SRF 10: Resume's, Business Plans, and Mission Statements Are Kinda Dumb...

Not that I won't, but so far, anyone with a "mission statement" actually written and printed out hasn't truly done anything cool yet... So those must not be that helpful...

Good, good morning everybody. How you doing? Welcome to Sales Funnel Radio.

Welcome to Sales Funnel Radio where you'll learn marketing strategies to grow your online business using today's best internet sales funnels. Now here's you host, Steve Larsen.

Hey what's going on? Actually it's morning time for me. It's about 6:18 in the morning. I actually got here a little bit late. Usually I'm here a little bit early but my mom and sister dropped in from Arizona and we were just talking this morning. Love my mama.

She said something that was really interesting to me though. She goes, "Hey don't kill yourself." She said, "Hey please don't kill yourself."

She got up, my little girls were crying so I got up and got them some milk and got up and got going. I get out here to the office early, about three hours before I need to so that I can work for you guys and record and get some sweet stuff out and make you sweet sales funnels. As I was leaving she stops and she goes, "Hey make sure you don't kill yourself."

I was like, "I appreciate what you're saying and I understand what you're saying but I've been living at this pace for three or four years now."

She goes, "I know, I know, I know, you've been doing it for a while, that's fine.

She goes, "But still make sure you do things for you, make sure you take a break." I said, "Well I want you to know that I really want to make a lot of money in this life."

She goes, "That would be nice." I said, "It would be nice but I'm purposeful about it." I mean it. I want that to happen and I'm doing everything in my life for it to happen. I've sold a lot of sales funnels and I've make good money right, but I want to really crank it up.

She goes, "That would be so nice to make that much and I would like a lot of money too," and I was like, "No you don't get it, unless you say I want to make a lot of money you're not going to, right."

Because everyone that I've talked to and everybody that I've coached and all the people that come to me for help. The people that say, "It would be cool to make that much money one day, ha, ha, ha," and nothing about their pattern changes.

They're not going to make a lot of money. They're not. You won't. You have to actually be willing to tell people, "Yeah I'm doing this and working my butt off so that I can make a lot of money," and I want to do it so I can keep serving people.

That sounds oh really Peter Panny of me or really Robin Hood style right there. Really I just want to be able to go invest in people's businesses and help it grow and help the American economy and stuff like that. I see the Shark Tank guys and I'm like, "Yeah that's totally me, I'm totally going to do that one day." That's all I really want to say. Unless you are serious about it. Unless you're big about it and you say, "Yes I want to go do this and yes I want to make a lot of money and yes I'm going to change my behavior, change what I'm doing," you're not going to make a lot of money. You're not, right.

Right now one of the main reasons I started doing this also is because I have a normal job, and so I wanted you to know that you can still make a crap ton of money on the side, right, that's why I'm three hours before my actual job starts. I'm here early kicking it. Working hard, right, I've been doing this for a long time and it works. All I do is set a clear goal knowing I only have three hours before work starts and I got to go crush it and turn a dollar.

The other thing I wanted you do know is you can do it too but you have to be serious about it. There is a guy ... It stuck out to me a lot. I graduated from BYU Idaho, I got a marketing degree. I remember as one of my last classes this kid, it was a business strategy class and I remember it so clearly and I remember his face because what he said just make me want to spit. I wanted to barf when he said it just ugh.

The guy was sitting near me and he raised his hand and I can't remember what the professor said or whatever. He said ... He raised his hand and he goes, "Yeah, one of the main problems I have, I just have ... Like I know I should probably be an entrepreneur because I just have so many ideas and there's so many things I feel like I should go do and there's all this stuff that I want to get out there and crank out and I just can't stop the ideas from coming."

In my mind I'm like, "Oh my gosh, shut up. Shut up. No one cares about your ideas. I don't care about your ideas. You barely care about your ideas because you're not doing anything about it." Oh man, was it Benjamin Franklin that said, "The value in the idea lies in the using of it." Oh man, I don't care that you have a sweet idea. Nobody cares that you have a good idea. I don't care if you have a good idea if you're listening to this.

Because it's not a good idea unless you've made a dollar with it, right? I share my ideas with everybody, and the whole reason for it is because when you share the idea it becomes more polished and 99.9% of the time no one ever does anything with you idea ever. I think I've had maybe one guy actually go out and do ... Someone who's not already in this game. Someone who's not already working hard and trying to do things in their life. I think I've only ever had one guy who's in that kind of scenario who actually went out and actually tried to do some cool stuff and do some things I was trying.

The other people I have begged. I've sent books to literally. I went back to some of my teachers who are teaching marketing stuff. I don't know if this is a jerk move or whatever, but I sent them some marketing books that told them ... It was a little bit ... It was pretty forward, but I did tell them like look, "I learned more from this book than I did from a lot of the marketing things that you were teaching, just know that, and know that that's the reason why I was hustling like crazy when I was in the middle of your class, and I know you noticed that, right, and ..."

The whole point is you got to hustle. You got to be willing to say, "Yes I want to make a lot of money," and you got to be able to say that to everyone you meet. You have to be able to learn to share your ideas. Your ideas don't mean a thing unless you actually go and do something with them. Share them with everybody. Get people's reactions. That's where the value of it is, right.

It's like when you launch a product. You don't just put a product out there without seeing people ... You know if people are going to buy it. That's suicide right? I learned that the hard way and I'm sure a lot of you guys have also.

Years ago I started making these different ebooks and products and things like that and I just put them out there and no one had heard of it or seen of it ever. Well go figure, no one purchased it for a long time. I had to drive ads hard and things like that. Anyways, all I'm really saying is you got to be purposeful. I know I've said that several times but it's just such a clear lesson to me.

Holy crap, nothing happened in my life until I actually went out and started being purposeful about it and raising my hand to the sky and to the universe and to God and saying, "Look I want it, give it to me please." I am doing everything that would require me to make that kind of money. Sales guys are selling. I'm working and producing. People are fulfilling. I got a business running, right, and I am in the spot where I am mos...