Season 10 · Episode 5
Sales Opportunity Analysis
Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.
April 30, 201916m 40s
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Show Notes
Salespeople are optimistic by nature. They have to be, in a career where rejection is commonplace. However, it's not always smart to go after every sales opportunity, especially when it's a sale that utilizes a lot of resources. Brian Sullivan, interviewed by John Golden, discusses sales opportunity analysis for enterprise selling.