Season 1 · Episode 5
Sales Strategy
Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More. · Sales POP!
March 6, 201926m 40s
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Show Notes
Host John Golden sits down with Craig Lowder to discuss the 8 components of the sales strategy as outlined in his book Smooth Selling Forever: Charting Your Company's Course for Predictable and Sustainable Sales Growth. Craig, the founding member of the Main Spring Sales Group, is a seasoned business veteran with more than 30 years of experience in helping owners of small and mid-size businesses achieve their sales goals.