
Episode 60
How to Steal Your Competitors Featured Snippets on Google
✓ Identify the ones they have with Semrush or Ahrefs ✓ Use the format they have - list, 40-60 word paragraph, table, ✓ Match the structure, use “inspect element” in the browser to see if they are using any special formatting or schema markup ✓ Add in syn
Roofing Podcast: Hook Better Leads
January 18, 202012m 48s
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Show Notes
✓ Identify the ones they have with Semrush or Ahrefs
✓ Use the format they have - list, 40-60 word paragraph, table,
✓ Match the structure, use “inspect element” in the browser to see if they are using any special formatting or schema markup
✓ Add in synonyms and bold the keyword phrase
✓ Ask the question with and h2 or and h3, and answer it underneath with 40-60 words
✓ Use authoritative / confident language
✓ Cite credible websites in your content
✓ Look at the “people also ask box” and answer those questions in your content as well.
✓ Pay special attention to the space directly after the content that you want to get featured. Add images there that relate to your table, list, or paragraph.
Topics
constructioncontractorsroofingmarketingseoppcbrandingmanagementleadership