He emphasizes that finding the right second-in-command is pivotal for achieving strategic thinking […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In today’s episode of The Second in Command, we’re featuring a conversation between Cameron and the host of the Brand Builders podcast, Rory Vaden. Cameron reveals the secrets for turning a personal brand into an eight-figure business. They look into the importance of attaching your name to your company so that […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: Ever wondered how to successfully navigate the world of private equity and business growth? In this episode, Matt Lesser takes us through his early days in the family business, the challenges he faced, and the mentors who shaped his path. He delves into the intricacies of private equity, highlighting the importance […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/ 

Share This Episode On: In today’s episode of The Second in Command, we’re featuring a conversation between Cameron and the host of the Powered by Instinct podcast, Amy Bruske. They discuss the Kolbe Strengths Assessment and how it changed his perspective on how he approaches diversity of strengths in the work environment. They also discuss […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch  Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/