"HeySteve!" Show 2 : Aaron Jordan Asks How I Got 53,000 People To An Internet Sales Funnel In 2 Days…

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All right. All right.

This is actually one of the "HeySteve!" segments.

I should maybe get like a different intro or something like that, so it's not the same "Welcome to Sales Funnel Radio", you know. I paid some guy like, I don't know, like ten bucks on Fiverr to do that. I mixed it and everything. He just did the voiceover.

Anyway, this question comes from Aaron Jordan, so I'm just going to put it in here.

"Hey, Stephen. What's up, man? This is Aaron Jordan. First, I just want to start by saying I love your MLM Funnel. It's excellent. It's everything as good as you said it was. I just wanted to ask a quick question. I wanted to know what was the name of the company that you used to send out the million SoloAd emails. All right? This way I could do some test marketing. Talk to you later."

Hey, man. That's a good question. Aaron, thanks so much for chiming in and thanks for talking about the MLM Funnel, too.

That thing is selling like hot cakes.

I'm loving that thing and so is everyone else. It's awesome when you make a product and ... I kind of just made it as a hobby project and then I kind of forgot about it. I was in the middle of college and it was just a fun thing. It turns out it was actually really good.

Hey, so for the SoloAds and if you guys are listening and you don't know what SoloAds are, a SoloAd is ... Let's take this scenario.

Let's say that I have a huge following of people. Right? I have lots of emails on my list, tens of thousands, a thousand, five hundred. It could even be two hundred people on an email list.

You can sell with what's called SoloAd. Now it's illegal for me to give you the contact information of that person but what you can do is you could pay me to put an ad out to my list.

That way, you still get your message out and I follow the law by not giving you all my emails because you don't have permission to take someone else's contact. They didn't opt into you. Right? That's called a SoloAd. You're sending one ad by itself, solo, you know, to an email list.

Typically, it's to an email list. Usually, in the Internet marketing world, when you say SoloAd, it just means the email, usually not to followings, but you can do the other following, the different mediums.

It's funny I actually just mentioned it. I actually use the company called Fiverr and Fiverr is a place ... There's some caveats with Fiverr. Fiverr is like a ... You can go pay people five dollars to go to crazy stuff. I've had people beatbox my name. I've had people beatbox ... I like the rap ones. I think they're funny.

This dude rapped "Happy Mother's Day" to my mom on this video. It's really sweet. It was like five bucks. You can do lots of Internet marketing stuff, also, so pay somebody to do SEO for you. You can buy back links there. It's a little bit more of what we call grayhat in Internet marketing, meaning it can be like dirty traffic.

Sometimes search engines like Google or YouTube or Facebook or whatever can tell that you're buying likes or they can tell that you're ... Like I've gotten ten thousand likes to a video on YouTube in twelve hours. Most of them weren't real, though. It was just to test it, just for fun and then it ended up blowing up because people created a perception.

YouTube saw that and they took off the likes, so I lost some money on that but that's okay.

The only reason I'm telling you that is because it's a caveat. It's a warning for what actually happens when it comes to SoloAds on Fiverr, also. SoloAds are great but you need to know that from Fiverr, they are kind of like the trash traffic. Do you know what I mean?

Not always, maybe there's a couple that are really good. I know what you're talking about. In one of the videos I was talking about, in that five-day free course that comes with the ... You can white label for yourself with the online funnel. I sent a hundred and seventeen million emails in forty-eight hours.

Here's why it's trash traffic. We got fifty-three thousand people to visit our site in two days. It was fifty-two thousand, four hundred eighty-eight or something like that. A hundred and seventeen million emails go out and only fifty-three thousand of the hundred and seventeen million actually showed up. That's why it's trash traffic because it's kind of garbage.

I buy SoloAds from a whole bunch of people at the same time just because I don't know. Some of them might be crap. From that fifty-three thousand, only a hundred bought and got on our pre-buy list. Now we only paid a hundred dollars for that so we got a hundred people to sign up for a hundred dollars, basically. Fifty-three thousand people jumped on.

I could retarget those people. If you don't know what retargeting is, you can just look it up. It's meaning I follow you around on the Internet with my ad and it looks like I've been there all along. It kind of can pull people back into your funnel. Retargeting is like remarketing to people who have already seen you stuff so you don't lose them. That's basically how it works.

I would go to Fiverr and I would look up a guy name Travis Sago and I would use his email format, mixed with Russell Brunson's email format. He writes what I call short style. Keep it a very brief email.

Most of them don't let you add images anyway. It's going to be plain text. Say in there like, "Hey, look!" Use a really catchy headline or subject line, something that is just loaded with curiosity. The whole point of the email is to not answer any questions. It's to keep curiosity on the line. If you look at a lot of commercials or movie previews.

A lot of times, they do not tell you what the movie is about or they don't tell you what the product actually is. All they do is tell you what it's not. That's kind of what you want to do in a SoloAd. "I'm doing x, y and z without this, this and this." Do you know what I mean? "I gained a six pack without doing any situps." Or "How to gain a six pack without doing any situps." That might be a pretty catchy headline for a SoloAd for someone who has a following in the workout space, obviously. Right?

You might open up the email and say something like "I don't have to do any situps. Actually, I'm still eating carbs. I actually love eating hamburgers. That's my go-to meal every single lunch every single day. Click here to find out more."

You didn't tell them what it actually is. You just told them what it's not and I've found that that actually really works quite well to drive people in. Now one caveat with this also is that you should probably set up your own tracking.

If you go to salesfunnelbroker.com/resources, I think I have a ... I'm going to fill it in for you. She says no, but I think there might be a free trial with a company called ClickMeter, if you use that link on that page.

ClickMeter is cool because through that link, they'll give you a thousand tracks every single month for free. What's kind of cool is I'll use them and I'll take whatever link I want them to go to, so if it's a landing page and it's a produc...