SaaS Interviews with CEOs, Startups, Founders

Karan Chaudhry, a serial entrepreneur and co-founder and CPO of Comnplus, a company building advanced machine learning based personalization and recommendation engine focused on online digital content industry. He received his MS from Stanford University and is an active mentor and advisor at StartX, advising entrepreneurs on topics like fundraising, team building, data product management and product marketing. Prior to Comnplus, Karan was the co-founder and CEO of DropThought, a machine learning based instant feedback and text platform for voice over applications. Listen as Karan explains how DropThought was acquired last year and how he started Comnplus. Famous Five: Favorite Book? – Steve Jobs What CEO do you follow? – Elon Musk Favorite online tool? — Asana Do you get 8 hours of sleep?— No If you could let your 20-year old self know one thing, what would it be? – "Take risk. Failures are highly over-rated. It just makes us stronger" Time Stamped Show Notes: 01:44 – Nathan introduces Karan to the show 02:35 – DropThought was acquired last year 02:43 – DropThought is doing feedback-based analytics 02:58 – Karan raised a couple of rounds for DropThought 03:10 – DropThought was acquired by Bahwan CyberTek 03:22 – Karan was in the process of fundraising for DropThought when Bahwan CyberTek approached him 03:50 – There were other companies who want to acquire DropThought 04:33 – Valuation of DropThought 05:24 – Team size for DropThought is 15-20 05:35 – Comnplus is taking the machine analytic context to the content industry 05:50 – Companies find it difficult to recommend similar content to their customers 06:30 – Comnplus is only 3-4 months old 06:42 – TVF funded Karan $ 500,000 to start Comnplus 07:09 – Comnplus is creating clusters of users with similar habits for TVF 07:28 – Comnplus handles marketing and contact targeted users 07:48 – Comnplus reaches out to users with customize recommendations 08:35 – Comnplus market is the large content providers 08:58 – Comnplus price point 09:15 – Comnplus is currently bootstrapped 09:50 – Comnplus has a small but qualified team 10:35 – Karan is willing to spend 50-70% of revenue for customer acquisition 11:35 – Target RPU is $ 500,000 12:15 – Comnplus is currently not fundraising and TVF as their only client 12:43 – Biggest competitors are Rich Relevance and Gravity R&D 13:48 – Get in touch with Karan through his email 15:28 – The Famous Five 3 Key Points: Find the right people and they will acquire your business. It's about quality and not quantity. You can never "lose". Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments. Drip – Nathan uses Drip's email automation platform and visual campaign builder to build his sales funnel. [email protected] – Karan's email address Show Notes provided by Mallard Creatives

Shawn Porat, founder of Scorely, Judgment Marketplace and Fortune Cookie Advertising. He's a VP at Mark Echo Enterprise and a contributor to Forbes, Time, and Money Magazine among others. Famous Five: Favorite Book? – N/A What CEO do you follow? – Elon Musk Favorite online tool? — N/A Do you get 8 hours of sleep?— Never If you could let your 20-year old self know one thing, what would it be? – "Work with others and meet as many entrepreneurs as you can" Time Stamped Show Notes: 01:53 – Nathan introduces Shawn to the show 02:17 – Scorely is a business credit bureau 02:23 – Started 6 months ago 02:35 – Shawn is trying to get more small businesses in the platform for free 02:53 – Subscription plans 03:15 – Scorely is currently on pre-revenue and will launch in 3 weeks 03:25 – 10,300 people in their launch list 03:48 – The idea of Scorely started 3 months ago 03:54 – They've partnered with different government agencies and businesses 04:25 – The chamber of commerce 04:30 – The members have been informed they can get access to business reports through email blast 05:11 – Scorely is the first in the industry 05:25 – Scorely charges between $ 120 to $ 200 per report 06:04 – Scorely focuses on small businesses 06:10 – Recovery of Judgement's credit report 07:25 – Some companies charges small businesses too much for credit reports 07:45 – They are now free as they want more small businesses to learn about Scorely 08:06 – Small businesses want credit reports because of a lot of reasons 08:08 – Small businesses need loans 09:00 – Scorely can recommend small businesses to banks 09:15 – Goal is to get a loan with the smallest interest 09:30 – Shawn telling Nathan how Scorely works in Nathan's business scenario 10:28 – Shawn gets 1% - 5% from the loans 10:52 – Number of business loans made yearly in the USA 11:45 – Shawn is still learning a lot 12:20 – Judgment Marketplace 13:48 – Scorely raised $ 250,000 14:05 – Team size 14:30 – Toptal as a freelancing site for developers 15:48 – Connect with Shawn through his website 18:00 – The Famous Five 3 Key Points: You can't do everything alone. Bring your ideas to life. Make a good action plan in starting a business. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments. Drip – Nathan uses Drip's email automation platform and visual campaign builder to build his sales funnel. ShawnPorat.com – Shawn's website Show Notes provided by Mallard Creatives

Bill Lyons, a successful real estate entrepreneur. He is the founder and CEO of Revestor.com. Revestor is in the business of helping real estate investors find profitable properties to rent out as short and long term rentals. He also helps identify properties for quick profits. Famous Five: Favorite Book? – Slash What CEO do you follow? – Tony Robbins Favorite online tool? — Rapportive Do you get 8 hours of sleep?— Yes If you could let your 20-year old self know one thing, what would it be? – "That when you get to your 30's, a week is like a day, a month is like a week and year is like a month and slow down. Do what you can today" Time Stamped Show Notes: 01:48 – Nathan introduces Bill to the show 02:27 – Revestor started in 2012 02:37 – Revestor is now focused short-term Airbnb properties 03:08 – Bill is asking $ 250,000 for 10% in short-term properties 04:10 – Bill was in Shark Tank in November 2012 04:25 – Bill got 15,000 users but never got over 1,000 paid users 04:38 – Bill can't raise money after the show 05:02 – In 2013, Bill started a mortgage company 05:06 – In 2014, Bill did $ 500,000 in revenue 05:10 – In 2015, Bill did $ 1.7 million in revenue 05:14 – 2016, Bill is about to hit $ 5.5 million in revenue 05:34 – Bill has been investing for the past few months in Revestor 05:58 – Revestor did 0 revenue in 2016 06:10 – The subscription plans were not working so they refunded them 06:24 – Bill built a better platform to invest in Airbnb 06:33 – Revestor re-launches on November 1st of 2016 07:10 – Customers can see daily rent data in the website of Revestor 07:20 – Revestor's main data source 07:34 – Revestor is paying $ 6,000 a month for the API 08:25 – The properties in Revestor are for sale 08:35 – The website will show you how you will earn when you purchase a property 09:22 – Users can enter their own interest rate in the website 10:00 – Revestor is pulling data from resources to come up with average daily rent 10:40 – "You're not going to get a good cash flow in San Diego on a long term basis" 11:18 – They are working with a PR company 11:38 – Mortgage is Bill's passion 12:13 – Email list is 30,000 13:40 – Connect with Bill through his Instagram and website 15:20 – The Famous Five 3 Key Points: Learn from your experiences. Don't let other people predict your business. Start from where you're good at. Things are far easier when you already know what to do. Do what you can today. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments. Drip – Nathan uses Drip's email automation platform and visual campaign builder to build his sales funnel. @bill_lyons – Bill's Instagram account Revestor.com– Bill's website Show Notes provided by Mallard Creatives

Craig Ballantyne, a productivity and a success transformation coach and the author of The Perfect Day Formula: How to Own the Day and Control Your Life. He's been a contributor to men's health magazines since 2000 and in 2001, he created a home popular work out program, Turbulence Training. Listen as Craig tells us how he overcome his anxieties using the 5 pillars of transformation and how he managed to make his users stay. Famous Five: Favorite Book? – Rockefellar Habits What CEO do you follow? – Matt Smith Favorite online tool? — N/A Do you get 8 hours of sleep?— No If you could let your 20-year old self know one thing, what would it be? – "I should stop drinking before I'm 30 years old" Time Stamped Show Notes: 01:54 – Nathan introduces Craig to the show 02:43 – Craig uses the 5 pillars of success 03:06 – Craig started in the fitness industry in 1999 and he started selling Turbulence Training online 03:19 – In 2011, Craig bought the business, Early to Rise, a success wealth building newsletter 03:31 – They have 100,000 email list for Early to Rise and 120,000 for fitness 03:38 – Early to Rise did $ 6 million in 2015 04:27 – The Perfect Day Formula is their best-seller 04:45 – They have Early to rise University where online courses are 05:00 – PerfectDayFormula.com 05:05 – It was launched in January 2016 05:18 – 35,000 purchases at the moment 05:21 – They have their email list, affiliate email and Facebook ads for marketing 05:30 – Price point is $ 200 05:46 – Only a small portion of customers came from the affiliate email 06:00 – Customers receive a box full of materials when they purchase 06:31 – The cost of produce is $ 21 07:02 – They are not making a lot from paid advertising 07:43 – Craig is finding a way to send traffic on Facebook to an offer that works to prevent crashed after the launch 08:30 – $ 100,000 MRR mostly from the fitness stuff 08:35 - $ 7 price point on monthly fee 09:12 – People stick with them for at least 3 months 10:44 – People want results 11:26 – The usage pay wall 12:20 – What the user will get from the course 12:23 – There's a template to change your bad habits 12:40 – They will help the user create a vision 12:50 – One of the pillars is plan and prepare 13:25 – Craig has a video of walkthrough on what they can get in the kit 13:56 – Goal in 2016 14:11 – Tools that Craig uses for his website 14:30 – Tools that Craig uses to run his business 14:43 – Team size 14:59 – Follow Craig on Twitter and LinkedIn 17:00 – The Famous Five 3 Key Points: Show people results. Show them how to consume a product to get the results. Having an email list of the target market can boost your revenue tremendously. Be healthy. Cliché as it sounds, health is wealth. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments. Drip – Nathan uses Drip's email automation platform and visual campaign builder to build his sales funnel. @Craigballantyne – Craig's Twitter handle LinkedIn – Craig's LinkedIn account Show Notes provided by Mallard Creatives

Ben Nye. Ben joined Bain Capital Ventures in 2004 and leads their infrastructure software team. Listen as Ben talks about how he became Turbonomic's CEO and how they got to Series D. Famous Five: Favorite Book? – Steve Jobs Book What CEO do you follow? – Jeff Bezos Favorite online tool? — LinkedIn Do you get 8 hours of sleep?— No If you could let your 20-year old self know one thing, what would it be? – "I wish I knew about the power of equity" Time Stamped Show Notes: 01:34 – Nathan introduces Ben to the show 02:00 – Ben joined Bain Capital Ventures in 2004 02:15 – Capitalized Turbonomic as an investor in 2009 and first delivery of product in GA in 2010 02:30 – Joined the company full-time in 2013 02:40 – Bain Capital Ventures is a sector focus 02:55 – They want something with a prepared mind 03:17 – They cover multiple sectors 03:38 – Total capital raised 03:59 – Ben is the lead investor at Bain Capital Ventures for Turbonomic 04:17 – There was 3 CEO in Turbonomic 04:46 – There was an issue between the founder and the CEO that was hired 04:58 – The board made a decision, making Ben the CEO 06:15 – Passive equity in the company 06:22 – They kept the best people 06:42 – The company has to retire passive shares and it is covered by investors right agreement 07:00 – They have bought people's equity, who left the company 07:15 – Turbonomic is a soft managing self-organizing control system 07:40 – They have the capability to provide enhance performance for high workloads 08:15 – They have on-premises and off- premises sectors 08:30 – In on-premises, there is per socket and per core based pricing 08:35 – In off-premises, there are no sockets so you work virtually in public cloud 08:55 – They are not SaaS, but users can purchase on term basis 09:20 – Some users request how to acquire the software 09:35 - They measure the environment based on sockets and core count 09:52 – 91% of the customers have a 3-month full payback 10:19 – Ben offers a scenario how the model works 11:34 – At Bain Capital Ventures, they research the companies and pick which they think will win 12:53 – The startups competing in the market 13:15 – In Turbonomic, there are 16,000 CIO who invested in them 13:28 – They have 400 employees 14:00 – Revenue growth in 2016 14:36 – In November of 2014, they did a $ 50 million series-d 15:35 – Going to series-d will depend on the nature of the company 15:41 – Ben's company is an intellectual property strategy company 16:30 – Connect with Ben through his website and join Green Circle Community 18:30 – The Famous Five 3 Key Points: People can voluntarily sell their equity when the leave a company. Getting to series-d will depend on the nature of the company. Know your market. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Drip – Nathan uses Drip's email automation platform and visual campaign builder to build his sales funnel. Turbonomic.com – Ben's website Green Circle Community – Ben's online community Show Notes provided by Mallard Creatives

