Masters Buyback, Rerecordings & Eras Tour: Taylor Swift's "Fearless" Business Decisions
Schwab Network · Schwab Network
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Show Notes
Taylor Swift is "on a whole 'nother level" when it comes to building her music enterprise, says Kevin Evers. He talks about how one of the biggest names in music capitalized on a contract loophole and made astounding profits in the latter part of her career. Swift's decisions let her buy back her master recordings. Kevin notes the rise in streaming played a critical role in Taylor's claim to superstardom.
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