Episode 39
Why All Home Improvement Lead Generation Companies Suck
✓ Houzz is for premium things, 20% can do it … talk through that post ✓ HomeAdvisor is for new people can do fine, but they scam alot of people… alot of people are angry - Ways to get the most out of it - Take it off the app, - Own the custo
Roofing Podcast: Hook Better Leads
August 26, 201913m 23s
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Show Notes
✓ Houzz is for premium things, 20% can do it … talk through that post
✓ HomeAdvisor is for new people can do fine, but they scam alot of people… alot of people are angry
- Ways to get the most out of it
- Take it off the app,
- Own the customer
- Take leads seriously, follow up quickly
- Turn it off when you’re away
- Take a month or two short trial run, then get out if it doesn’t work. Cancel your account completely.
✓ Angie’s List is headed that way since they were acquired,
✓ Thumbtack has done alright… particular for a roofer client.
✓ NextDoor app for home improvement stuff… I talk about my friend Matt’s experience there.
✓ Strengths of building your brand. - Look in camera, go heart to heart. Build YOUR brand, don’t build there's - they’re ruthless they own the customer, and have control
Topics
constructioncontractorsroofingmarketingseoppcbrandingmanagementleadership