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The New Link Building: Why Reviews and Schema Are Your Top AI Ranking Signals with Kevin Roy
Season 121 · Episode 11

The New Link Building: Why Reviews and Schema Are Your Top AI Ranking Signals with Kevin Roy

Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.

October 19, 202522m 27s

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Show Notes

The evolution of search demands a tactical shift from generalized SEO to hyper-specific AI Optimization (AIO). We're moving beyond just keywords and focusing on the structured data AI models consume.

Schema: The AI Translator: Your content is brilliant, but is it legible to an AI? Schema Markup is the language AI uses to understand context. Implementing structured data allows your information to appear in rich results, featured snippets, and—most importantly—in AI-generated answers.