Amit Shanbhag, co-founder of RocketReach.co, a company that allows users to lookup email addresses, phones, social links, etc. for over 250 million professionals worldwide. Amit bootstrapped to RocketReach from zero to over a hundred thousand customers including Apple, Google, and Morgan Stanley to name a few. He has more than a dozen patents and started his professional life writing code for geo-stationary satellites. He loves open water swimming, watching cricket, and spending time with his 4-year old son. Famous Five: Favorite Book? – N/A What CEO do you follow? – Marissa Mayer Favorite online tool? — Google Drive Do you get 8 hours of sleep?— No If you could let your 20-year old self know one thing, what would it be? – "Live the moment and enjoy what you have" Time Stamped Show Notes: 01:53 – Nathan introduces Amit to the show 02:33 – RocketReach is a sales management tool 02:54 – RocketReach was founded in 2015 03:03 – Amit and his co-founder used to work for a SaaS business 03:15 – They tried to get information from www.data.com for user acquisition 03:25 – They realized that the data is 85% inaccurate 03:31 – They tried different tools 04:25 – Team size 04:40 – Completely bootstrapped 04:51 – They tried to raise a small round 05:18 – Went to institution investors 05:27 – The terms were not profitable 05:40 – Amit stopped fund-raising after 6 months 05:58 – They had 10,000 customers in March 06:40 – Companies that are the competition 07:35 – RocketReach is SaaS and has monthly subscription 07:40 – Plans are $ 49, $ 99 and $ 299 07:46 – Salespeople and recruiters are the biggest user base 08:30 – Most of the users are from the $ 99 plan 09:10 – MRR 09:40 – They were doing a lot of outbound in January 10:04 – Most of their users now are from SEO 11:18 – Customers who buy access to RocketReach API 11:38 – They are considered as competition 12:29 – First year revenue 12:45 – Total of $ 15 from October 2015 to December 2015 13:02 – March 2016 is when the growth started 13:40 – Did a deal with 500 startups companies 14:40 – Gross monthly churn 16:40 – Lifetime value 17:17 – Company expenses 18:09 – The quality of data that RocketReach has sets them apart from their competitors 18:30 – Comparison of RocketReach and Email Hunter 19:50 – Goal for 2016 20:53 – Decent offer in the SaaS space 21:15 – 2-digit percentage average monthly customer growth 22:15 – Connect with Amit through his website and Twitter 24:00 – The Famous Five 3 Key Points: First year revenue is not always what you're expecting. Improve your product to the point it makes your competitors, your customers. Live for the moment and enjoy what you have. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Drip – Nathan uses Drip's email automation platform and visual campaign builder to build his sales funnel. RocketReach.co – Amit's website @RocketReachco – Amit's Twitter handle Show Notes provided by Mallard Creatives

Hal Elrod, a husband, father ,and the best-selling author of 8 books including one of the best self-published book of all time, The Miracle Morning, which sold over 200,000 copies and has been translated into 21 languages. He is an entrepreneur and international keynote speaker, podcaster, and co-creator of best blueprint ever life experience. Listen as Hal talks about his life after a car crash and how it paved his future. Famous Five: Favorite Book? – Love is the Killer App What CEO do you follow? – Jeff Hoffman Favorite online tool? — Five Minute Journal iOS App Do you get 8 hours of sleep?— No If you could let your 20-year old self know one thing, what would it be? – "Have patience" Time Stamped Show Notes: 01:53 – Nathan introduces Hal to the show 02:30 – The Miracle Morning now has 240,00 copies sold 02:40 – It was published in 2012 03:00 – When Hal was 20, he was the top sales agent for a kitchen knife company 03:25 – Hal was in car accident on his way home and broke 11 bones 03:36 – Hal was pronounced dead for 6 minutes and in a coma for 6 days 04:00 – Three months after the crash, Hal was told by the doctor the unexplainable – that he can walk again 04:45 – Some people go through traumatic experiences to learn a lesson and share it to other people 05:11 – "Don't make the same mistakes. Learn from other people's action and learn from it" 05:28 – "Accept all things that you can't change while you focus on what you can" 06:26 – Hal's sister died when he was 8 years old 06:46 – After a few months, Hal's mother created a support group to help parents cope with a child loss 06:55 – You can use adversity. Turn it into an advantage by finding a way to make it benefit other people 07:30 – Hal conditions himself for the 5-minute rule 07:58 – Why is The Miracle Morning, the best self-published book 08:02 – It changes behavior 08:40 – It adds value to your life and changes your daily life 09:43 – Ask yourself "how can I take this and turn into a daily ritual" 10:47 – Give the readers a quick win 11:30 – The 30-day challenge in the book 12:15 – Hal is coaching people to get an accountability partner 13:30 – Hal thought he could go to a traditional publisher 13:43 – The Miracle Morning is not a title. It is the practice that Hal made in his life since 2008 14:32 – Hal learned that self-publishing for authors is (99% of the time) the way to go 15:09 – Hal had an email list for publishing 15:54 – Hal sold 7000 copies in the first month 16:53 – Hal is averaging 10,000 copies every month 17:12 – Hal is charging $ 25,000 (+ travel) for speaking events 17:36 – Hal did an audiobook and it was worth-it 17:45 – Hal had no ghost writers and co-author 17:51 – Hal didn't spend on advertising for the first 3 months 17:59 – Hal got his first 100 sales through pre-selling to his personal network with additional offers 19:45 – The sales of the other books of Hal is only a fraction of his original 20:15 – Get in touch with Hal through his website and Twitter 22:25 – The Famous Five 3 Key Points: Don't make the same mistakes. Learn from other people's actions. Self-publishing is the way to go. You can turn adversity into advantage. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. @halelrod – Hal's Twitter handle MiracleMorning.com – Hal's website Show Notes provided by Mallard Creatives

Steli Efti, CEO and founder of Close.io. Listen as Steli talks about how he uses sales and communication to his company's advantage and why he won't disclose their churn rate—his answer WILL surprise you. Famous Five: Favorite Book? – The Paypal Wars What CEO do you follow? – N/A Favorite online tool? — Evernote Do you get 8 hours of sleep?— Yes If you could let your 20-year old self know one thing, what would it be? – "I wish I knew how to manage my own emotions and focus on consistency" Time Stamped Show Notes: 01:23 – Nathan introduces Steli to the show 01:52 – Steli's entrepreneurial power is in sales and communication 02:02 – Close.io is Steli's biggest success 02:15 – There are less than 20 people in the team 02:21 – Steli is competing with massive organizations 02:40 – They launched their first product in 2013 02:56 – First year revenue is $ 200,000 03:10 – They started as a services business 04:08 – There's a common pattern with SaaS companies building product 04:45 – Close.io is a CRM 04:55 – Focused on inside sales team 05:12 – Paid monthly 05:26 – RPU 05:58 – The average per month is $ 400 to $ 500 07:01 – Total number of customers is between 500 and 5000 07:54 – They are self-funded but they did raised for the business 08:45 – CAP table 09:29 – Raised a little after graduating 10.08 – They raised $ 1 million 10:32 – They are not currently in any acquisition talks and not raising capital 11:09 – They have all the funds they need 11:35 – There are 2 co-founders 12:00 – Monthly gross churn is horrible 12:26 – "Every customer we are losing is a tragedy" 12:50 – They don't share churn numbers 13:11 – Their sales tactics 13:41 – When they launched Close.io, it doesn't have any record in it 14:15 – People will buy the product even if it's not sufficient 14:54 – They are now doing a ton of blog posts, public speaking, etc 16:20 – Consistently improve your product 17:22 – Fully-weighted CAC 17:55 – "The most important thing in trying new channels is to determine what a success and failure look like" 19:30 – Steli won't accept sample acquisition offer 21:00 – Connect with Steli through his blog and Twitter 22:30 – Steli's podcast has thousands of followers 23:30 – The Famous Five 3 Key Points: If you have the solution to your customer's problem, they will stay longer. Plan your failure scenarios. Know what to do when you succeed AND fail. Every business is different. The value of your business is determined by what the market is willing to pay for it, and what you're able to create in terms of market demand. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Blog.close.io – Steli's blog site @Steli – Steli's Twitter handle Show Notes provided by Mallard Creatives

Chris Koerner, founder and CEO of LCDcycle – a company that recycles broken iPhone screens and supplies wireless repair shop with wholesale electronic parts. Aside from being a motivational speaker and winner of the Entrepreneur of the Year award, Chris is a guy who appreciates the haters. Famous Five: Favorite Book? – Delivering Happiness What CEO do you follow? – Elon Musk Favorite online tool? — Flipboard Do you get 8 hours of sleep?— I try but I don't If you could let your 20 year old self know one thing, what would it be? – "Tell myself to appreciate the haters" Time Stamped Show Notes: 01:46 – Nathan introduces Chris to the show 02:31 – LCDcycle was founded in 2013 02:43 – Chris opened a smartphone repair shop in college in 2010 02:51 – Sold it for $ 30,000 03:50 – They started in Alabama 04:10 – They got more customers in the Texas market 04:45 – The supply parts to repair shop 04:58 – First year revenue 05:08 – Did $ 2.1 million for the first full year 05:13 – For 2014, they did $ 4.8 million and $ 8.8 million in 2015 05:36 – They are doing cold-calling to get customers 05:57 – Uses a lead generation tool to scrape the repair shops details 06:25 – Gross margin average is 31% 06:55 – Team size is 12 07:08 – They are self-funded 07:31 – Started with $ 30,000 07:41 – Chris asked his family and friends for a loan 08:16 – Total volume of parts shipped 08:27 – About million parts 08:45 – Most of their shipments are iPhone screens 08:53 – Average price point for the shops 09:17 – Spending $ 23 for raw material 10:15 – 8% net margin 10:30 – Supplies are coming from China 10:49 – LCDcycle sells new screens and buying the broken screens from the repair shops 11:05- Broken screens are being sent to China 11:27 – Their revenue is shrinking this year to $ 6.5 million 11:41 – There's a shortage in supplies last year so there was a spike in sales 12:25 – They're supplying to 700-800 unique shops 12:36 – Reorder rate 13:45 – Chris raised money last year 14:21 – Chris would sell to a bigger company 15:20 – Connect with Chris through his Facebook 17:30 – The Famous Five 3 Key Points: You have a good chance of developing a great company—you just need to be willing to navigate through the failures. Believe in yourself. Expansion—even in the face of risk—is worth it. Always appreciate the haters. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Facebook – Chris' personal Facebook account. Show Notes provided by Mallard Creatives

Will Mayo, founder of SpokenLayer. Being dyslexic led Will to find an alternative to written text and he thought of an audio solution. Listen ad Will talks about how SpokenLayer changes mainstream reading and how it helped him personally. Famous Five: Favorite Book? – The E-Myth What CEO do you follow? – Elon Musk Favorite online tool? — Streak Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – "Just keep trying and you'll figure it out" Time Stamped Show Notes: 01:13 – Nathan introduces Will to the show 02:05 – How is a podcast different from SpokenLayer 02:28 – "Spoken edition is a different interpretation of what audio can be" 02:44 – It caters to listeners first then letting them choose the experience 02:53 – Working for about 30 properties 03:13 – SpokenLayer distributes articles for Playboy 04:10 – Different publishers work in different ways 04:15 – Some publishers would pay to have a spoken edition 04:27 – SpokenLayer help publishers sell advertising and sponsorship 04:50 – "In the long term, the growth of ad revenue will be the largest component of a business but it takes a while" 05:05 – They make more revenue from the SaaS side 05:15 – The other side of the business works with non-media clients 05:50 – The pay depends on volume of content 07:05 – SpokenLayer started as an iPhone app in 2012 07:17 – They didn't pursue the app idea 07:35 – They did Angel finance and tapped family 07:50 – Price rounds and notes 08:08 – Raised over a bit of $ 2 million for the past 6 years 08:20 – Expenses for the team and the studio 08:37 – Technology and infrastructure fund the SpokenLayer 08:52 – Handling 40 or 50 clients at the moment 09:16 – Getting customers through inbound 09:25 – They're getting more requests than they can handle 09:55 – Focused on English and other local languages 10:27 – Focused on clients that has over 10 million audiences 11:25 – Content analyzing 11:35 – Not all content is worth voicing 12:00 – "There are great content and great stories that people want to consume" 12:06 – Example of phenomenal contents and stories 12:19 – "Anything that is written as a first person is a personal story destined to be an editorial or an opinion" 13:05 – There are different types of distribution 13:30 – Some people use different platform to consume the audio 13:50 – They've been working with Time, Reuters, and ZY to name a few 14:24 – Some of the team members are based in Manhattan 14:40 – 10 full time 14:50 – Raised capital 15:03 – The core team is interested in raising capital 15:20 – Their another product Audio 16:06 – How much do you want to raise? 16:25 – "Somewhere between third or half of the round" 17:05 – Connect with Will through his website and Facebook 18:17 – The Famous Five 3 Key Points: Disabilities can turn your life around—it all depends on your attitude and ingenuity. Not all content is destined to be vocalized. Keep trying until you figure it out…whatever that it may be. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. SpokenLayer.com -Will's business website Facebook – Will's business Facebook account Show Notes provided by Mallard Creatives

Mike Chapman, an author, speaker and subject-matter expert for both healthcare and insurance matters. Listen as Mike talks about helping self-employed and small business owners take control of their health. Famous Five: Favorite Book? – Approach What CEO do you follow? – N/A Favorite online tool? — Acuity Do you get 8 hours of sleep?— No If you could let your 20-year old self know one thing, what would it be? – "Make the leap—start a business earlier." Time Stamped Show Notes: 01:40 – Nathan introduces Mike to the show 02:10 – Why people should listen to Mike? 02:25 – "There are so many basic things that people can do that will save money and provide better options for healthcare" 02:37 – Mike is a consultant for small businesses and individuals. He's also a broker 03:13 – Total revenue in 2015 is under $ 1 million 03:38 – Sometimes, Mike will hire people, depending on the season 04:04 – Average annual net profit 04:45 – Mike has been in the business for 15 years 04:54 – First year revenue 05:20 – Mike is a marketing guy 05:34 – Mike used to do SEO for insurance 06:13 – Goal for 2016 revenue 06:36 – How Mike gets paid 07:01 – Mike gets paid directly from his recommendation 07:43 – Mike recommends Nathan alternatives for healthcare providers 07:54 – Consider a small group plan or business plan 08:24 – A short term plan can get coverage for you 08:50 – Why do you get penalize for not having health plan? 08:53 – Part of Obamacare 10:02 – Mike would get 3% - 6% per plan 10:47 – September expenses 11:00 – Marketing expenses 11:30 – Mike had signed-up hundreds to thousands of people 11:40 – Mike is based in Texas 11:58 – Mike does speaking to increase his network 12:03 – Email and web marketing 12:20 – Mike has about 6,000 subscribers 12:40 – Connect with Mike through his Facebook and website 14:50 – The Famous Five 3 Key Points: You can save money and have better healthcare—it just takes planning and discipline. Entrepreneurship is the avenue to fulfilment. You can hit two birds with one stone – maximize your resources and network. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Facebook – Mike's Facebook account TheMedicalInsuranceExchange.com – Mike's website Show Notes provided by Mallard Creatives

