SFR 217: The Least Controversial Path To Becoming An Expert...

I KNOW this is how and why my business blew up so fast. The answer isn't what you think but I was careful to continue this practice each and every week for the last 3 years…

 

Today, I'm gonna teach you the most legitimate path I know to become an expert.

 

There’s a question that’s starting to come up more frequently when I jump on interviews with people, and that question is: “Steve, how do I become an expert?”

 

I believe that if you seek to become an expert, that can sometimes lead to some weird scenarios.

 

Someone taught me once:

 

If you want status, then don't seek it. If you want credit, don't seek it.

 

And that's kinda the formula I follow, I’ll explain more later...

 

However, there is a path that you can follow that’ll shortcut your journey to expert... if you have the right intention.

BECOME AN EXPERT

 

 

I really don't read as many books as I think people think that I do, but there’s something very specific that I do, pretty much every week, which keeps me sharp... and keeps me on my game.

 

In my mind, it’s also the most legitimate path to becoming an expert in whatever you're doing.

 

I'm NOT saying you have to become an expert. You don't! But if you want to, this is how you can fast-track, establish credibility and gain expert status without having to learn, read, study, and deep-dive 24/7.

 

...And it’s why my stuff has blown up so much in the last two years!

COACH STEVE

 

I coach a ton! You probably have no idea how much.

 

Every Friday, I wake up and do two hours of open mic Q&A with the Two Comma Club Coaching group. Specifically, I'm coaching them on their offers and their sales messages.

 

At 11:00 am, I immediately jump on the One Funnel Away Challenge

Where I do almost another hour of coaching.

 

Two Comma Club Coaching is usually for slightly more advanced people whereas the One Funnel away is targeted at newbies.

After that, at 12 pm, I go live with my MLM group (Secret MLM Hacks) where I typically coach a newer person to funnels. Which is fun.  

 

At 1:00 pm, I have about an hours break, and at 2 pm, I go live again to my OfferLab group, and then, sometimes, I'll go back to my FB page and so another open mic

 

Every single Friday is at least five hours of coaching almost non-stop.

 

I’ve spent a lot of time coaching people!

 

It’s one of the ways that I got so good, so fast. Sometimes, when I say that, I think people are like, “Oh, that's cute!”  But, NO!

 

I spend as much time as possible with my customers.

 

GET a coach and BE a coach is how I've advanced so fast! I know that's the reason.

 

YOUR PATH TO SUCCESS

 

So if you're like, “Hey, how do I get better at my craft?” The answer is, you need to spend MORE time teaching your thing. I don't care if you’re in info products, B2B, or retail...

 

Drop every book and just coach people...  and you’ll be guided to what it is that you need to get done.

 

When I first started the Two Comma Club Coaching, I did live open mic Q&A for four hours every single Friday for a year and a half. I was the only coach, with 675 students

 

Do you know how good you get when you coach that often... and when you're answering questions throughout the week too?

 

If you want to get good real fast stop burying your head in a book and just answer people’s questions. Just add value.

 

I don't read that many books... but that's NOT a badge of honor.

 

I read books and I listen to podcasts with the intent to hunt answers. But when I want to get better and more fine-tuned on my craft, I coach!

 

That's the BIG Secret... There’s NO secret!

 

HOW TO ESTABLISH CREDIBILITY

 

l have people come and ask me, “What are the top books you’ve read?” I’m like, “I could tell you that... but at what cost?”

 

If you're reading with the intention to distract yourself from actually spending time with your customers, it's gonna be an issue.

 

It's gonna be a major, major issue.

 

When I feel that I'm starting to lose my edge,  the thing I'll run to is coaching. I'll spend MORE time on ground-level with people who have questions.

 

....And because of that, Russell ‘the man’ has told me many times, “Stephen, you have spent more time with the customer at the ground floor than anyone else.”

 

Guys, that's how I've gotten the edge. That's how I've gotten where I am! I know that's exactly the reason why!

 

So, if you...

 

• Want to get better?

 

• Want to go faster?

 

• Want to add more value?

 

• Want to get known?

 

*ANSWER QUESTIONS* That's it!

 

JUST DO IT

 

Set a time every single week to go live in front of your group. Say, “Hey, I'm here because Steve Larsen told me I should answer more of your questions. What are your questions?”  

 

...Just have people ask their questions.

 

Do you know how easy it is for me to figure out what to sell when I answer a lot of questions? The image comes clear really fast. It's actually faster, and in my mind, more effective than an Ask campaign.<...