SFR 29: Call Your Own Shot (my 2017 goal...)

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Every year I make a video, publicly announcing my goal. It's actually selfish cause it freaks me out that everyone knows my goal and I push even harder.

Last year, I set (what was to me) a lofty financial goal... and I hit it. This year is another big one and I'm pumped (and scared to death) to announce it...

Welcome to Sales Funnel Radio. Where you will learn marketing strategies to grow your online business. Using today's best internet sales funnels. Now, here's your host. Steve Larsen.

Hey, what's going on everyone? This is Steve Larsen. Well this is the third year I've done it. It is still a newish tradition but I am keeping up with it which is awesome. Every single year, what I do is I go and I create a video publicly saying what my goal is for that year.

It makes me scared and nervous every time I do this, but what's been cool is to go through and look at the last year got ... Wow, I got all this cool stuff done.

You know what I mean? Two years ago when I did this I was like, "Gosh, I'm am going to try my hardest just to make an extra grand every month like that would change my life.

We are struggling where it was super, super hard and we were having a hard time just living, just hitting the basics. Oh my gosh. I know that you have probably felt ... If are watching this video and you follow me at all you've probably have gone through something like this.

If not, you most likely will or someone that you love will. Anyway, you feel challenge like, "Man, I was brand-new married." Well, not then. I'm married five years now. We have two kids a one-year-old and a three-year-old. I remember just thinking like, crap divers are expensive.

I was like, "Man, just an extra grand a month would just change everything for me, right? As I was about to ... It's about three or four years ago actually now, I sold my first stuff online. I went nuts. It's like, "Oh my gosh. This works. This is so crazy." Right?

I just set goals and like, "Okay, I am just going to try to make an extra grand a month." That was three years ago and I didn't hit. It was crazy though so within the second year.

I will put the links down of those other videos down in the description here on YouTube.

Two years ago, 2015. Yeah, 2015. I was like, "Oh my gosh. It would be so awesome if I could make an extra, two grand a month." I didn't hit it but I made someone else like 53 grand. We're using the methods that I use and I was like, "Wait a second." Okay, I think I might be on to this."

I just kept grinding and grinding and grinding. Staying up till like 3:00 AM all the time. Like pushing it so hard, not stopping, barely sleeping, that kind of thing. It's not like I want to live like that but I hadn't figured it out yet. 2016, just this last year, a year ago. I made a goal and I was like this is huge, like I am so scared to actually hit this and I said I'm going to try and make $4000 every month after a passive income stream.

I was like, "That's insane. I'm nuts, I'm crazy. There's no way I am going to be able to get that done," and I hit it. Please understand, I am not trying to be braggy. I am not trying to be weird when I say this stuff but I work my guts off.

I have an amazing wife who allows me to be able to do what I'm doing so that I could hit those kinds of goals.

This is income on the side of my actual job.

I am going to give you guys little accounting for my year real quick and I am going to tell you guys what I did. This last January, I built this funnel for, it was an ROTC. It was for charity and we're doing a charity mud run. It was a 5K, and we are trying to raise money for woman soldiers. Really cool actually. January I built the funnel using click funnels for school thing. February, I got 650 people to sign up for it. It's awesome.

March, we raised $7000 and I just kept building for several other clients. I actually start making a lot of money for other clients that I was pulling in. I was like, "My gosh. Like I am figuring this out. This is cool." April, I got hired by a ClickFunnels and I get to sit right here. It is really cool.

May, I just was trying to keep up with my boss. I was like, "You are a genius. My gosh, I can't handle what it is that you do."

I was, again, I get up. I'd usually stay up till 12 and then get up at five again, I do that everyday.

You kids arrived on that...

I just build up my own thing, right? June, I finish salesfunnelbroker.com and I went and start again subscribers. It was really cool. That's June. Then in July, I started interviewing tons of people for a podcast that I wanted to launch. July, I interviewed like crazy.

August, I actually launched it. The first month, we had 1100 downloads. The second month was 1300. The third month was 6000. It caught like wildfire so thank you to all of you who look into that.

Anyway, that's fast forwarding a little bit so back in August I launched the podcast and I started doing coaching calls and actually charging for that because I am getting so many questions, I couldn't handle all. I was like, I got to zip people out somehow. It kind of sucks but it's the way it works. I got to charge for that, so I started doing coaching calls.

September, that's when I have my first $12,500 week. That was like. "Okay." I remember, I was sitting at a Wendy's and I saw my phone and I was like., "Good crap. What the heck?" I showed my wife and we both just sat there and in silence for a little bit like, "whoa. All right. This is super validating."

I was like, I'm glad my wife was sitting there next to me. All the people who were saying, "No, you can't do it." That works for like five years for that. I knew I could do it, I just was like, "How? How? How?"

That was the struggle for the longest time...

I call it my shut up check. The first time you get paid online or whatever it is you are trying to pursue. "Shut up." Like, "Look, I did. Shut up." Just the shut up check. I learned that from Shawn Terry by the way. Anyway. October, that's when I started having several $1000 days just back-to-back-to-back-to-back. I was like, "Man. That's crazy cool."

It was around the beginning and like middle of summer. Around that time when I started making about a grand a week consistently off of the same few assets that I developed, over and over and over again.

I was blown away about it...

I was like, "Man, this crazy cool stuff." I'm super excited about this. I am hitting my goal. $1000 a week, that's $4000 a month. My goal is $4000 a month, baby, what? I just, I hit to hit the fire for me. I was going nuts. I was like, "This is the coolest thing on the planet."

It was really cool. That's when I started building a lot for other people. I was like, "Man, this is really cool." I started building. I was like, "You know what, this is actually worth a lot of money to businesses. Why am I not charging just a little bit more?"

I started charging 10 grand for these funnels that I wa...