George Bandarian II, CEO and President of AMI – The Paperless Company. He has a mission of eliminating paper and a vision for simplifying work for companies such as SpaceX, Walt Disney, MBC Universal, schools and colleges. Listen as George explains their unique culture and what he and his team are working on to disrupt the document management industry. Famous Five: Favorite Book? – Bold What CEO do you follow? – Elon Musk Favorite online tool? — Headspace and Calm Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – "Fail fast, fail often, and fail forward" Time Stamped Show Notes: 01:10 – Nathan introduces George to the show 01:58 – "In this day and age, there shouldn't be any paper documents" 02:20 – It is senseless to route documents from desk to desk 02:43 – They automate business processes and digitize the paperwork 03:28 – The price will depend on what the client wants them to do 03:40 – Provide full-service solution 04:22 – "It feels like we're handing them a new car key" 04:38 – They're an agency 04:50 – Product range is from $ 10,000 to $ 400,000 05:35 – Number of unique customers 05:50 – Team size is 25 05:59 – It should be 40 by the end of 2016 06:05 – The breakdown of work 06:20 – They have BPO service who does organic services 06:47 – Are you trying to build robots? 07:10 – George's father founded the company in 1968 07:28 – When George's father passes, his mother took the business over 07:36 – George went to ULC and finished early 08:10 – They started as micro-fund company but have gone through iterations 08:23 – First year revenue in '68 08:33 – 2015 revenue 08:42 – They might end at $ 2.5 million this year 09:08 – George's passion is in software and SaaS companies 09:21 – Some companies got bloated and expensive 09:43 – "We think that it is always a good time to think what customers really care about" 09:54 – They have a 45-day implementation guarantee 09:58 – Their number one core value is "follow the light" 10:50 – Working life as a bootstrapped business 11:08 – They've been profitable for decades and never had to raise funds 11:25 – Help people achieve breakthroughs 11:46 – Connect with George through his email at [email protected] 12:47 – George's focus on the business 13:25 – The Famous Five 3 Key Points: Go with your passion. Fail fast, fail often, and fail forward Technology is always changing—adapt to the change and stay ahead of the curve. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. [email protected] – George's email address Show Notes provided by Mallard Creatives

Kim Garst, CEO of Boomsocial. She's also best Selling author of Will the Real You Please Stand Up, Show Up, Be Authentic and Prosper in Social Media. She's internationally recognized and regularly contributes to www.Entrepreneur.com Famous Five: Favorite Book? – Lean In What CEO do you follow? – Sheryl Sandberg Favorite online tool? — Slack, Canva and Buzzsomo Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "I would tell myself to become an entrepreneur" Time Stamped Show Notes: 01:40 – Nathan introduces Kim to the show 02:57 – Kim was earning $ 3,000 per month 03:32 – As of the moment, they are generating $ 56,494 a month 03:50 – Kim asked her staff about the numbers before the interview 04:17 – www.KimGarst.com – where her new product is 04:43 – Focus on how you can truly make money from social media 05:20 – Kim runs a 3-lane, 3-stage sales funnel 05:28 – 3 different premiums 06:10 – Starts with a free offer then a mini course 06:50 – In just an hour, they can learn something and implement it in their business 07:24 – "We try to over deliver and give great content" 07:58 – About 11.2% of the people who take the free offer took the $ 9 upsell 08:07 – 70% take the free trial directly and the 30% will eventually take the 3-stage series 08:45 – Three landing pages and their conversions 09:57 – Kim explaining the process of landing pages conversion 10:03 – People don't immediately go to the $ 1 trial, they download the premium first 10:09 – First upsell is the mini-course 12:44 – The landing page that converts 40% 13:50 – 10% take the membership trial 15:00 – 30% monthly churn 15:15 – Customer value is $ 263 15:22 – Customer acquisition cost 15:25 – ROI 15:30 – Spent on Facebook ads 15:55 – 18% of profit is organic 16:16 – You can get traffic for free from social media 16:38 – Been using Facebook ads for quite a few months 17:00 – Average opening cut-through rate 17:12 – Open rate used to be 18-20% but right now it is 15-17% 17:25 – "I'm always wanting more" 18:20 – 2015 Boomsocial's total revenue 19:30 – Connect with Kim through her website and Boomsocial.com 21:40 – The Famous Five 3 Key Points: People will come back to you if you have good content. Increasing traffic through organic campaigns is free and effective. Don't be content—always find ways to improve. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Boomsocial.com – Kim's business website KimGarst.com – Kim's personal website Show Notes provided by Mallard Creatives

Tommy Gibbons, a former employee of both Goldman Sachs and Fundera. Listen to learn how Tommy met his Princeton bosses, and how he used those connections to get into Piper. Famous Five: Favorite Book? – N/A What CEO do you follow? – Mark Pavlyukovskyy – his boss Favorite online tool? — Zapier Do you get 8 hours of sleep?— Yes If you could let your 20-year-old self, know one thing, what would it be? – "I wish I knew how I could" Time Stamped Show Notes: 01:10 – Nathan introduces Tommy to the show 01:41 – Piper is a guide for kids ages 8 – 12 to build their first computer 02:02 – Apple's co-founder review on Piper 02:16 – Piper has more than 4,000 customers since launching last year 02:28 – Looking into subscription plans in the future 02:45 – Piper was launched in Kickstarter in June 2015 03:10 – Sold their first product in December 2015 03:20 – They had craigslist posters 03:40 – Title of craigslist poster was "Workers needed for packing of children's toys in Long Beach" 04:23 – Total funding raised is $ 2.3 million 04:47 – Tommy does customer service, retail partnership and ran all school app design 05:10 – Tommy has an equity In Piper 05:40 – Piper has 3 founders 06:20 – Tommy's approach to Mark regarding his interest in Piper 06:55 – Tommy told Mark about how he can be an advantage to the company 07:30 – Tommy was working for free for a couple of months 09:00 – The Piper question 09:30 – Cost of goods sold 09:45 – Gross margin 10:00 – Reselling 10:23 – Reseller's price and markup 10:36 – Facebook Ad 11:00 – Reorder rate 11:30 – They are now focusing on the development of Piper computers 11:52 – Revenue goal for 2016 12:00 – Big expectations for Christmas 12:15 – Order baseline 12:55 – Baseline now per month 13:32 – They will be very happy with 8,000 units sold 13:54 – Connect with Tommy through Playpiper.com 14:55 – They do retargeting 15:45 – The Famous Five 3 Key Points: Don't just tell your future boss how you can be an asset to the company – show them what you can really do. Because businesses start small, there's always room to grow. Your degree doesn't define your future. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Playpiper.com – Tommy's company website Show Notes provided by Mallard Creatives

Ali Mirza, used to sell personal insurance door to door in Canada before getting fired and electing to venture out on his own. Listen to learn how he transformed his floundering sales career into a winner that he now sells to other companies. Famous Five: Favorite Book? – How to Win Friends and Influence People What CEO do you follow? – Henry Ford Favorite online tool? — Mixmax Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "Stop being so afraid and just go do it. Work hard and smart." Time Stamped Show Notes: 01:40 – Nathan introduces Ali to the show 02:06 – Ali build sales processes for mid-market companies 02:22 – Ali charged based on the work that he has to do 02:40 – His program ranges starts at $ 20-25,000 to $ 130,000 03:00 – Typical retainers 03:43 – HH Land Developments as a client 03:53 – Didn't pay retainers 04:20 – Ali has 4 employees 04:33 – Ali's business was founded in 2011 04:42 – First year revenue 05:25 – Total 2015 revenue 05:35 – 2016 target revenue 05:58 – They are back on startup level now 06:20 – Number of customers at the moment is 5 – 6 06:45 – Ali wants to be a consulting space 07:17 – Why would people choose Ali? 08:20 – "It doesn't matter what you're selling. What matters is what your client is buying" 08:41 – Need to figure out what the client exactly need 09:24 – Ali is launching a new business 10:30 – Building an online platform where we can do Monday morning meetings 11:27 – Is a webinar based hosting a sales meeting 12:45 – People will pay Ali a subscription fee to meet him in Monday morning meetings 12:50 – Will be launched in Canada in January 13:00 – First year goal 13:33 – Net margin in consulting business 14:17 – "In the long term, I may have thousands of people in Monday morning meeting" 14:45 – Reach Ali through RoseGardenConsulting.com 16:50 – The Famous Five 3 Key Points: Take your failures and turn them into inspiration. Be your own self. Adjust to your client's needs and don't just stick with what you can offer. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. RoseGardenConsulting.com – Ali's website Show Notes provided by Mallard Creatives

Ariel Camus, a product builder, 500 startups alumni and the CEO and Founder of TouristEye, acquired by Lonely Planet in 2013. Today, Ariel is building a new education system called HackerPath that utilizes collaboration between peers and bots. Famous Five: Favorite Book? – Founders at Work What CEO do you follow? – Favorite online tool? — Google Apps Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "Relax, you're doing well. Have more fun" Time Stamped Show Notes: 01:12 – Nathan introduces Ariel to the show 01:35 – TouristEye is Ariel's first company and exited it in 2013 01:45 – TouristEye is a travel guide for mobile devices with all information offline 02:03 – Revenue is from referral fees and premium features in application 02:24 – Raised funding for TouristEye 02:55 – Acquisition price of Lonely Planet 03:18 – Why did you sell TouristEye? 04:50 – Ariel was 26 when he sold TouristEye 05:00 – Ariel joined Lonely Planet after selling TouristEye 06:00 – Ariel is starting a new project related to teaching 06:30 – Building a new platform online 06:46 – The project is called HackerPath 07:04 – Still in the process of building the database 07:18 – Goal is to make it open to everyone 07:37 – Recruiters are charging companies a 20% fee 07:53 – Currently pre-revenue 08:20 – No retainers for TouristEye 09:00 – "Do something you really love. Don't waste time and just do it" 09:24 – Ariel and his friends talk about ideas and how to make to make it happen 10:00 – What salary would be giving up should you decide to quit completely? 10:12 – A 6-digit salary 10:35 – "I can start a new business and pay developers to help me" 11:04 – Most of the money that were spent so far was for an experiment that was launched last week called Coderoulette 11:25 – Did it to validate the interest 11:33 – Did well on the launched 11:45 – Used existing technologies 12:00 – Put in $ 10-15,000 for the project 12:19 – Connect with Ariel through Twitter 13:30 – The Famous Five 3 Key Points: Do something you really love. Don't waste time and just do it. Selling a business is a crucial choice – make sure you won't regret it. Relax and have more fun. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. @arielcamus - Ariel's Twitter handle Show Notes provided by Mallard Creatives

Sean Wycliffe, CEO of Dealflicks – a company that helps movie theaters move tickets at discount prices. Listen as Sean breaks down how he uses affiliate-driven system to drive a $ 240,000 per month business. Famous Five: Favorite Book? – Laws of Leadership What CEO do you follow? – N/A Favorite online tool? — Slack Do you get 8 hours of sleep?— Definitely If you could let your 20 year old self know one thing, what would it be? – "Wish I would have got to real estate earlier" Time Stamped Show Notes: 01:40 – Nathan introduces Sean to the show 02:10 – What is Dealflicks and how it makes money? 02:15 – Dealflicks is partnered directly with movie theaters 02:27 – Currently all over the country 02:47 – Number of ticket moving per month 03:20 – Average ticket price 03:45 – 70,000 tickets per month and 70,000 from concessionaires 04:05 – 2 tickets per transaction 04:16 – Average order value is around $ 13 04:25 – People buy them as gift cards 04:44 – The $ 13 can be for a ticket and a concession 05:05 – Marketplace 05:13 – Movie theaters are allowed to have inventories in the platform 05:24 – Sellers are the theaters; buyers are the movie-goers 05:31 – There's around 800 movie theaters and 6000 screens on the platform 06:02 – Number of unique buyers since the Dealflicks started 06:41 – Dealflicks was launched in 2012 06:48 – First year revenue 07:17 – Dealflicks takes a pre-arranged percentage per ticket sold on the platform 07:36 – An average of around 15% 07:58 – Gross margin 08:30 – Current team size 08:40 – 8 full-time employees 09:21 – Raised $2.9 million and opened up a bridge net recently 09:58 – Aiming on getting Series A next year 10:20 – They're willing to take investors 10:27 - "If you're a startup, you can always raise money but it's not always necessary" 11:07 – Dealflicks is making $ 50,000 per month 11:24 – No other expenses 11:30 – In July, they crossed over $ 480,000 for revenue 11:50 – Spending more on marketing and team 12:13 – Valuation of the company 13:45 – They recently expanded internationally 14:18 – It's a big proof point 14:43 – 2015 total transaction volume 16:16 – 2016 growth goal 16:36 – Number of unique buyers per month 17:40 – Reach Sean through Twitter and Facebook 19:50 - The Famous Five 3 Key Points: If you're a startup, you can always raise money but it's not always necessary. Aim for a healthy growth. There's no age limit in entrepreneurship – you can start as early as you want. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. @dealflicks – Sean's business Twitter handle Facebook – Sean's Facebook account Show Notes provided by Mallard Creatives

