PLAY PODCASTS
SparkToro Review + Finding Homeowners on Facebook Ads
Episode 75

SparkToro Review + Finding Homeowners on Facebook Ads

According to SparkToro – SEO’s might use SparkToro’s data to “SparkToro can help you find exactly those sources that reach the link-likely, amplification-primed groups you need to grow visibility, rankings, and traffic.” + We talk Finding homeowners on Fa

Roofing Podcast: Hook Better Leads

May 3, 20203m 46s

Audio is streamed directly from the publisher (media.transistor.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

According to SparkToro – SEO’s might use SparkToro’s data to “SparkToro can help you find exactly those sources that reach the link-likely, amplification-primed groups you need to grow visibility, rankings, and traffic.”


Audience Intelligence tools 

  • Where they spend time online
  • Listen to 
  • Watch 
  • Talk about


The problem with surveys – hard to get data.

  • Selection bias when you’re trying to follow


What does the tool claim to do?

  • Follows billions of social accounts and makes it easy to distill data / interest from those profiles at scale. 
  • Get insights on competitors website visitors. 
  • Build a list of websites to get on, podcasts to get on etc… \


Based on these claims I wanted to use it and find what construction companies are watching and listening to most if I can. 

Topics

constructioncontractorsroofingmarketingseoppcbrandingmanagementleadership