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Is Your Content Actually Reaching Your Target Audience?
Season 4 · Episode 287

Is Your Content Actually Reaching Your Target Audience?

An Audit is the First Step

Rocky Mountain Marketing- Digital Marketing for Entrepreneurs · Katie Brinkley

May 24, 202413m 56s

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Show Notes

Have you taken a close look at who's actually following you on social media lately? You might be surprised to learn that many businesses don't regularly analyze their audience insights. Without this key information, you could be wasting time and money marketing to the wrong people. 


In this episode, you will be able to:

  • Mastering the art of creating buyer personas for social media.
  • Unveiling the secrets behind analyzing social media audience insights.
  • Elevating your social media game with done-for-you services.
  • Harnessing the power of AI tools for in-depth audience analysis.
  • Crafting content that converts with the magic of GPT.


00:00 Introduction to Social Media Insights

00:23 Understanding Your Ideal Audience

02:04 Creating and Utilizing Buyer Personas

05:08 Leveraging AI and Tools for Buyer Personas

06:49 Practical Tips and Tools for Social Media Success

08:15 Building Effective Buyer Personas with AI

12:55 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#buyerspersona #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness


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