
Episode 38
Continue Marketing When You Have "Too Many" Leads
✓ Be more selective - find projects that are profitable, enjoyable, and scalable. ✓ Being selective helps drive long-term employee satisfaction so they’re not working on stuff they hate ✓ Implement methods for filtering like a Questionnaire about the top
Roofing Podcast: Hook Better Leads
August 19, 201923m 57s
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Show Notes
✓ Be more selective - find projects that are profitable, enjoyable, and scalable.
✓ Being selective helps drive long-term employee satisfaction so they’re not working on stuff they hate
✓ Implement methods for filtering like a Questionnaire about the top 8 things that are important to your company
✓ Marketing is more than just getting leads, build your long-term brand equity
✓ Nurturing existing business and increasing referrals
Topics
constructioncontractorsroofingmarketingseoppcbrandingmanagementleadership