George Revutsky, CMO for Soothe – the world's largest on-demand massage service. He's also the CEO of ROIworks – a growth agency that runs growth and build growth agency teams for funded startup and Fortune 1000 companies like Headspace, TriNet and Original Stitch just to name a few. Listen as George talks about how he generated double digit revenue for Soothe in straight 11 months. Famous Five: Favorite Book? – Don't Make Me Think What CEO do you follow? – Aaron Levie Favorite online tool? — Optimizely and Hotjar Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "Knew the value of moderated user testing and customer development when founding companies or evaluating product" Time Stamped Show Notes: 01:10 – Nathan introduces George to the show 01:48 – ROIworks started as an agency 10 years ago 02:12 – Used digital tools such as aid acquisition, A/B testing etc. for a series of experiment 02:40 – Typically, they would make some kind of retainer 03:15 – They used to have 3-6 months contract 03:40 – Shifted to monthly 03:51 – Average pay per customer 04:00 - $ 240,000 per customer 04:05 – Number of total unique customers 04:25 – Worked for hundreds for the last 15 years 04:45 – First year revenue 05:05 – ROIworks is making roughly around $ 2 million a year 05:15 – 12 people in the team 05:30 – ROIworks changed their model 05:43 – Used to have smaller retainers 06:16 – Now they're getting larger retainers and less clients 06:25 – They're getting deeper with these Series A and B clients 06:30 – Monthly head count expenses 06:50 – Agencies should retain a 25% percent after all the expenses 07:20 – What George does with the cash flow as the CEO 07:40 – "We like to be conservative and be safe for our team members" 07:50 – Keeping some cash in the bank 08:04 – Give bonuses to team that is coming from the cash flow 08:54 – How Soothe works with ROIworks 09:00 – The founder of Soothe invested in one of George's startup 09:15 – George takes a leave from 6-12 months 09:27 – George co-founded SplendidLabs during his leave 09:50 – It is a machine-learning based personal shopping assistance 10:08 – Sold it because they can't find a particular market fit 11:13 – Became friends with the owner of Merlin of Soothe 11:40 – George started providing ROIworks' discounted marketing services to Soothe to help the beta testing 12:21 – Soothe grew steadily and Merlin got Angel funding 12:33 – Soothe got Series A for $ 10.6 million 13:00 – Merlin asked Gerry if he can worked with Soothe in Hollywood 13:35 – They got 3 months of dramatic revenue bills 13:51 – Merlin hired George directly as the contract CMO 14:30 – Able to put together 11 straight months of double digit growth 14:45 – The growth led to their Series B which is for $ 35 million 14:55 – ZEO is their biggest competitor 15:10 – Created a playbook to acquire customer 15:30 – Doing Facebook advertising, AdWords, re-marketing and a lot of paid ads 16:00 – Paid acquisition is foolproof 16:17 – Soothe was in the Ellen show for Mother's Day 16:59 – Who to approach with the Ellen team 17:45 – Connect with George through [email protected] and ROIworks.com 19:00 - The Famous Five 3 Key Points: Make your team members happy – it will boost their confidence and will reflect to their work. Be happy on being a part of one's success. There are tons of ways to acquire customer – you just have to find what works best. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. ROIworks.com – George's business website [email protected] – George's email address Show Notes provided by Mallard Creatives

Arif Momin, CEO and co-founder of CStorePro technologies – the leading provider of mobile and cloud based operations management for retail businesses. He has an MBA from University of California. Berkley and BS in Computer Engineering from Michigan State University. Famous Five: Favorite Book? – The Innovator's Dilemma What CEO do you follow? – Mark Zuckerberg Favorite online tool? — JIRA Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "Move fast and willing to fail a little quicker. Don't regret the old stuff" Time Stamped Show Notes: 01:40 – Nathan introduces Arif to the show 02:05 – Arif used the network that his MBA provides 02:16 – What is CStorePro and how it generates revenue 02:22 – CStorePro modernizes the operation of a single-operated store 02:50 – Customers pay CStorePro $ 59 a month 03:02 – Arif was from a different company 03:40 – Raise under $ 1 million 03:45 – All convertible note 03:48 – Number of unique customers as of September 2016 is 32,000 04:09 – Number of paying customers is about 15,000 04:20 – MRR 04:30 – CStorePro was founded in 2011 04:44 – Arif's first business turned into a lifestyle company 05:04 – Zero first year revenue 05:33 - $ 350,000 revenue in 2015 05:40 – Revenue goal in 2016 06:07 – CStorePro clients are store owners 06:17 – Gross monthly customer churn 06:33 – Current churn is 5% 07:25 – Lifetime value 07:41 – Calculated lifetime is 3 years 08:40 – Best number to quantify CStorePro's data 09:00 – Number in August is 13 million 09:10 – Team size and based in Houston 10:25 – Current customer acquisition cost 10:31 - $ 180 to get a trial customer 10:45 - $ 360 per paying customer 11:04 – Currently not in a capital raise 11:11 – Not raising funding and not selling 11:25 – "We don't need it and the time is not right" 11:33 – There's a huge opportunity in the business 11:50 – Total head count cost per month 12:24 – They've got access to financial resources 12:40 – Connect with Arif through CstorePro.com 14:40 – The Famous Five 3 Key Points: Give your business more time to grow. Tracking your churn has its advantages. Be prepared to fail – the earlier you fail, the earlier you learn. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. CstorePro.com – Arif's business website Show Notes provided by Mallard Creatives

Jerry Wilmink, a recovering bio-engineer turned entrepreneur and CEO and founder of Wisewear.com. Listen how Jerry fuses fashion and technology to keep people safe. Famous Five: Favorite Book? – Startup CEO What CEO do you follow? – N/A Favorite online tool? — Strategyzer Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – "Go for it. Don't be scared" Time Stamped Show Notes: 01:13 – Nathan introduces Jerry to the show 01:33 – Jerry was connected with Nathan through Twitter 01:51 – Jerry is a startup junkie 02:16 – What is Wisewear and how it generates revenue 02:29 – Wisewear is a propriety smart jewelry product that allows women to stay safe 02:41 – A fusion wearable product 03:00 – Develop a jewelry product that transmits Bluetooth through metal 03:15 – Iris Apfel is the designer of Wisewear 03:35 – Each piece is priced at $ 295 - $ 345 depending on the collection 03:59 – Currently sold online but will be available at Saks 04:05 – Wisewear was founded in 2013 04:15 – They just started selling this year 04:20 – Current sales is close to $ 4 million this year 05:04 – Started shipping late March 05:19 – No problems with P.O 05:55 – There's more risk in international market with P.Os 06:00 – Wisewear demands 30% upfront payment for bulk P.Os 06:22 – Average number of devices sold 07:40 – They are initially bootstrapped but raised a little over $ 5 million from friends and families 08:03 – Note from friends and families and they're doing equity now 08:15 – Raising $ 10 million from equity 08:40 – Fashion brand is not a traditional tech-play 09:05 – Retailers that can potentially pull down the brand 09:49 – Expenses per piece of jewelry is quite expensive 10:55 – Retailers are selling the jewelries at the same price with them 11:05 – Distributor price 11:25 – 8 people in the team from San Antonio and New York City 11:45 – They can track online orders easily 12:08 – Goal for 2016 revenue 12:34 – They have multiple products 12:48 – The initial product was a medical device 12:56 – Jerry's grandfather was suffering from a type of dementia 13:13 – When Jerry's grandfather passed away, that's when he started Wisewear 13:15 – Developed a hearing aid device 13:50 – 65% of their sales is from college women 14:35 – Biggest market is 20 – 35-year old women 14:49 – There's a lot of burglary and sexual violence on college campuses 14:58 – There's a panic button on the jewelry 15:14 – There's a big market on realtors too 15:25 – Most realtors show homes and there's a safety concern 15:51 – Connect with Wisewear through Instagram and Facebook. Jerry is more active on Twitter 17:15 – The Famous Five 3 Key Points: You can take inspirations from the people around you. Fashion retail brand is not a traditional tech-play. Choose your business partners wisely. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @Wisewear – Jerry's business Instagram account Facebook – Jerry's business Facebook account @GeraldJWilmink – Jerry's twitter handle Show Notes provided by Mallard Creatives

Robert Leclerc, co-founder of Agfunder – an online investment market place for global agriculture industry. He is a Forbes contributor and has five degrees including a PhD from Yale. Listen as Rob talks about the global agriculture industry and how important Agfunder is for the investors. Famous Five: Favorite Book? – Mini MBA What CEO do you follow? – N/A Favorite online tool? — MailChimp Do you get 8 hours of sleep?— Definitely not If you could let your 20 year old self know one thing, what would it be? – N/A Time Stamped Show Notes: 01:44 – Nathan introduces Robert to the show 02:24 – Agriculture represents about 10% of global GDP 02:40 – Agfunder's idea is to create an online investment platform that made this space mainstream 02:53 – Like AngelList in agriculture 03:28 – Agfunder focus is food and agriculture technology 03:40 – Eventually, they will be able to offer farm lands and agri-business 03:55 – Technology is needed to centralize management and scale the opportunities 04:10 – Started as a pure market place 04:28 – Taking the transaction fees 05:00 – Revenue in the first quarter of 2016 05:11 – Raising capital funds 05:35 – Total revenue In 2015 05:43 – They are on venture-funding 06:10 – Business was founded late 2013 06:20 – $0 revenue for the first year 06:40 – "We just need to know that the market works for the first year" 06:58 – Number of investors 07:38 – Investors seek them out 07:56 – Number of sellers/companies 08:10 – They are series A companies 08:30 – Take 5% transaction fee to make money 08:48 – Nathan's sample scenario how to get the 5% 09:45 – They we're not taking any transaction fees for the first year 10:07 – "In August 2016, how many investors put money into how many companies?" 10:25 – There's a deal timeline 10:50 – Average raise size 11:05 – Notes and actual equity funding 11:18 – The companies set the market rate term 11:45 – What's so special with Agfunder? 12:10 – When they started Agfunder, it was the dark ages of food and agriculture technology 12:30 – Built a very progressive business model 13:18 – 17 team members based in SF 13:23 – Connect with Robert through Agfunder.com 15:33 - The Famous Five 3 Key Points: It is important for customers to know things about your company – transparency is the key. Agriculture is as important as food. There's always a trial period – you either make or break it. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Agfunder.com – Robert's business website Show Notes provided by Mallard Creatives

Don Breckenridge, a life-long entrepreneur and the founder of Hatchbuck. Listen as Don shares how he made Hatchbuck a successful company and the struggles he endured to bring it to life. Famous Five: Favorite Book? – Good to Great What CEO do you follow? – N/A Favorite online tool? — Lean Canvas Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "I wish I had mentored earlier" Time Stamped Show Notes: 01:41 – Nathan introduces Don to the show 02:00 – What is Hatchbuck and how it generates revenue 02:05 – Sales and marketing software that helps small businesses grow their revenue 02:11 – CRM + email marketing 02:39 – Price point starts at $59 a month 02:50 – Subscription model as recurring revenue 02:55 – Discount for semi-annual and annual subscriptions 03:17 – Price increase is based on number of users and contacts 03:55 – Average revenue per customer per month 04:10 – When customers see results, they'll start to use more of the product 04:23 – Launched in 2012 04:40 – Don had a SaaS company prior to Hatchbuck 05:10 – The business was running smoothly 05:20 – Don saw the need for SMB apps that could actually help businesses 06:04 – Number of current users 06:20 – Average number of users per customers 06:40 – First year revenue 06:58 – Self-funded before raised capital 07:10 – Raised over $5 million 07:28 – Series A or series B 07:45 – Their investors are great supporters 08:18 – The market of SaaS is an attractive business to invest in 08:30 – Under $2M revenue in 2015 09:00 – MRR computation 09:32 – Churn 09:59 – Have a product customer fit 10:16 – "We tried to focus on who our customer is" 10:51 – Gross customer monthly churn 11:15 – Around 3% churn 11:34 – In SMB, there's an average of 3-4% churn 12:00 – Hubspot 0% revenue churn 12:25 – Companies that has negative churn that are not MSB 13:00 – Fully inbound marketing 13:10 – Produce a lot of content on the web 13:40 – CAC ratio 13:50 – "If your MRR churn rate bounces around, it starts to be really difficult" 14:25 – Healthy ratio 14:44 – Lifetime value 14:48 – Acquisition cost 15:00 – Paid media 15:10 – Marketing courses, Google Adwords 15:29 – Don is based in Missouri 15:34 – Team size is 30 15:40 – Some remote employees 15:55 – The $5 million funding 16:06 – "We're always raising funds" 16:32 – Goal for the company 17:10 – Monthly revenue growth 17:35 – Connect with Don through Hatchbuck.com 19:05 - The Famous Five 3 Key Points: Find a space to fill. Aim for positive results – that is what will make customers hold onto your product. It's never too late to learn. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Hatchbuck.com – Don's company Show Notes provided by Mallard Creatives

