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Transforming Sales: Ethics, Efficiency, and AI with Mike Latch & Gregg Murphy
Season 102 · Episode 7

Transforming Sales: Ethics, Efficiency, and AI with Mike Latch & Gregg Murphy

Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.

July 2, 202423m 1s

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Show Notes

In this Expert Insight Interview, John Golden from Sales POP! talks with "Sales Sucks" authors Mike Latch and Gregg Murphy about overcoming negative sales perceptions. They advocate for ethical sales, a structured process, a coaching culture, and the role of AI in improving sales practices.