Season 112 · Episode 6
Creating a Better-for-You Cocktail Brand with Jack Espy
Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.
March 23, 202521m 50s
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Show Notes
Jack Espy didn't plan to start a canned cocktail brand, but when he saw the demand for healthier drinks, Spirited Hive was born. In this episode, he shares insights on entrepreneurship, branding, and building a mission-driven business.
🎯 What you'll learn:
- How consumer trends shape product innovation.
- Why transparency and ingredient quality build trust.
- The role of social connection in branding.
Join us as we dive into the Spirited Hive journey and what's next for this exciting brand!