Pieter Boekhoff, the 2016 Startup Canada Entrepreneur of the Year and one of Calgary's top 40 under 40. He's also Mount Royal University's Horizon Winner and one of Canada's 10 Mentor Rock Stars. Listen as Pieter talks about the company he founded, Nobal Technologies, and the success of their flagship product – iMirror. Famous Five: Favorite Book? – Lean Startup What CEO do you follow? – Elon Musk Favorite online tool? — Wave Accounting Do you get 8 hours of sleep?— I do If you could let your 20 year old self know one thing, what would it be? – "I wish that entrepreneurship and startups was more of a thing and I'd known where to get into it" Time Stamped Show Notes: 01:44 – Nathan introduces Pieter to the show 02:25 – What is Nobal Technologies and how it generates revenue 02:28 – Software company based in Calgary, Canada 02:40 – Selling iMirror for retail and hospitality 03:03 – 70% revenue from the one-time cost of the iMirror 03:27 – Launched in 2014 03:44 – The idea was inspired by the video made by Corning in 2011 04:02 – Started to build prototypes 04:23 – First year revenue is around $75,000 04:37 – Total of 10 units sold 05:15 – Each unit cost about $15,000 05:38 – They're looking into a sustainable monthly recurring business model 06:05 – 40% gross margin 06:23 – Net margin 06:28 – Low overhead on the backend 06:28 – They raised a $1M 2 years ago and $800K in grants 06:50 – Process of government funding 07:03 – Partner with NRCIRAP 07:12 – They need to know you're legit 07:44 – 9 people on the team, based in Alberta 08:00 – Pieter made $1.2 million in 2 years 08:20 – Pieter's focus now is only iMirror 08:36 – 2016 revenue goal 09:34 – Some clients have more than 1 mirror 09:44 – Pieter wants to expand on the retail side 10:10 – Long sales cycle 10:40 – This is Pieter's second business 10:53 – Pieter saw the need for the iMirror from his previous business 11:14 – Connect with Pieter through his Twitter and Instagram. Visit his website at Nobal.ca 13:23 - The Famous Five 3 Key Points: Be willing to jump outside the box—ideas are everywhere. Expanding doesn't always mean adding more people. Learn from your experiences and find ways to share them. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @pieterboekhoff – Pieter's Twitter handle @pieterboekhoff- Pieter's Instagram account Nobal.ca – Pieter's business website Show Notes provided by Mallard Creatives

Ben Uyeda – a respected architect and creative genius. Listen to hear how Ben makes money off YouTube, earns serious subscriber numbers, and acquires some pretty sweet assets. Famous Five: Favorite Book? – Accidental Billionaires What CEO do you follow? – N/A Favorite online tool? — Steller Do you get 8 hours of sleep?— About 6 and a half If you could let your 20 year old self know one thing, what would it be? – "Just to be nice and patient with people" Time Stamped Show Notes: 01:38 – Nathan introduces Ben to the show 02:21 – What Ben does on Youtube and how he is monetizing it 02:28 – Ben wanted to give affordable design to the masses 02:43 – Started to make videos of how to make affordable modern furniture 03:00 – Product immigration into the video content itself is how you make money 03:20 – Producing a video product is more difficult 03:45 – First branded deals 03:55 – Homemade-modern.com 04:15 – DIY concrete design deal 04:30 – Home Depot is Ben's biggest client 04:40 – Created a series of content packages 04:50 – Step by step video instructions and social media posts 05:10 – Creating a bunch of products at once 05:18 – It is often rare for big brands to have a real YouTube presence 05:38 – Ben started in this field in 2013 05:45 – First year revenue 05:50 – First 6 months get Ben 10-15,000 subscribers in Youtube 06:00 – Brands that gave Ben donations 06:10 – Ben made a deal of 10 videos per brand after getting 20,000 subscribers 06:38 – "You can't get paid cash until you have 100,000 subscribers" 06:48 – Making a whole package of content 07:00 – Ben's deal on brands versus traditional commercial 07:40 – Total 2015 revenue 07:50 – Adsense money 08:15 – Ben buys his own equipment 08:44 – Long format video is what Youtubers doesn't usually do 09:00 – Long format video is an over 20-minute video 09:09 – Youtube to TV 09:45 – Offering brands full-length videos 10:05 – Person to contact if one needs a full length videos 10:10 – Brands have agencies that they work with 10:20 – Do reverse engineering to find a person 10:30 – Message on Instagram 11:20 – Show the brands that you can do it 11:33 – Put their tools in the video and get positive response 11:45 – Projected revenue this year 11:55 – 68 clients 12:05 – How to scale a business? 12:20 – Scaling would be finding the right people 13:07 – Find 2 to 3 brands that are compatible 13:16 – You can get promotional ad even if the brands didn't pay you 13:43 – Collecting and acquiring assets 14:26 – Ben's content is instructional 14:55 – Connect with Ben through Instagram 17:44 - The Famous Five 3 Key Points: If you know you can do it, just do it – approval isn't always necessary. There's a right recipe for everything. Be creative – it can get you somewhere. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @benjaminuyeda – Ben's Instagram account Show Notes provided by Mallard Creatives

Greg Raiz, founder of Raizlabs – a technology innovation firm for design custom applications, web platforms and other cutting-edge software. Listen how Greg earned the respect of startups and Fortune500 companies through his business. Famous Five: Favorite Book? – Blink What CEO do you follow? – Elon Musk Favorite online tool? — Invision Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "Just make sure to stop and smell the roses" Time Stamped Show Notes: 01:41 – Nathan introduces Greg to the show 02:10 – What Raizlabs does and how it makes money 02:14 – It is a software design company 02:21 – Build iphone and android apps 02:45 – Average project size and price 03:10 – Raizlabs as a product business service 03:22 – Raizlabs helps with the technology side of the business 03:35 – Greg started Raizlabs in 2003 03:47 – Greg was making $ 60-70,000 when he was working with Microsoft 03:57 – Greg was 23 when he left Microsoft 04:11 – First year revenue in 2013 04:25 – Greg was living off his savings 04:55 – Total revenue in 2015 05:10 – 80 people in team 05:35 – Business has been cash deposited for more than a year 05:44 – Margin and business capital 06:09 – "Paying yourself as a CEO has always been a challenge" 06:23 – Reasonable salary 06:58 – Total annual personal expenses 07:37 – Total savings back then 07:53 – Greg had a day job when he was just starting his company 08:20 – Total monthly headcount expenses on an average 08:55 – Greg uses Basecamp and other tools 09:24 – Spending on tools 09:47 – How Greg feels when their client earns more than them 10:00 – They did some good stuff for HubSpot 10:25 – Just released an interesting product for The Perkins School for the Blind 10:35 – Challenge for micro-navigation 10:50 – How to get people to the bus stop 11:10 – Launched earlier this week 11:30 – RunKeeper as a client 11:37 – Fitness mapping idea 12:10 – Design development of the product with the iphone GPS 12:40 – Success to take in-house 13:04 – Equity with the companies 13:25 – How much RunKeeper pays Greg 13:40 – Charged 15K early on 14:20 – Exploring apps that can help the employees betterment 14:41- Methodology on how to facilitate feedback 14:48 – Product exploration and incubation 15:05 – Connect with Greg on his website and Twitter 16:40 - The Famous Five 3 Key Points: As an entrepreneur, you have to manage your stability and your company's. It is not about how much other companies earn – it is about how you become a part of their success. You can never turn back time – pause and enjoy the beauty of the present. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @graiz – Greg's Twitter handle Raizlabs.com – Greg's business website Show Notes provided by Mallard Creatives

Timothy Sykes – the Penny Stocks Guru. Famous Five: Favorite Book? – Losing My Virginity What CEO do you follow? – N/A Favorite online tool? — Business Insider Do you get 8 hours of sleep?—"I wish. I really wish" If you could let your 20 year old self know one thing, what would it be? – "Don't be so cocky" Time Stamped Show Notes: 01:42 – Nathan introduces Timothy to the show 02:05 – Tim trades penny stocks and people attack him for doing it 02:12 – Most people in a company fail 02:53 – Tim was 17 when he got into business 03:00 – Turned $12,000 into nearly $2 million 03:30 – He's getting more conservative now 03:58 – First splurge 05:00 – The price was $ 17,000 per share 05:20 – Crazy volatility 05:40 – ISCO stock price now 05:50 – Causes of stocks going down 06:03 – Tim is a short-seller 06:25 – Tim defines short squeeze 07:00 – "In order to cover your short, you have to buy it back" 07:10 – Shorts are getting squeezed when the stock goes up too quickly 07:25 – The stock market is not always logical 08:25 – Penny stocks 09:10 – Stocks are not scalable 09:25 – Shorting requires a loan from a broker 09:40 – "If there's a scam, everybody wants to short it" 09:45 - Tim's strategy is ideal for people with small accounts 10:05 – Stock of sponge company 10:40 - HUSP 11:07 – Research that Tim is doing to find out things about the scams 11:17 – Created a tool StocksToTrade.com 11:35 – Playing the volatility 11:57 – Tim was on a TV Show that led him to start teaching stocks 12:41 – First year revenue 13:10 – Total revenue is 2015 13:40 – How Tim uses the people who attack him to his benefits 14:01 – Tim attacks companies and scam 14:48 – Tim's blog 15:50 – Tim's list size 16:00 – People have to learn how to read the materials 16:30 – Total number of unique customers since 2007 16:41 – Selling DVDs and streaming DVDs 17:31 – Tim made an apology posts 18:05 – Tim's parents work with him 18:30 – Tim is giving to charities and foundations 19:15 – Tim made $27M in 2016 20:16 – Connect with Tim through his Twitter and Instagram 21:50 – The Famous Five 3 Key Points: It's not always about the money – sometimes, imparting your knowledge is more important. Don't let people bring you down. Try to find the good in the all the negativities. Make impossible, possible. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @Timothysykes – Timothy's Twitter handle @Timothysykes – Timothy's Instagram account Show Notes provided by Mallard Creatives

Mark Ross, a man who's spent 20 years working in senior level global technology management, and owns board-level experience with Fortune 500 financial services companies. He's the co-founder of GridMarkets and senior level advisor for a number of startups. Listen as Mark discusses why he jumped into entrepreneurship and how it differs from big-time corporate life. Famous Five: Favorite Book? – The Tipping Point What CEO do you follow? – Elon Musk Favorite online tool? — Slack Do you get 8 hours of sleep?— "Never" If you could let your 20 year old self know one thing, what would it be? – "Startups are a whole lot harder than you think" Time Stamped Show Notes: 01:42 – Nathan introduces Mark to the show 02:07 – What is GridMarkets and how does it generate sales? 02:18 – Power extensive engineering applications 02:40 – Serve studios that make animations and simulations 03:33 – Similar with dark-power concept 04:08 – Agreements with the suppliers 04:20 – GridMarkets has their own grid 05:00 – Idea of GridMarkets started in 2011 05:47 – SaaS in the sense of push-button 06:39 – Give credits to new customers 07:20 – Offering credit hours at $ 1.60 07:30 – Credit numbers per month is over a million at the moment 07:57 – GridMarkets is self-funded and 10 people invest in the company 09:46 – Valuation of GridMarkets 10:15 – Investors' different valuation 10:40 – Number of current customers 11:00 – Fantastic feedbacks from customers 11:20 – MRR 11:48 – Team size 12:26 – There's a lot specific skills and knowledge needed 12:50 – The demand would justify having our own machine 13:10 – Amount a computer can handle per month 14:00 – Millions of computer hours needed to serve studios 15:00 – Spinning up machines 15:45 – Connect with Mark through his email 18:06 – The Famous Five 3 Key Points: It won't hurt to give your customer something for free to start off. Invest in your people. Value your customer's feedback and learn from it. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. [email protected] – Mark's email address Show Notes provided by Mallard Creatives

Nathan interviews Joel Holland, founder of VideoBlocks - a company that distributes over a million clips of royalty-free stock video and audio each month to over 150K customers in the television and video production industry, ranging from professional outlets like NBC to video hobbyists and enthusiasts. They're a 5x INC 500 out of 5000 fastest growing company, and Joel has been named one of the Top 25 under 25 by Business Week, and INC magazine's prestigious 30 under 30 list. Famous Five: Favorite Book? – Influence What CEO do you follow? – Elon Musk Favorite online tool? — Mailchimp Do you get 8 hours of sleep?— "I do now" If you could let your 20 year old self know one thing, what would it be? – "I wish I have lived my college life" Time Stamped Show Notes: 01:50 – Nathan introduces Joel to the show 02:57 – What is VideoBlocks and how does it generate sales 03:00 – Stock media company 03:22 – Elements that creative professionals can incorporate to their projects 03:45 – VideoBlocks was founded 2010 04:00 – Idea of VideoBlocks 04:40 – VideoBlocks' model 04:50 – Started selling by the collection 05:10 – Launched subscription plan as a test in 2010 05:20 – 150,000 paying members 05:38 – Monthly and annual plan 05:43 – Total revenue in 2015 06:15 – Royalty-free 06:30 – 6,000 videographers now shooting for VideoBlocks 07:10 – RPU 07:37 – Created more premium plans 08:00 – The 80/20 rule 08:30 – How much would a videographer get if National Geographic buys his clip? 08:40 – Standard pricing 08:50 – "If National Geographic bought it for 49 bucks, the videographer will get a check" 09:00 – 2 types of libraries 09:38 – VideoBlocks buy clips to put in the library 10:10 – Customers only need to download 2 clips in a year to avail unlimited clips 11:00 – "We want shooters to make as much money as possible" 11:24 – A few million dollars to acquire creative lights 11:40 – "Content is king" 12:00 – MRR 12:09 – Annual churn 12:16 – Subscription business is like a puzzle 13:05 – Churn on monthly plan 13:26 – Returning cost acquisition 14:10 – Customer insights operation 14:25 – Direct response marketing 14:33 – Million dollars spent monthly 14:40 – Example of direct response marketing 14:58 – Joel has a huge number of list 15:15 – Launching other products 15:42 – Weighted average cap 15:55 – Lifetime value on average 16:16 – Blended channels 17:17 – 80 team members 17:25 – Based in Virginia 17:36 – Funding history: Raised under 20 million to date 18:02 – North Atlantic Ventures 18:11 – SBA gives you leverage 18:40 – Interest rate 19:35 – "Currently, we are not raising nor in any acquisition talks" 20:15 – "Going public is a tough process" 21:07 – Connect with Joel through his LinkedIn and website 22:45 – The Famous Five 3 Key Points: Work hard but don't forget to live your life. Give life to your ideas if you want your business to grow. Know your customers and the people who supports your products. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. LinkedIn – Joel's LinkedIn account VideoBlocks.com – Joel's business website Show Notes provided by Mallard Creatives

