1429 Enterprise Collect Customer Data With This $11m ARR Tool
SaaS Interviews with CEOs, Startups, Founders
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Show Notes
Richard Jones is the CEO of The Wayin Platform (https://www.wayin.com/)
🕒 Time Stamped Show Notes:
00:00 – Nathan's introduction to today's show
0:25 – How Wayin helps 150+ enterprise customers create interactice experiences
1:20 – Why they collect explicitly shared data
2:40 – How they provide many different mechanisms for engagement
5:25 – Why they don't own or share the data they collect
5:45 – How the average customer pays them $65k annually
7:10 – Why they are doing $10M+ in ARR right now
7:30 – How he launched the company in 2011
8:20 – Why he still has meaningful equity after merging and becoming CEO
8:55 – How they've grown to 72 full-time employees internationally and in the U.S.
9:25 – Why they are growing 62% year over year
9:50 – How their growth is coming from both new customers and expansion
10:30 – Why they are driving 125% net revenue retention annually
12:45 – How they are spending 2% of their revenue on marketing