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Aligning Your Brand and Product Stories - Chris Wallace
Season 30 · Episode 10

Aligning Your Brand and Product Stories - Chris Wallace

Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More. · SalesPOP!

March 18, 202019m 18s

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Show Notes

Have you ever been very excited about a product or service based on the advertising you've seen, only to be extremely disappointed and confused when you actually became a customer? It can be incredibly difficult for the strategies of the boardroom and marketing team to actually be executed on the front lines of customer experience. Chris Wallace, interviewed by John Golden, talks aligning your brand and product stories in this expert sales podcast interview.