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Acuff's Reebok Deal: College Basketball's New Star

Acuff's Reebok Deal: College Basketball's New Star

SEC Basketball News Today | 2 Min News | The Daily News Now! · The Daily News Now!

March 26, 20261m 18s

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Show Notes

Arkansas freshman Darius Acuff makes history with Reeboks signature shoe deal, becoming the first male college athlete to secure a signature line from a major brand. His explosive play and historic move have fans and scouts buzzing, with no details yet on the shoes design or release date. Acuffs estimated name, image, and likeness value of $1.1 million reflects his star power as the NBA draft approaches.

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