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Klaviyo Filed Their S-1 and Gross Revenue Retention Formula

Klaviyo Filed Their S-1 and Gross Revenue Retention Formula

SaaS Metrics School

August 29, 20233m 0s

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Show Notes

In episode #47, I dive into Klaviyo’s gross revenue retention (GRR) formula. Wait! What? That definition does not look standard.

- The standard GRR formula

- Klaviyo’s GRR formula

- 2 big takeaways

Blog post on gross revenue retention: https://www.thesaascfo.com/how-to-calculate-gross-dollar-retention/

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