Episode 44
Winning Secrets to a Money-Making, Effective Website
✓ Why "If you build it they will come" is wrong ✓ The winning formula to a $-making website ✓ 5 things for an effective website ✓ Trust Factors ✓ A strong call-to-action ✓ Making the ideal customer the hero with emotionally compelling headlines and images
Roofing Podcast: Hook Better Leads
September 30, 201916m 46s
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Show Notes
✓ Why "If you build it they will come" is wrong
✓ The winning formula to a $-making website
✓ 5 things for an effective website
✓ Trust Factors
✓ A strong call-to-action
✓ Making the ideal customer the hero with emotionally compelling headlines and images
✓ Emphasis on Search Engine Optimization
✓ Really clear differentiating features / unique value propositions
✓ Help them imagine themselves working with you
✓ All of the trust factors: https://hookagency.com/trust-factors/
Topics
constructioncontractorsroofingmarketingseoppcbrandingmanagementleadership