Season 3 · Episode 7
Growth Marketing
Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.
March 29, 201919m 21s
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Show Notes
Growth marketing is a new way of structuring the marketing team and holding them accountable to increase revenue and company growth. The idea involves the alignment of sales and marketing, as well as coaching and strategizing for higher management. Sujan Patel, interviewed by John Golden, explains growth marketing, how to examine the current playing field, and how to differentiate your company from others.