Ryan Stewman, CEO and CTO of Clyxo.com – the world's only opt-in social media search engine. Ryan has one of the top online training resources for sales people worldwide, and is a best-selling author/contributor to Forbes Entrepreneur, Huffington Post, and The Good Men Project. Listen as Ryan talks about his new book, Elevator to the Top and how he is addicted to success. Famous Five: Favorite Book? – Influence What CEO do you follow? – Elon Musk Favorite online tool? —Leadpages Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – "I was at the right place at the right time 20 years ago. Just following the path that led me to where I'm at today." Time Stamped Show Notes: 02:38 – Ryan's focus 02:40 – Focus on Hardcore Closer 03:10 – Modern ways to close sales 03:30 – Founded Hardcore Closer in January 2012 03:45 – 35,000 people on his list 03:57 – Content strategy 04:35 – Reasons why Ryan writes for publications 05:15 – Use ads for Facebook 05:25 – Spent $250,000 to grow his page 06:08 – 4,000 unique buyers for Hardcore Closer 06:25 – Elevator to the Top 06:40 – People love Ryan's products and they keep coming back to buy more 07:18 – First year revenue 07:40 – Ryan had an app 08:10 – Total revenue in 2015 08:30 – "I want to be transparent with the numbers" 08:55 – Free cash flow in 2015 09:25 – Other expenses 09:34 – Facebook ads costs has toned down 09:48 – Most significant cost 10:11 – Affiliate marketers 10:23 – 57 people in 30K per year program 10:36 – Estimate revenue in 2016 10:50 – Ryan's salary 11:00 – Ryan talks about his cars 11:30 – Team size 11:40 – Revenue stuff: one-time or monthly? 11:45 – 99.99% one-time 12:32 – Hardcore Closer app to 42222 12:39 – Backend of the app 12:50 – It is a website that is mobile optimized 13:40 – The Hardcore Closer podcast 13:47 – Downloads per month 14:16 – No guests 15:05 – Ryan's book is self-published 15:20 – Connect with Ryan through his Facebook, podcast and website 17:45 - The Famous Five 3 Key Points: Keep your customers happy and you'll gain more. It's good to let people know about your numbers – it gives them an opportunity to learn from them. Do what you love to do. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Facebook – Ryan's Facebook account Clyxo.com – Ryan's website HardcoreCloser.com/podcast – Ryan's podcast Show Notes provided by Mallard Creatives

Sujan Patel, an entrepreneur and a marketer who's made a career out of learning how to keep an eye on ALL the moving pieces of his business. He's the co-founder of two successful digital marketing companies, ContentMarketer and Web Profits. Famous Five: Favorite Book? – Never Eat Alone What CEO do you follow? – Elon Musk Favorite online tool? — Buzzsumo Do you get 8 hours of sleep?— "No" If you could let your 20 year old self know one thing, what would it be? – "I wish I knew that I could work harder" Time Stamped Show Notes: 01:43 – Nathan introduces Sujan to the show 02:03 – What is Web Profits and how does it make money? 02:09 – Marketing agency 02:20 – Average retainer is $ 10,000 a month 02:40 – Reject 90% of the people 03:00 – 20 clients at the moment 03:05 – Web Profits is founded earlier this year 03:12 – Consulting firm 03:40 – Joint venture with a big company in Australia 03:55 – 90 team members 04:09 – 8 people are in Austin 04:21 – Total revenue at the moment 04:28 – Goal in 2016 is to hit a million 04:50 – Sujan's thoughts on distractions 05:05 – Sujan likes to do a lot of things 05:12 – Additional 4 SaaS businesses 05:28 – ContentMarketer, Narrow.io, Quu.co, LinkTexting.com 06:40 – Sujan helps in strategy 07:37 – ContentMarketer has a few products 07:44 – Email and twitter outreach 08:09 – Great for bloggers and podcasters 08:30 – Just hit a million email sent 09:00 – Finding an email is an art 09:26 – Total number of customers on all the business 09:27 – Average pay per month 09:55 – MRR 10:15 – "It is definitely worth it" 11:20 – RPU 12:00 – Number of paying customers on Quu.co 12:10 – Quu.co as SaaS and an advertising content 12:53 – Number of customers per promotion 13:09 – ContentMarketer is a bootstrap 13:15 – Founding date 13:25 – First year revenue 14:00 – UX designs 14:25 – Launching a new product 14:55 – Gross customer churn for ContentMarketer 15:10 – No upselling 15:30 – "We know what product to sell" 15:48 – 4 team members for connector 15:56 – Goal for the business 16:10 – Grow as big as possible 16:31 – Sujan owns half of LinkTexting.com 16:38 – Acquired the whole company with a partner 17:16 – Connect with Sujan through his blog and Twitter 18:50 - The Famous Five 3 Key Points: It is easier to promote your products if you know them well. Have a bigger goal for your business. Creating a great email is like creating great art – you need the right tools and the right artist. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. SujanPatel.com – Sujan's blog @SujanPatel – Sujan's Twitter handle Show Notes provided by Mallard Creatives

Sean Howell, the founder of Hornet - the second largest gay social network with 15 million members worldwide, known for its ongoing "Know your Status" HIV campaign. He's a speaker on mobile technology and his opinions have been featured all over the place, even the New York Times. Outside of work, Sean likes to serve on various non-profit boards and committees like the World Affairs Council, PFLAG, and UNAIDS, Famous Five: Favorite Book? – Alibaba What CEO do you follow? – N/A Favorite online tool? — Insightly Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "I wish I started earlier" Time Stamped Show Notes: 01:38 – Nathan introduces Sean to the show 02:13 – How Hornet generates revenue 02:23 – Premium subscription model 02:53 – Direct deals 03:08 – Premium subscription service 03:29 – No restrictions 03:43 – 5% of their user base 03:37 – 15 million user base 03:53 – Hornet was founded in October 2011 04:13 – MAU 04:22 – Metric 04:42 – Total revenue in 2015 04:50 – Fundraising 05:17 – Multi-million revenue last year 05:32 – Traditional advertising and mobile setting 05:55 – Gaming companies are buying display ads 06:20 – Direct deal with Uber 06:34 - CPM 07:10 – Demographic data for users 07:40 – Churn number that is being tracked 07:51 – Focus on user growth 08:20 - Monetization 08:32 – Total churn number 08:37 – Different subscription packages 09:00 – Monthly renewal 09:33 – Users buy in at a lower amount 09:49 – Average monthly churn is 20% 10:00 – Raised $ 1.5 million in the first year 10:26 – Costs in acquiring new paying customers 10:32 – 40 employees 10:44 – Getting customers through organic discovery and viral co-efficients 11:00 – Viral co-efficient technique 11:27 – Attribution links for social sharing 11:53 – Sean is based in San Francisco and his team members are in other parts of the world 12:27 – No revenue for the first year 12:33 – Started making revenue in 2013 12:48 – 2 biggest competitors 13:00 – Looking to raise several millions 13:08 – Valuation 13:47 – Connect with Sean thru AngelList, LinkedIn and his email. 16:05 - The Famous Five 3 Key Points: Be motivated – use your competitors as inspiration. There are tons of ways to make your brand known without spending much. Start early – if you want to do something now, do it now. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. AngelList – Sean's AngelList account LinkedIn – Sean's LinkedIn account [email protected] – Sean's email address Show Notes provided by Mallard Creatives

Laura Behrens Wu, the co-founder and CEO of Shippo. Listen as Laura talks about how a laundry list of shipping obstacles with her previous e-commerce store birthed the idea for Shippo. Famous Five: Favorite Book? – The Hard Things About Hard Things What CEO do you follow? – Patrick Collison Favorite online tool? — Slack Do you get 8 hours of sleep?— "I wish" If you could let your 20 year old self know one thing, what would it be? – "Trust that things will turn out right" Time Stamped Show Notes: 01:45 – Nathan introduces Laura to the show 02:13 – E-commerce business Laura had 02:27 – Started at Shopify 02:40 – Sourcing unique items from NGO 03:07 – Shipping problem 03:32 – Revenue with the e-commerce business 03:50 – Laura was 21 when she started her business 04:13 – Financing with Shippo 04:17 – Drop shipping 05:08 – Typical shipping pricing 05:30 – Shippo shipping rates 05:58 – Volume metric 06:07 – Doing millions of packages a month 06:30 – Negotiation with shipping providers 06:44 – Based on projected volumes 07:00 – Shippo is a pay-as-you-go; not SaaS 07:20 – Sample price per package shipped 07:30 – What if I'm shipping a 10 lbs. dumbbell? 07:44 – "We only provide the software" 08:06 – How Shippo works in an e-commerce website 08:10 – Will compare different shipping providers 08:30 – Not a standard shipping rate 08:47 – How the shipping providers get the package from the seller 09:07 – Why clients use Shippo's service 09:37 – Shipping providers are not tech company 09:55 – Number of unique customers 10:12 – Average shipping volume per month 10:29 – Memebox 11:10 – Nathan's proposed deal for Shippo and Memebox 11:54 – They raised $9M in 2014 12:20 – Team size 12:50 – Use of the extra money 13:23 – Minimum monthly revenue 13:33 – Upselling 13:50 – Shipping insurance 14:11 – Tracking as a product 15:28 – Bigger revenue stream 15:37 – $ 7 million in series A round, March 2016 16:00 – How to keep the balance when you have a big account 16:38 – Travel expenses last month 17:25 – Will you sell the business for $ 47 million? 17:45 – Ideal exit assuming there's a good fit 18:03 – Built an app on top of Shopify 18:11 – Connect with Laura through her Twitter, LinkedIn and email 20:00 - The Famous Five 3 Key Points: Keep your customers updated and excited. Spend money on the right things and appreciate what you have. Don't get upset on your first try – everything falls into place given patience and time. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @LauraBehrensWu – Laura's Twitter handle LinkedIn – Laura's LinkedIn account [email protected] – Laura's email address Show Notes provided by Mallard Creatives

Zach Benson, an award-winning dancer who travels around the world running instructional clinics. He's been featured as a Round 4 finalists on FOX TV's "So You Think You Can Dance," and he's also the founder and CEO of Assistagram.co. Famous Five: Favorite Book? – The Slide Edge What CEO do you follow? – Jeff Olson Favorite online tool? — Slack Do you get 8 hours of sleep?— "Usually 7 and a half" If you could let your 20 year old self know one thing, what would it be? – "I wish I knew everything then that I know now" Time Stamped Show Notes: 01:40 – Nathan introduces Zach to the show 02:13 – How the dance clinic works 02:20 – Place, schedule, and class pricing 03:06 – Total revenue of the dance clinic in 2015 03:35 – Zach talks about how he partners with dance studios 04:25 – CTA 05:14 – Number of students per class 05:53 – Assistagram.co 06:07 – Team in the Philippines 06:27 – Hashtag optimization 06:58 – How to find hashtags to use 07:14 – There's no database 07:40 – Follow/unfollow process 08:38 – ROI 09:04 – Sample of Zach connecting and making a deal 10:17 – Cold marketing and prospecting 10:40 – Finding people on your niche 11:03 – Working with Four Seasons 11:14 – Regular hotel room rate 11:40 – How Zach got a free stay at the hotel 12:35 – Writing a free blog post 13:00 – Benefits of a good Instagram profile 13:26 – Current number of Assistagram clients 13:40 – Average pay a month 13:53 – Assistagram's services 14:28 – How to get people go to your Instagram account 15:38 – Reach Zack thru his email, website and Instagram. 17:58 - The Famous Five 3 Key Points: It's all about timing. Find the mentor who can help you grow. Be consistent and persistent. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistagram.co - Zach's business website @thetravellerslist – Zach's Instagram handle [email protected] - Zach's email address Show Notes provided by Mallard Creatives

Anand Sanwal, CEO and co-founder of CB Insights, a company that provides predictive intelligence for emerging technology trends, startups, and corporate. Their customers include Cisco, Marketo, and Red Hat, just to name a few. Prior to CB Insights, Anand managed the $50 million Chairman's Innovation Fund at American Express. Famous Five: Favorite Book? – Influence: The Psychology of Persuasion What CEO do you follow? – Jeff Bezos Favorite online tool? — Gmail Do you get 8 hours of sleep?— "I wish" If you could let your 20 year old self know one thing, what would it be? – "Be patient" Time Stamped Show Notes: 01:42 – Nathan introduces Anand to the show 02:45 – "If you buy something for 2 and sell it for 1, you will not make it up in volume" 03:12 – He was in-charge of spending money 03:25 – Sent to London for Cosmo Europe 03:40 – Overspent 04:00 – Rationalizing the expenses 04:45 – Worked in American Express after Cosmo 06:25 – Salary in American Express 06:55 – "Decided to take the plunge" 07:30 – CB Insights 07:46 – Every industry is under attack by technology 08:09 – Monthly customer pay 08:34 – "Use our data to create a sense of urgency" 09:20 – Tracking the competitors 10:00 – Using algorithm on the data 10:30 – Number of paying customers 10:45 – Average of pricing 11:25 – Total MRR last August 11:40 – Hoping for 8-figure revenue this year 12:12 – Team size 12:25 – Some are based in New York 13:05 – Exact MRR last month 13:30 – "Everybody pays upfront" 14:14 – Individual customer acquisition 14:40 – Gross revenue churn 15:20 – Lifetime value 15:29 – 20% churn just to be conservative 15:49 - $200,000 lifetime value 16:16 – Funds raised 16:46 – Most customers are VCs 18:18 – Jon Sherry is the other founder 19:18 – No current acquisition talks 19:32 – Connect with Anand through his website and Twitter 21:05 - The Famous Five 3 Key Points: Do not be afraid to take the plunge—there are risks but just do it. Things happen for a reason and believe in your life plan. There's no absolute certainties in life—only right places and right times. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. CBInsights.com – Anand's website @cbinsights – Anand's business' Twitter handle @asanwal – Anand's Twitter handle Show Notes provided by Mallard Creatives

