Live launching vs. evergreen funnels: Which is best for your membership site?
Scaling Deep: The Membership & Marketing Podcast · Lisa Princic
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Show Notes
Trying to decide between a live launch or an evergreen funnel for your membership program? 🤔 In this video, I break down the key differences between these two strategies and share which one may be the best fit for you:
✨ Live launching creates a sense of urgency and connection but requires more intensive effort.
✨ Evergreen funnels provide ongoing sign-ups but can be trickier to gauge success. I also share my own experience starting with an evergreen approach before transitioning to live launches.
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