Former Mizzou Tiger Discusses Basketball's Slam Dunk for Businesses
Schwab Network · Schwab Network
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Show Notes
Kenge Stevenson, former forward for the Missouri Tigers, talks about the ways businesses will benefit from this spring's basketball tournaments. He expects advertiser revenue to catapult over the coming weeks. Kenge points to the ways money is spent and who gets the profits as millions tune into the sport's highlight tournaments. Schools can reap in hundreds of millions of dollars by the time the final horn is blown.
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