Victor Levitin, co-founder and CEO of CrazyLister. Prior to CrazyLister, Victor ran a retail business that he drove from $0 to $4.5M in revenue in just three years. In fact, it did so well it won an eBay award for highest conversion rate. Victor channels his eBay retail experiences through a blog called "eBay Sellers Journey to $100K a month" where he helps eBay sellers avoid mistakes and grow their business the right way. Famous Five: Favorite Book? – Elon Musk Biography What CEO do you follow? – Alex Turnbull Favorite online tool? — Intercom Do you get 8 hours of sleep?— "About 7" If you could let your 20 year old self know one thing, what would it be? – "Teach myself how to code and learn the balance" Time Stamped Show Notes: 01:37 – Nathan introduces Victor to the show 02:08 – What is CrazyLister and how does it make money? 02:16 – Created for sellers 02:50 – Similar with creating websites 03:28 – Built-in to eBay's API 03:40 – You have to know how to code to use CrazyLister 03:49 – Pricing scheme 03:54 – Plans based on the number of listings 04:05 – Monthly RPU 04:20 – CrazyLister is founded in late 2013 04:33 – Victor was 29 then 04:40 – Victor has always been an entrepreneur 05:05 – He was a seller before 05:14 – Shifted to software because of the entrepreneurial bug 06:20 – Shared equity 06:40 – Number of paying customers 07:02 – Total revenue in 2015 07:15 – January 2016 – from premium to paid 07:40 – 14-day free trial 07:55 – MRR 08:50 – Pricing on the website 09:15 – Actively doing customer development 09:41 – Metrics customers have to hit 09:58 – Growth churn per month 10:08 – Typical monthly churn of SaaS companies 10:35 – First month with monthly churn 11:40 – Lifetime value 12:00 – What are you going to pay for a new customer? 12:28 – Team size and located in Tel Aviv, Israel 12:45 – Self-funded or crowd raising 13:01 – Equity round 13:22 - Valuation 13:33 – Victor feels they've exceeded the valuation 14:20 – Will never sell 14:45 – Content marketing drives traffic to Victor's company 15:47 – August expenses 16:20 – Connect with Victor thru his LinkedIn or Facebook 18:40 - The Famous Five 3 Key Points: Know your priorities and maintain a balanced life. Keep moving—don't stay in your comfort zone, stagnation is death. Take care of your customers—know their needs and find out how you can help them. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. LinkedIn – Victor's LinkedIn account Facebook – Victor's personal Facebook account Show Notes provided by Mallard Creatives

Liz Pearce, CEO of LiquidPlanner–a fast-growing, Seattle based, maker of dynamic project management technology—and an active member of the Seattle startup and technology community. Listen as Liz talks about her passion in mentoring and advocating for technology and leadership. Famous Five: Favorite Book? – Search Inside Yourself What CEO do you follow? – "My Top 5 Customers" Favorite online tool? — Mint Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "Don't let go of your interest and you will always get something back when you give" Time Stamped Show Notes: 01:38 – Nathan introduces Liz to the show 02:02 – What LiquidPlanner is and how it generates revenue 02:08 – Project management software 02:28 – How does the customer use Liquid planner 03:13 – LiquidPlanner is a SaaS business model charge per user 03:30 - Pricing 03:52 – First year revenue in 2007 04:01 – Worked as a marketing contractor of the business 04:32 – What happened to founders 05:13 – Raised total of $13 million 05:39 – Liz raised the $10 million 06:05 – Former CEO still active in the company 06:30 – 2015 revenue 07:16 – Negative revenue churn 07:35 – Inbound driven model 08:05 – Transactional business 08:37 – Document storage 08:50 – Team function 09:16 – Average revenue 09:29 – Gross monthly churn 10:01 – Negative revenue churn 10:09 – SMB market 10:30 – CLTV 10:48 - Lifetime value 11:30 – Some are remote 11:37 – Total team size 11:43 – Number of customers 12:01 – How many are enterprise? 12:18 – Talking about acquisition or raising the next round? 12:45 – Interested in raising more capital in the future 14:07 – Microsoft project 14:45 – Invest in scheduling engine 15:03 – Revenue goal in 2016 15:20 – Acquisition money expenditure 16:05 – Total monthly expenditure 17:15 – @lizprc 19:30 – The Famous Five 3 Key Points: Believe in your product and what it can do to change the industry. Remember that karma bus drives in circles. Keep priority focus tight. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @lizprc – Liz' twitter handle Show Notes provided by Mallard Creatives

Brad Costanzo, an entrepreneur, investor, and business consultant who built (and sold) two digital businesses. Today, Brad helps companies use proven marketing methods, innovative branding campaigns, and form strategic alliances to grow their revenue. He also hosts the "Bacon Wrapped Business" podcast on iTunes. Famous Five: Favorite Book? – One Simple Idea What CEO do you follow? – N/A Favorite online tool? — MindMeister and XMind Do you get 8 hours of sleep?— "Typically 7" If you could let your 20 year old self know one thing, what would it be? – "Don't seek comfort, seek challenge." Time Stamped Show Notes: 01:44 – Nathan introduces Brad to the show 02:06 – Brad sold two digital businesses 02:30 – Dating and relationship product, real estate product etc. 03:10 – Fun bar tricks 03:38 – Sold it for six figures 04:05 – Pigtones.com 04:23 – Sold it for less than $100,000 04:36 – Brad now focuses on consulting, crowdfunding, and coffee 04:50 – Equity crowdfunding 05:08 – What he did after selling his businesses 05:34 – Launched consulting firm in 2013 05:40 – How the firm grew over time 03:30 – Pricing 06:05 – Average retainer 06:22 – Total revenue in 2013 07:15 – Total revenue in 2015 07:34 – Revenue goal in 2016 08:11 – Total price per deal 08:38 – Equity product campaign 09:00 – Where Brad base his consulting fee 09:29 – Team size 09:35 – Full-time 09:51 – Number of unique customers in 2016 10:10 – First equity crowdfunding campaign 10:39 – Brad talks about his client who is from the real estate field 11:23 – Reww.com 11:45 – Different funnels 12:54 – Brad likes 2-3 steps funnel 13:08 – Magnified message 13:30 – MVF funnel 14:10 – Selling DVDs for real-estate market 15:14 – Cost of driving a sale and the return 15:26 – Brad's coffee business with wife 15:41 – StilettoCoffee.com 16:14 – Coffee is a commodity 16:32 – His wife's idea of selling coffee to women 17:35 – Build a brand using story-telling 18:18 – Total sales as of the moment 19:14 – Hillary Clinton coffee 20:26 – Potential for an exit 20:46 – Check StilettoCoffee.com and use the code BRADVIP on checkout to get a discount. Follow Brad on his website and podcast 22:35 – Launch of Brad's podcast 22:55 – Total downloads 23:50 - The Famous Five 3 Key Points: Listen and learn from the people that belong to your market. You only get one shot in life—make sure your aim is true. Keep things simple. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. StilettoCoffee.com – Brad and his wife's coffee business Costanzomarketing.com – Brad's website BaconWrappedBusiness.com – Brad's podcast channel Show Notes provided by Mallard Creatives

Jim Fowler, the founder and CEO of Owler– the crowd sourced competitive intelligence platform business professionals are using to out-smart their competitive insights and uncover the latest industry news and alerts. Prior to Owler, Jim founded Jigsaw in 2003 and was the CEO until it was acquired by Salesforce in 2010 for $ 175 million. Famous Five: Favorite Book? – Good to Great What CEO do you follow? – Elon Musk Favorite online tool? — Owler Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – "How to plan for the worst case scenario and hope for the best case scenario" Time Stamped Show Notes: 01:43 – Nathan introduces Jim to the show 02:12 – Jim was at NathanLatka.com/thetop73 02:45 – Where is Owler now? 03:23 – New product of Owler 03:41 – Do I need to build manually or you scrape the data out of searches? 04:32 – Most data input by users 05:00 – HeYo's data on Owler 05:24 – Data sources 06:00 – Howler's challenge 06:47 – Data sources without human input 06:53 – "No data set is perfect" 07:15 – Benchmark start 08:05 – Number of active users 08:45 – Making money by selling the data on the backend 08:47 - Crowdsourcing 09:21 – Total revenue in 2015 09:41 – Jigsaw's success 10:20 – Active user definition 10:50 – Data pricing 11:13 – Licensing deals 11:50 – Competitive proximity 12:30 – Type of company who's willing to spend millions on the data 12:46 – 3 buckets of types of big partners 13:33 – Resellers 14:05 – Financial services institution 14:40 – Goal in 2016 in terms of numbers to hit 16:20 – Why are the people willing to pay regardless of the accuracy of the data? 16:35 – "Everything that is out there is an estimate" 16:56 – No SLA 17:27 – Why is it illegal to disclose the revenue? 18:42 – "Do crowdsourcing well" 19:00 – Collective intelligence of people: Better or Worse? 21:05 – Role-playing with an angry CEO with inaccurate data on Owler 21:20 – If the data is not correct, fix it. 22:37 – Connect with Jim thru his website. Follow Owler on Twitter and Facebook 24:30 – Estimated number of employees 25:20 – The Famous Five 3 Key Points: Plan for the worst and hope for the best. Sometimes, business is give and take – customer takes something that is valuable and we get data that we can sell. Change is constant and we should improve on keeping track of the changes. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Owler.com – Jim's business website @owlerinc - Owler's twitter handle Show Notes provided by Mallard Creatives

Josh Ledgard, co-founder of KickoffLabs to The Top. KickoffLabs is a viral lead generation platform with amazing landing pages, lead capture forms, and e-mail marketing rolled into one seamless package. Famous Five: Favorite Book? – The 4-Hour Workweek What CEO do you follow? – Elon Musk Favorite online tool? — https://www.helpscout.net/Help Scout Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – "Working smart is way more important than working hard" Time Stamped Show Notes: 01:40 – Nathan introduces Josh to the show 02:03 – What KickoffLabs does differently and how it makes money 02:15 – Engage customer as a form of marketing 02:43 – Online advertising 03:12 – KickoffLabs is a SaaS business 03:58 – Pricing plan 04:20 – Customer churn for HeYo 04:40 – Josh's monthly churn rate 05:10 – How to mitigate churn rate 06:00 – Paid acquisition 06:08 – Types of paid acquisition 06:48 – Monthly spent on blog content promotion 07:18 – Bootstrap or fund raised? 07:23 – Bootstraped since 5 years ago 07:45 – How did Josh get into the business 08:00 – Josh and his co-founder's ideas 09:02 – Promoting 6 ideas 09:49 – Total number of paying customers 10:25 – Monthly revenue 10:49 – First year revenue 11:50 – 2015 revenue 12:07 – Goal for 2016 12:21 – Adding 30% to annual revenue 12:43 – Lifetime value 13:14 – What are you willing to spend as a CEO for an acquisition? 14:10 – Total value per new customer 15:01 – Total team size 15:10 – 100% remote 15:32 – Long-term goal for the business' 16:20 – "Will you take a million dollar deal?" 16:47 – Ownership percentage 17:42 – Connect with Josh thru his Twitter and you can send him an email at [email protected] 19:58 – The Famous Five 3 Key Points: Evaluate your progress and study your growth. If you want to start with a business – explore on different ideas. Be a goal-oriented person. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @joshaledgard – Josh's twitter handle Show Notes provided by Mallard Creatives

Nathan Putnam, an entrepreneur who's currently working on a company called Monumetric. Their focus?—help people unlock the earning potential behind online content through data analysis and optimization strategies. As Nathan says, "What we do is not magic. It's science." Famous Five: Favorite Book? – Start with Why, Reality Check, Leaders Eat Last What CEO do you follow? – Brian O'Kelley Favorite online tool? — Slack Do you get 8 hours of sleep?— "No. Not close" If you could let your 20 year old self know one thing, what would it be? – "Look stop listening to music as entertainment. Remember, whatever you put in your brain, that's what's going to come out" Time Stamped Show Notes: 01:40 – Nathan introduces Nathan Putnam to the show 02:27 – Monumetric functions 03:44 – Current number of publisher partnerships 04:05 – Why people use Monumetric and not Google Analytics or AdSense 04:29 – Second price auction 04:58 – "Google is our best partner but also our greatest competition" 06:55 – Business was founded in 2014 07:07 – Started entrepreneurship in 2012 08:23 – Total revenue in 2014 08:40 – Got a few good publishers 09:18 – Sixsistersstuff.com 09:44 – Driving customers acquisition 10:20 – Monetize traffic 11:10 – Biggest costs 11:38 – Number of buyers and advertisers 11:43 – Six top-tier providers 12: 36 – The publisher on the six sisters' site 13:04 – Integrated with 5 largest agencies 13:30 – Percentage that goes back to the seller 14:20 – In 2015, total amount of ads spend that went through the platform 14:35 – Cost structure of revenue 14:50 – Social or website traffic 15:19 – Disenchanted with agency's space 15:45 – Use it in a way that reinforces the platform's model 16:46 – "What you can monetize is what you own" 17:05 – Self-funded or boot strap 17:08 – Bootstrap 17:04 – Current team size 17:35 – Connect with Nathan thru his LinkedIn 19:20 – The Famous Five 3 Key Points: Utilize your platform to maximize its full potential. Build honest and genuine relationships. Always seek the opportunity. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. LinkedIn – Nathan linkedin Show Notes provided by Mallard Creatives

Sue Zimmerman, the creator of the online Instagram course Ready, Set, Gram! In addition to her popular instruction, Sue is also a powerful speaker on prominent stages like Social Media Marketing World, and a highly sought after business coach. She's passionate about teaching business owners and marketing professionals how to leverage the power of Instagram to get tangible business results. Famous Five: Favorite Book? – Book Yourself Solid What CEO do you follow? – Sophia Amoruso Favorite online tool? — Dropbox Do you get 8 hours of sleep?— "Absolutely. I have to" If you could let your 20 year old self know one thing, what would it be? – "I wish I knew how to collaborate with people who I knew, like and trust." Time Stamped Show Notes: 01:37 – Nathan introduces Sue to the show 02:40 – Sue's focus at the moment 02:45 – How to leverage power of Instagram stories 03:04 – How Sue makes money in teaching 03:17 – Successful online courses 03:56 – Paid webinar 04:18 - Sent email to list of a little over 21,000 05:24 – Registration from the list 05:50 – Thousand seats for webinar 05:58 – UTM links 06:20 – Maximum revenue for successful campaign 06:26 – Between $5,000 and $10,000 on a week preparation 07:10 – How to manage priorities with the team 07:23 – Nurture sales funnel 07:48 – Ready, Set, Gram 08:43 – Partnered with trusted affiliate 09:27 – Business model 09:35 – Online marketing educators 09: 58 – Payment per student 10:09 – $700/month on a 6-month plan 10:33 – Create a micro community 11:25 – Total revenue for 2015 11:35 – Goal for 2016 12:03 – Closed her store last year 12:27 – Started her store in 2007 12:52 – Sue's payment per speech 13:05 – First paid speaking gig 14:04 – Different ways to get compensation when you speak 14:40 – Connect with Sue thru her Instagram and use the hashtag #suebmademedoit and tag her and Nathan 17:35 – The Famous Five 3 Key Points: Take the risk—removing something valuable from your live is worth it if that valuable thing keeps you from growing. It always feels good to be able to help and empower people. Focus on your priorities – teamwork always come in handy. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @suebzimmerman – Sue's Instagram SueBZimmerman.com – Sue's website Show Notes provided by Mallard Creatives

Gavin Zuchlinski, the founder of Acuity Scheduling—the slickest way for businesses to automate and manage their appointments online, allowing clients to schedule themselves. He's a self-professed tech geek and an espresso-maniac who wholeheartedly believes that business should be totally fun. Famous Five: Favorite Book? – Anything You Want What CEO do you follow? – Andy Grove Favorite online tool? — Canary Do you get 8 hours of sleep?— "8 and a half hour is my ideal number" If you could let your 20 year old self know one thing, what would it be? – "Spend more time doing the things you enjoy doing." Time Stamped Show Notes: 01:37 – Nathan introduces Gavin to the show 02:09 – Gavin is on his 4th espresso for the day 02:25 – How Acuity Scheduling generate sales 02:30 – SaaS to manage scheduling appointments online 02:48 – Developed for Gavin's mother 03:00 – 2006 started 03:21 – Start of Gavin's business 03:48 – 2007 first year in business 04:05 – Only a side project 04:54 – First year revenue 05:21 – Transition from working as a government employee 05:50 – Organic search results and SEO 06:24 – Had friends' sign up on private link 06:45 – 2013 decided to shift 07:15 – Hired the first employee 07:50 – "Keep things small" 08:20 – Number of users on free trial 08:50 – Number of users at the moment 09:25 – 10% month over month increase 09:50 – Number of users in the past week 10:54 – 85% active users on paid accounts 11:46 – Most SaaS count their total base 12:57 – Growth from organic results and referrals 13:54 – "When the rate of growth gets too high, that's when I need to hire" 14:07 – Total team size 14:18 – Everyone is remote 14:40 – Support works for only 6 hours a day 15:18 – Team size question is Gavin's pet peeve 16:06 – Growth customer churn is about 8% per month 16:18 – Dashboard churn 16:40 – Current customer acquisition cost on average 16:55 – 10 dollars to acquire for paid acquisition 17:12 – Total marketing spender 18:07 – Total expected earnings from a new unique customer 18:58 – Monthly RPO 19:37 – Gavin's bootstrap 19:50 – Goal for the company 20:08 – "Create a company where I enjoy working" 20:47 – Connect with Gavin thru his website and LinkedIn 22:40 – The Famous Five 3 Key Points: Sometimes, you just have to choose – and choose what makes you happy. Small team has advantages too – it's easier to manage. Just be patient and let things grow slowly. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. AcuityScheduling.com – Gavin's website LinkedIn – Gavin's linkedin account Show Notes provided by Mallard Creatives

Egbert Ootsburg, onto The Top. Egbert runs a company that designs apps for the scalding-hot consumer drone market. Listen as Egbert talks about his strong ambition to make a difference in the world and how he takes advantage of the drone market. Famous Five: Favorite Book? – Zero to One What CEO do you follow? – Andy Stanley Favorite online tool? — Evernote Do you get 8 hours of sleep?— "Are you kidding?" If you could let your 20 year old self know one thing, what would it be? – "To get started faster and not to wait for something to occur before giving yourself permission to succeed" Time Stamped Show Notes: 01:37 – Nathan introduces Egbert to the show 02:06 – How Egbert generate money 02:18 – Open Skkye App 02:45 – Helps Drone pilots find places where to fly versus not fly 03:25 – 2015 total revenue 03:44 – Drone Aviator 05:00 – Leaving the corporate world 05:10 – Worked with Pfizer in 2009 05:38 – Biggest recommendation 05:55 – "There's always a way to bootstrap something" 06:20 – Egbert did a consulting job 06:31 – Consulting revenue 07:07 – The gap between the pre-revenue and 2009 07:35 – Drone industry 08:25 – Creative ways to decrease expenses 08:36 – "Live on the basics that you need" 08:52 – Cut the monthly expenses to 45% of previous total 09:09 – 4 kids 09:46 – How much money you keep is NOT how much money you make 10:05 – Reason why Egbert's business attracted investors 10:24 – Experience in aviation from Navy 11:05 – Anticipated revenue in the next quarter 11:55 – About half a million registered users 12:17 – New items every week 12:37 – Connect with Egbert thru his LinkedIn and Twitter 14:55 – The Famous Five 3 Key Points: Believe in the vision of what you're doing and create value. It is about how much money you keep, not how much money you save. Get started faster. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. LinkedIn – Egbert's linkedin account @EgbertOostburg - Egbert's twitter handle Show Notes provided by Mallard Creatives

Keith Perhac onto The Top. Keith is a marketing expert, developer, and designer. His goal is to take complex things and make them simple, understandable, and actionable for business owners. Today he is the CEO of SegMetrics and DelfiNet, technical marketing agencies that help companies create highly optimized sales funnels. Famous Five: Favorite Book? – Work the System What CEO do you follow? – N/A Favorite online tool? — HarvestApp Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – "It's not as scary as jumping off and leaving the company that you've been working on for 6 years to start on your own." Time Stamped Show Notes: 02:13 – Focus: DelfiNet or SegMetrics 03:02 – Founding day of SegMetrics and first revenue 04:20 – How SegMetrics is built 04:50 – Focused on building the greatest product 05:48 – Margins are better in SaaS 06:19 – Average sales per customer per month 07:10 – August Revenue 09:40 – 50% gross margins 10:15 – Biggest lever to increase profitability 11:02 – Traffic increased drastically 11:55 – Acquisition cost 12:16 – Biggest affiliate 12:33 – Second biggest affiliate 13:54 – Bootstrap 14:26 – Similar with Angel Investing 15:10 – The business' worth 16:13 – Keith was based in Japan 16:38 – Developyourmarketing.com 18:57 – The Famous Five 3 Key Points: Take advantage of your on-peak time. Turn your previous challenges into positive experiences. Don't just focus on sales, focus on creating a great product. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Developyourmarketing.com – Keith's website Show Notes provided by Mallard Creatives

Pablo Fuentes, founder and CEO of Proven—a company that specializes in small business HR solutions. In addition to his passion for helping both minorities and women start businesses, Pablo also owns a BA from UCLA and an MBA from Stanford. Famous Five: Favorite Book? – The Art of Learning What CEO do you follow? – Richard Branson Favorite online tool? — LinkedIn Do you get 8 hours of sleep?— Absolutely If you could let your 20 year old self know one thing, what would it be? – "Start Jiu-jitsu earlier" Time Stamped Show Notes: 01:35 – Nathan introduces Pablo to the show 02:04 – How Pablo's business generates sales and collaborates with talent managers 03:21 – First year revenue in 2009 versus revenue in 2015 03:45 – How do you make money? 03:55 – When small businesses post a job 04:30 – Average pay per company location 04:51 – Average revenue per user 05:00 – Lifetime value 06:10 – Average churn = of 2 years 07:10 – August Revenue 08:10 – Subscription vs. pay as you go pricing 09:40 – 50% gross margins 10:15 – The biggest lever to increase profitability 11:55 – Company is fully remote 13:55 – Revenue goal for 2016 16:56 - @provenpablo 19:44 – What were you trying to raise before you stoped last year? 22:10 – The Famous Five 3 Key Points: Don't give up just yet – give your company a time to grow. Balance is everything. Have a goal and focus on pursuing it. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. @provenpablo – Pablo's Twitter handle. Show Notes provided by Mallard Creatives

Yuri Elkaim, a nutrition fitness and fat loss expert, onto the podcast. Yuri is a New York Times best-selling author of "The All-Day Energy Diet" and "The All-Day Fat Burning Diet". He's a former soccer player turned health crusader, and is most famous for helping people who've tried everything to lose weight but enjoyed very little success. Famous Five: Favorite Book? – Zero to One What CEO do you follow? – Peter Teal Favorite online tool? — Google Docs Do you get 8 hours of sleep?— About 7-8 If you could let your 20 year old self know one thing, what would it be? – "Focus on one thing" Time Stamped Show Notes: 02:34 – 25 million Youtube views 03:06 – Yuri's focus on building now 03:59 – Webinars 04:11 – Conversion from the webinar 04:30 – Shut down the sales page 04:39 – Facebook Ad expenditure 05:21 – Totalwellnesscleanse.com 05:40 – Facebook ad look and landing page 06:17 – Eyelid test guide 07:00 – Number of webinars per month 08:00 – No domain for webinar 08:30 – Webinar sell price 09:05 – Webinar is a great tool for teaching 09:26 – Ways to normalize the funnel 09:30 – Cost per lead 10:38 – Number of viewers needed to get one new sale 11:00 – One webinar, they get 5 sales 15:14 – Call to action in Youtube videos 16:03 – Sample video titles from Youtube 16:50 – Get people to click on the ad before 30 seconds 17:10 – Youtube ad overlay 17:40 – Webinar Jam 18:02 – Total sales of cleansing product 18:35 – Yuri's first episode with Nathan 19:05 – Check Yuri's website and his group 21:25 – The Famous Five 3 Key Points: Gaining the trust of the customer is a like having a relationship—let them know you better. Utilize your online resources. Don't be scared of changes—they can lead to a better opportunities. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. YuriElkaim.com – Yuri's website Healthpreneurgroup.com – Yuri's group Show Notes provided by Mallard Creatives

Matt Tumbleson is the founder and CEO of Teckst – a New York based startup that's transforming customer service by directly connecting consumers with businesses via 2-way text messaging. His own frustrations with lengthy hold times and incompetent customer service representatives are why he decided to launch Teckst. Prior to jumping into entrepreneurship, Matt worked as the Creative and Marketing director of Seamless (now Grubhub), and worked as a graphics journalist at The Miami Herald. Famous Five: Favorite Book? – Delivering Happiness What CEO do you follow? – Marc Benioff Favorite online tool? — WorkFlowy Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – "Stick to one thing long enough to see it through" Time Stamped Show Notes: 01:37 – Nathan introduces Matt to the show 02:31 – What Matt does and how they make money 03:09 – Selling ROI 03:15 – Created software in a house in NY 03:33 – They have monthly subscription plan 03:50 – Currently have 5 clients 04:10 – How a client used Matt's product 05:37 – Created encrypted SMS 06:40 – Works with Memebox 05:22 – How does Betterment use you? 06:40 – 65% gross margins on labor 06:55 – Matt put his own equity for the company 07:30 – How old were you when you launched this and did you feel comfortable leaving your job? 07:40 – Started in his late 20s 08:20 – 6 months deal 08:51 – Reason Matt left his job 09:13 – Launched Teckst in 2012 but officially launched in 2013 10:06 – First year revenue 10:45 – Total funding raised 11:40 – Enterprise client pay per month 11:50 – Thousands or tens of thousands monthly 12:05 – Number of team members 13:12 – Acquisition costs and churning 13:35 – Lost a client once 14:15 – Did Google Adwords 14:50 – Matt's lifestyle 15:50 – Average the customer have to pay to get them on board 18:39 – Upside on quarterly business review 19:13 – MRR last month 21:17 – Connect with Matt on his LinkedIn and twitter @teckstco 23:53 – The Famous Five 3 Key Points: Think 10x. That's how you should think regarding business. Even if you're the CEO, you still need to learn and grow. If we can do everything right, we can hit all the numbers. Resources Mentioned: Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to quality of Toptal developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. LinkedIn – Matt's LinkedIn account @teckstco – Matt's Twitter handle Show Notes provided by Mallard Creatives